The Internet has changed the dynamics of technology sales and marketing. While most marketing efforts emphasize generating leads, and most sales efforts are focused on closing sales, not enough consideration is given to the little-understood but vital middle ground of lead qualification. Learn more about industry best practices. 

This paper explores four different choices available for offline CRM solution based on SAP platform, namely SAP CRM Mobile Solutions for Laptop users, SAP CRM on Blackberry on other PDA's, CRM Online solution accessed over internet, Offline recording of information using SAP Interactive forms by Adobe. 

The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

This Internet service provider/portal operator of Globo, Brazil's largest media conglomerate, delivers the content Brazilian Web users want using PASW Statistics. 

Microsoft is targeting close to zero downtime with SQL 2008 with availability and recovery features that only used to be available via third-party solutions. This white paper discusses the evolution of High-availability from SQL 2005 to SQL 2008, and the tools available to minimize downtime in the Enterprise. 

This series of articles and accompanying poster is an end-to-end scenario that outlines how to plan, design, build, and maintain an enterprise's Internet presence Web site based on Microsoft Office SharePoint Server 2007. This scenario focuses on the design, creation, and deployment of an Internet presence site in a large enterprise. 

How does a dynamic U.K. business get its large customers to entrust it with their data? The answer is to deploy a Quantum data deduplication solution. By implementing a comprehensive disk-to-disk-to-tape (D2D2T) backup and restore infrastructure based on the Quantum DXi-Series.. 

This whitepaper will help you understand what new and innovative techniques can be used to protect the reputation of your business, keep your members in a safe and trusted environment, while keeping the fraudsters out. Device fingerprinting helps identify the bad guys so sites can eliminate their accounts from the network once and for all. 

Check out this white paper for a discussion on network changes; IP address management; Core Network Services solutions; and the benefits of integrated, automated IP. 

This podcast summarizes, Define What's Valued Online, a new study which confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Listen to this podcast to learn about basic changes you can make to improve your online content.