To overcome the challenges of increased customer data, American Airlines deployed SPSS for Windows to replace its mainframe based analytics system, increasing productivity of its customer research team and improving decision making while reducing ongoing costs. 

This whitepaper makes the case for using predictive analytics as a catalyst for a company's growth. It includes best practices from several global companies including: Cablecom, Royal & Sun Alliance, and T. Rowe Price. Ultimately, it is about maximizing the level of understanding that can be achieved with customer data. 

In this case study, Cablecom recognised the key to tackling churn was to identify the point at which customers become dissatisfied with the service and before they made the decision to switch to an alternative provider. 

This IDC Buyer Case Study describes the adoption, deployment, and utilization of business analytics software at the cable operator Cablecom. 

In this case study of American Airlines, details are given of their choice to utilize SPSS to manage their customer information. Read on to see how an intensely competitive marketplace led American to chose SPSS. 

This paper makes the case for using predictive analytics to drive organic growth, and gives two different methods for measuring financial return. 

In this videocast, SearchDataManagement.com sat down with Rick Sherman, an independent consultant with over 20 years of experience in the industry, to find out key trends in business intelligence and data management that are affecting how enterprises can achieve more insight into every aspect of their business. 

Visual analytics is the process of analytical reasoning facilitated by interactive visual interfaces. Its becoming the fastest way for people to explore and understand Business Intelligence data of any size. This paper will introduce you to the seven essential elements of true visual analytics applications. 

Infor CRM Epiphany for Hospitality provides the integrated marketing, customer service, and analytics capabilities hotels, casinos, and other hospitality companies need to deliver exceptional service at every touch point. 

Data doesn't have to be only fact driven and metric. Learn these five best practices to help you make sense and order out of a disparate collection of facts. 

Watch a quick product tour to see Tableau's product suite for visual analysis and web based analytics. It's for discovering, visualizing, and publishing data. 

Download this paper and learn how Blaze Advisor makes it easy to bring the power of predictive analytics to bear on decisions, integrating judgmental and regulatory business rules with analytically derived models for more precise, more effective decision making. Download and learn the secrets of developing decision management applications.