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The 10-Step Guide to Buying the Right CRM Solution by SugarCRM Inc.
July 12, 2011 - (Free Research)
The CRM buying process can be reduced to a set of 10 steps that will help you pare down the field of potential solutions to a few vendors who are the best fit. This guide will allow you to move through 10 sets of steps.
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Through Engagement and Interaction, The LEGO Group Nurtures Loyalty Among Consumers by SAP America, Inc.
July 30, 2011 - (Free Research)
Read this brief Bloomberg Businesweek case study to learn how The LEGO Group has leveraged organizational changes— including implementing loyalty management software from SAP that integrates with its SAP ERP and CRM platform— to achieve a high level of consumer interaction and improve its customer experience.
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Maximize the Value of On-Demand CRM with On-Demand Reporting by Business Objects
August 2007 - (Free Research)
Improving the overall quality of your company’s decision-making process results also improves the overall effectiveness of your business. This paper explains how reporting will help your organization make better decisions, and how on-demand reporting allows you to accomplish this task in a fast, cost-effective, and easy-to use manner.
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Grocer Moves Shopping to the Palm of Customers’ Hands by SAP America, Inc.
December 2011 - (Free Research)
Read this Bloomberg Businessweek case study to learn how Swiss grocer Coop leveraged its customers' attachment to their iPhones with their long commutes and time-compressed schedules to boost both loyalty and sales with an iPhone shopping app that integrates with its back-end SAP ERP and CRM systems.
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Gartner predictions around Social CRM by Infor CRM
February 2012 - (Free Research)
This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like.
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The Forrester Wave™: CRM Suites For Large Organizations, Q2 2010 by Microsoft
October 2011 - (Free Research)
Read this Forrester Research Inc. analysis of 18 leading customer relationship management (CRM) suite solutions. See what vendors offer the best systems for BPM, ERP, TCO, midsized organizations, and basic needs.
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CRM and Small Business: Smaller, Faster, Better by SugarCRM Inc.
August 2011 - (Free Research)
The advent of cloud-based CRM applications has eliminated the significant initial budgetary barriers to entry for many businesses, and the proliferation of products geared toward smaller businesses has presented small business with options that allow them to choose based on specific features. Learn more about how CRM can help your small business.
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CRM Thought Leadership booklet by IBM
January 2012 - (Free Research)
With instant access to information, customers expect a purchase experience that matches the ease and speed of the information-gathering experience. Read this white paper, created in collaboration with Frost & Sullivan, to see how a customer relationship management (CRM) solution can help you respond on the customers’ terms.
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Customers, Not Cars Now Drive Auto Importer’s Strategy by SAP America, Inc.
January 2011 - (Free Research)
Read this Bloomberg Businessweek case study to learn how Israeli auto importer Colmobil Corp. changed its entire organizational structure and business processes, and, as part of the transformation, overhauled its legacy technology infrastructure to improve its customers' experiences and create business growth.
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Address all your CRM needs with one system by Infor CRM
December 2011 - (Free Research)
Read this paper to learn about a business-specific solution that is designed with forward-thinking brands in mind. With all industries considered and all accepts of selling considered from sales to customer relationship management, this new system may fit all of your needs.
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CRM Sheds Light on Tommy Bahama Customers by Infor CRM
January 2012 - (Free Research)
Read this brief article to discover how this growing retail chain of "island fashion" utilizes their loyal customers and their information to keep their business going through the recession and beyond.
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Utilize analytics to drive customer satisfaction and retention by Infor CRM
December 2011 - (Free Research)
Watch this webcast to discover how you can increase your online marketing efforts with next-gen customer relationship management (CRM) tools that will significantly improve customer satisfaction as well as increase the return rate of customers.
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