Connecting Through Content, Issue Two examines how technology buyers search for content and how marketers deliver content to them. Content distribution channels, user search techniques, content registration behavior and other aspects of content distribution and syndication are evaluated. 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

This podcast, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. 

In today's dynamic IT environments containing innumerable applications, CIOs are constantly searching for better ways to anticipate problems and take care of them before they negatively impact the business. Learn 5 key features and benefits of predictive analytics that can help. 

In December 2009, Microsoft commissioned Forrester Consulting to examine the total economic impact and potential return on investment (ROI) that enterprises may realize by deploying Microsoft SharePoint Server 2010. 

This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

The inaugural issue of BI Trends & Strategies offers sound advice to help you in ensuring your organization is on track to keep up with the rapidly changing landscape of BI and analytics. In this issue, readers will learn about a big data definition and the impact it will have on BI and data warehousing, agile development methodology and more. 

This report discusses content strategies and preferences from the unique perspectives of both the B2B technology buyers and marketers. 

Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Invite your entire team to view this free Webcast and learn about business-to-business email and search engine marketing strategies. 

The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

This brief paper outlines how Cognos FSR automates and streamlines the financial statement reporting (FSR) production process by gathering and connecting information from a variety of sources to construct an application database of all of your data. Learn how to overcome the challenges of scalability, process accuracy, increased workloads and more. 

This podcast is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. Listen how podcasting can become your next hot marketing delivery mechanism.