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Customer Experience Exchange E-Zine Issue 2 by SearchCRM
January 31, 2012 - (Free Research)
This second issue of Customer Experience Exchange highlights the contact center. Often an overlooked facet of customer relationship management (CRM), the contact center is usually the first way a customer reaches out to a company and thus should always be considered in CRM strategies.
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CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by Pivotal CRM, a CDC Software solution
February 20, 2009 - (Free Research)
This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business.
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Customer Experience Exchange E-Zine: Taking a swing at social CRM by SearchCRM
May 16, 2012 - (Free Research)
This edition of the CEM e-zine examines the role social media can play in your company. Learn how Major League Baseball is capitalizing on this revolution to fill its stands even during the darkest of times of the season, why Pinterest is such a success and how Dell measures it's social media success by tracking 22,000 daily online comments.
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Building Relationship Capital: Client Relationship Management for the Capital Markets by Pivotal CRM, a CDC Software solution
January 24, 2011 - (Free Research)
Current market trends in investment banking research demand a rapid, sophisticated response, not just in terms of corporate strategy, but in the technologies to support these strategic moves. Learn how CRM technology helps capital-markets firms streamline investment-banking activities, increase brokerage trade volume and meet compliance challenges.
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Integrative CRM Enhances Midsize Business Agility and Performance by IBM
July 01, 2012 - (Free Research)
This paper is designed to help IT and business leaders at midsize companies find innovative ways to extend their customer relationship management (CRM) capabilities to capitalize on emerging trends such as cloud, mobile, social media and predictive analytics. Gain essential insight to get closer to your customers and ensure your company's survival.
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Improve your response: HP Enterprise Cloud Services for SAP CRM Rapid Deployment Solutions by Hewlett-Packard Company
April 10, 2013 - (Free Research)
In today's market, the most profitable businesses are those that have the agility and scalability required to respond to customer's changing needs. Their secret to success? The right CRM tools. Read on to learn about one pay-as-you-go CRM tool designed to provide you with all the key CRM features in a cost-effective package.
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Mobile apps reach the busy customer by SearchCRM
March 19, 2013 - (Free Research)
In this expert e-zine, discover two key areas of app development in today's mobile climate: delivering quality mobile customer service, and uniting front-end and back-end functionality. Also included is a case study of a mobile app that delivered user-oriented, ultra-simple service with outstanding results.
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E-Book: Leveraging Web 2.0 and Social Media in CRM Programs by SAP America, Inc.
October 05, 2010 - (Free Research)
You’ve heard the buzz about Web 2.0 and social CRM, but where to start? In this eBook, find out more about Web 2.0 and social media in the context of CRM. Learn more about using Web 2.0 to build customer loyalty and get expert insight into the role that social CRM may play in the future.
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Improve your response: HP Enterprise Cloud Services for SAP CRM Rapid Deployment Solutions by Hewlett-Packard Limited
February 11, 2013 - (Free Research)
In today's market, the most profitable businesses are those that have the agility and scalability required to respond to customer's changing needs. Their secret to success? The right CRM tools. Read on to learn about one pay-as-you-go CRM tool designed to provide you with all the key CRM features in a cost-effective package.
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CRM Solutions For The Finance And Insurance Industries by SAP America, Inc.
February 14, 2011 - (Free Research)
Read this report to learn how Forrester Research rated 24 CRM solutions in terms of their strengths and weaknesses in supporting four key cross-functional processes in the finance and insurance industry.
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Is Your CRM Solution Keeping Up with the Times? by Oracle Corporation
December 01, 2011 - (Free Research)
In this white paper, IT Business Edge explains the key business and technology factors to consider in deciding whether and when to upgrade your CRM system, including the Software-as-a-Service (SaaS) factor.
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Gartner: Deriving value from Big Data for CRM by ComputerWeekly.com
May 2013 - (Free Research)
Kimberly Collins, research vice-president of Gartner highlights the critical steps organisations should to take to integrate big data into Customer Relationship Management (CRM).
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CRM and Social Media by Infor
December 2012 - (Free Research)
Leveraging social media as part of your marketing strategy has obvious benefits, but you need the right strategy to experience all of them! This helpful resource answers questions about the why and how of social CRM, and offers five key guidelines for an effective social media strategy.
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Why CRM? The Business Case for Customer Relationship Management by Oracle Corporation
July 2006 - (Free Research)
Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction.
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The future of mobile CRM by SugarCRM Inc.
March 2012 - (Free Research)
In this expert e-guide, find out how social and mobile customer relationship management (CRM) are changing the CRM landscape.
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The Total Economic Impact Of Microsoft Dynamics CRM 2011 by Microsoft
October 2011 - (Free Research)
Businesses widely deploy CRM solutions, and interest in expanding their use is high. Access this Forrester report to examine the total economic impact and potential return on investment(ROI) of one CRM software deployment.
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Apply the power of CRM to build customer loyalty by Infor CRM
February 2012 - (Free Research)
This tip guide comes straight from Paul R. Timm's book, 'Technology and Customer Service: Profitable Relationship Building.' Read on to learn how to utilize today's technologies for enhancing customer relationship management (CRM) strategies.
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A Success Model for CRM Integration, And How to Avoid the Most Common Mistake by Scribe Software Corporation
May 2011 - (Free Research)
As more companies begin to implement customer relationship management (CRM) applications, many struggle with common integration challenges. This paper offers a three step success model for CRM integration projects. Read on to learn the characteristics, implementation requirements, benefits, data replication and process integration.
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Use effective call centers to build customer loyalty by Infor CRM
February 2012 - (Free Research)
This tip guide features chapter 6 from Paul R. Timm's book, 'Technology and Customer Service: Profitable Relationship Building.' Access this resource now to learn how to align business process with customer relationship management (CRM) initiatives, tips for CRM strategy and how to effectively leverage the call center to improve customer loyalty.
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Staying connected: Don't let faulty mobile applications lose customers by SearchCRM
May 2013 - (Free Research)
Mobile applications are quickly becoming the most common way customers interact with businesses, and can often make or break a customer's experience. In this expert e-book, explore what customers expect from mobile applications and discover the technologies and practices you'll need to create useful, engaging mobile apps.
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Oracle’s CRM Cloud Service Powers Innovation by Oracle Corporation
October 2012 - (Free Research)
Oracle customers, Breg, Key Energy Services, and iRobot describe how Oracle's CRM Cloud service powers innovation and drives their businesses forward.
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