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Marketing Analytics by Oracle Corporation July 11, 2008 - (Free Research) Oracle Marketing Analytics helps you to develop closer, more valuable customer and prospect relationships and improve marketing effectiveness. Read this data sheet to learn more.  (DATA SHEET) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides by KnowledgeStorm Webinars (E-mail this company) February 07, 2007 - (Free Research) View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007.  (ANALYST REPORT) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars (E-mail this company) January 04, 2007 - (Free Research) Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free!  (WEBCAST) READ ABSTRACT |

E-Guide: Key Strategies for Improving Customer Service in a Down Economy by Citrix Online Go To Meeting January 12, 2012 - (Free Research) Read this e-guide and explore key techniques for using Web 2.0 technologies to improve your customer service, marketing and sales efforts. Discover a sound customer service strategy for your organization, as well as two types of online customer service initiatives.  (EGUIDE) READ ABSTRACT |

IT Marketing Executive Outlook - Key Tactics to Improve Your Marketing Results by KnowledgeStorm Webinars (E-mail this company) August 12, 2005 - (Free Research) This presentation document by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans.  (ANALYST REPORT) READ ABSTRACT |

IT Marketing Executive Outlook: Key Tactics to Improve Your Marketing Results by KnowledgeStorm Webinars (E-mail this company) August 10, 2005 - (Free Research) This Webcast, presented by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans.  (WEBCAST) READ ABSTRACT |

Utilize analytics to drive customer satisfaction and retention by Infor CRM December 16, 2011 - (Free Research) Watch this webcast to discover how you can increase your online marketing efforts with next-gen customer relationship management (CRM) tools that will significantly improve customer satisfaction as well as increase the return rate of customers.  (WEBCAST) READ ABSTRACT |

Improving Service in Volatile Markets by Microsoft September 2008 - (Free Research) To get leaner and more cost-efficient, many automotive and industrial manufacturers are working to improve their systems and processes.  (WHITE PAPER)

Strategies for Distributing Your Online Content: Why, Where and How by KnowledgeStorm Webinars (E-mail this company) July 2006 - (Free Research) In this one hour Webcast, presented by Jeff Ramminger, EVP KnowledgeStorm, learn how you can develop more effective content, make it available more efficiently and influence the most important decision makers at the right stages of the buying process.  (WEBCAST) READ ABSTRACT |

Netflights.com uses Tealeaf in the call center  to help generate 20% of all revenue by Tealeaf November 2010 - (Free Research) To better differentiate in a highly competitive environment, Netflights.com decided that improving customer experience for its website, needed to be a key strategic initiative. This paper describes how Netflights.com leveraged Tealeaf for unprecedented visibility into their online channel, dramatically improving customer service and as a result.  (CASE STUDY) READ ABSTRACT |

Customer Data Management- Breaking down data silos for improved business outcomes by Equifax December 2011 - (Free Research) This paper reviews the current problems with data silos and how customer data management services can help companies create a consolidated view of their customers and ultimately increase their revenues.  (WHITE PAPER) READ ABSTRACT |

Best Practices in Lead Development by KnowledgeStorm Webinars (E-mail this company) May 2005 - (Free Research) Learn how your company can change from a lead generation business model to a dynamic lead development process in this joint Webcast from SiriusDecisions and KnowledgeStorm.  (WEBCAST) READ ABSTRACT |

Closing the print security gap by ComputerWeekly.com November 2011 - (Free Research) This report provides an overview of the inherent risks when operating an insecure print environment and discusses the current market landscape while recommending some best practices for adopting an integrated information and print security strategy.  (WHITE PAPER)

Improving Sales Effectiveness In a Buyer’s Market by SAP America, Inc. December 2011 - (Free Research) This paper details the results of a survey of 160 firms with annual revenues of $250M or more conducted to determine whether their customer relationship management (CRM) software is addressing the changed and changing requirements of sales reps as they develop relationships and pursue opportunities in light of ever increasing buyer expectations.  (WHITE PAPER) READ ABSTRACT |

Tread carefully with social media-based customer loyalty programs by Infor CRM February 2012 - (Free Research) Read this tip guide now to learn expert tips for interacting with your customers through Web 2.0.  (EGUIDE) READ ABSTRACT |

Use effective call centers to build customer loyalty by Infor CRM February 2012 - (Free Research) This tip guide features chapter 6 from Paul R. Timm's book, 'Technology and Customer Service: Profitable Relationship Building.' Access this resource now to learn how to align business process with customer relationship management (CRM) initiatives, tips for CRM strategy and how to effectively leverage the call center to improve customer loyalty.  (EGUIDE) READ ABSTRACT |

Station Casinos uses workload automation solution to deliver smoother audits and increase customer loyalty by Cisco Systems, Inc. January 2012 - (Free Research) In this brief white paper, Jeff Martin, Station Casinos’ director of business intelligence (BI), provides specific examples of the types of problems that the company wanted to solve, and offers insight into the specific job scheduling solution it selected to overcome its challenges.  (WHITE PAPER) READ ABSTRACT |

Leading Interactive Games Designer Accelerates Business Intelligence Program by Cisco Systems, Inc. January 2012 - (Free Research) In this white paper, Rajesh K. Gupta, Electronic Arts' senior manager of applications for business intelligence (BI) and data services, explains how EA avoids many costly problems due to timely data access. Read this now to gain insight into how EA deployed job scheduling software and what benefits it reaped by doing so.  (WHITE PAPER) READ ABSTRACT |

Social Media-based Customer Loyalty Programs by Infor CRM February 2012 - (Free Research) This e-guide from our editorial team will teach you how to efficiently deliver additional value to customers via social media as well as tips for finding balance when connecting with customers, and expert engagement tips from social media consultant Erik Qualman.  (EGUIDE) READ ABSTRACT |

The power of Call Centers and Customer Loyalty by Infor CRM February 2012 - (Free Research) Read this e-guide from our award-winning editorial team to learn strategies for how to utilize innovative technologies to improve your customer experiences, retain customers and gain loyalty.  (EGUIDE) READ ABSTRACT |

Sophisticated insights in Banking - From complexity to client centricity by IBM November 2011 - (Free Research) This white paper outlines steps that financial institutions can take to become more business savvy and efficient in the age of the consumer. Read on and learn how to leverage information and reduce risk, properly set product prices, learn about your clients and more.  (WHITE PAPER)

How to Become an Innovative Sales Manager in 4 Virtual Steps by Citrix Online Go To Meeting January 2012 - (Free Research) This SellingPower white paper explores four strategic ways that sales managers can win by leveraging virtual tools for internal team collaboration, client presentations, training and more.  (WHITE PAPER) READ ABSTRACT |

A holistic view of customer analytics for maximizing selling opportunities by Infor CRM January 2012 - (Free Research) This report explores how best-in-class companies take a holistic approach to providing a complete, accurate and integrated view of customers to improve satisfaction and retention without losing sight of customer profitability.  (ANALYST REPORT) READ ABSTRACT |

Increasing Marketing Campaign Profitability with Predictive Analytics by IBM February 2011 - (Free Research) This white paper explores how predictive analytics helps marketing organizations increase ROI by executing highly targeted campaigns focused on high revenue-generating customers and prospects.  (WHITE PAPER) READ ABSTRACT |

How to Enhance Customer Interactions by Infor CRM December 2011 - (Free Research) This white paper details tactics for improving your customer interaction efforts for more successful business.  (WHITE PAPER) READ ABSTRACT |

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