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The Social Sales Revolution by Salesforce.com

February 06, 2012 - (Free Research)
This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%. 
(EBOOK) READ ABSTRACT |

Social media analytics software going through growing pains by IBM

November 30, 2011 - (Free Research)
In this e-guide, you’ll find expert advice, news and best-practice tips to help you decide if social media analytics is right for your business. You’ll also learn about the maturity level of social media analytics software and the skills and cultural attributes that companies need to have for a successful social media analytics project. 
(EGUIDE) READ ABSTRACT |

Outbound Email And Data Loss Prevention In Today's Enterprise, 2009 by Proofpoint, Inc.

August 11, 2009 - (Free Research)
The convenience and ubiquity of email as a business communications tool has exposed enterprises to a wide variety of legal, financial and regulatory risks associated with outbound email. This report summarizes the findings of Proofpoint's sixth annual survey of enterprise attitudes about outbound email, content security and data protection. 
(WHITE PAPER) READ ABSTRACT |

Business 2020: Engaging with the Technology Enabled Customer by Oracle Corporation UK Ltd

March 25, 2013 - (Free Research)
As more and more people share things about themselves via the internet, the more opportunity companies have to glean important data about their customers.  Check out this e-zine to learn how your business can successfully harness the power of social media and technology to improve customer experience management (CEM). 
(EZINE)

Your September Issue of Information Security Magazine– Readers’ Choice Awards by Information Security Magazine

September 10, 2010 - (Free Research)
In this month’s issue we provide our 5th annual Readers’ Choice Awards for the best security products in the market. We’ve talked with over 1,500 Information Security readers to find what their favorite products are and why. Read through to see which ones take the gold. 
(EGUIDE) READ ABSTRACT |

Maintaining Trust: Protecting Your Web Site Users from Malware by IBM

November 02, 2009 - (Free Research)
This paper explores the problem of malware and how it is increasingly being delivered through legitimate Web sites. It also introduces new techniques from IBM that are designed to go beyond standard security measures to help organizations proactively defend against threats. 
(WHITE PAPER) READ ABSTRACT |

Managing the Challenges of Email Marketing by Unica Corporation - An IBM Company

May 06, 2011 - (Free Research)
The ideal email marketing technology solution provides the best of both worlds: timely data access to develop segmented and personalized content, plus offloading the responsibility for managing the delivery infrastructure, and ensuring deliverability. This brief paper explores the brains and beauty of successful email marketing. 
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Implementing Best Practices for Web 2.0 Security with the Websense Web Security Gateway by Websense, Inc.

June 18, 2009 - (Free Research)
The best way to address Web 2.0 threats is to combine the best aspects of traditional security and control techniques with new technology designed to address the dynamic, real-time nature of Web 2.0. This paper describes how one such solution enables you to quickly implement a best practices approach to making Web 2.0 secure and effective. 
(WHITE PAPER) READ ABSTRACT |

Using Social to Improve Customer Experience by Oracle Corporation UK Ltd

October 31, 2011 - (Free Research)
Studies show that 4 out of 5 Americans are utilizing social networks, creating unique customer service optimization opportunities for your business. Have you embraced or avoided the social customer service revolution? Read this paper to learn more about how social media can greatly enhance your customer service and support initiatives. 
(WHITE PAPER)

Endpoint Security: Visible Coverage in a Single, Scalable Platform by Trend Micro, Inc.

January 06, 2009 - (Free Research)
Read this brief data sheet to learn how Trend Micro's Endpoint Security Platform delivers pervasive visibility and control, speeds time to protection, and increases management efficiency. 
(DATA SHEET) READ ABSTRACT |

CW Europe – March Edition by ComputerWeekly.com

March 05, 2013 - (Free Research)
Never have we been so open about the information we share online, without so little concern for our privacy. In this issue of CW Europe read how the increase in social media usage has created new privacy concerns for businesses. 
(EZINE) READ ABSTRACT |

Email Marketing Goes Social by Silverpop Systems Inc.

November 2008 - (Free Research)
Read this paper to get tips about how to best implement a successful social email marketing campaign. 
(WHITE PAPER) READ ABSTRACT |

Five Questions About Managing Social Media that You Should Ask Your Agency White Paper by Oracle Corporation

September 2012 - (Free Research)
Choosing the right marketing or branding agency for your company is a complicated task. This white paper provides you with five questions you should ask agencies to help you separate the real candidates from the poseurs. 
(WHITE PAPER) READ ABSTRACT |

Running a Successful Enterprise 2.0 Pilot by NewsGator

May 2010 - (Free Research)
NewsGator has years of experience running effective social computing solution pilots. Running a successful pilot not only boosts the value you can derive from your solution, it also prepares you for a successful companywide launch. This whitepaper will provide a framework for a successful pilot, give best practice tips and tricks, and more! 
(WHITE PAPER) READ ABSTRACT |

Social Intelligence Approaches to Support Four Core Customer Scenarios by Hewlett-Packard Limited

June 2012 - (Free Research)
This paper outlines some of the best methods for deploying social intelligence to support your CRM strategies. Read this and learn how the right social intelligence can help you win new customers, retain existing customers, reduce the cost of customer management and more. Also, discover specific use cases of social intelligence. 
(WHITE PAPER) READ ABSTRACT |

Sales Strategy: How to Effectively Incorporate Social Media by SAP America, Inc.

August 2012 - (Free Research)
In this white paper learn how social media is incorporated in the sales process, how companies are using social selling, and how to get started. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

Using Social Media to Win Over Customers by SearchCRM

March 2013 - (Free Research)
While many businesses are eager to join their customers at the social media party, doing so without the proper internal processes in place could spell disaster. In this brief expert e-book, you can learn how to create a successful social CRM initiative (and valuable customer relations) through implementing the right processes and technologies. 
(EBOOK) READ ABSTRACT |

Computer Weekly – 19 March 2013: Delivering software development success by ComputerWeekly.com

March 2013 - (Free Research)
In this week's Computer Weekly, we talk to IT leaders about successful software development, and how they combine the best of agile and waterfall methods. Drugs giant AstraZeneca talks about how it changed its outsourcing approach to eliminate past mistakes. And we look at a new social media bank that is shaking up the sector. Read the issue now. 
(EZINE) READ ABSTRACT |

A Framework for 2.0 Adoption in the Enterprise by NewsGator

May 2010 - (Free Research)
This report draws from the knowledge of full‐time practitioners who orchestrate enterprise‐wide rollouts in their organizations. We outline patterns of adoption and highlight practical insight that will help your company and your clients plan for the process and help set realistic expectations for a successful 2.0 rollout. 
(WHITE PAPER) READ ABSTRACT |

Limelight Dynamic Site Platform by Limelight Networks, Inc.

January 2013 - (Free Research)
View this white paper to find out how Limelight Dynamic Site Platform, a software-as-a-service (SaaS) web content management (WCM) platform, assists marketing teams, online publishers, web developers, and IT teams. It outlines the advantages of an SaaS solution and some of the benefits you can expect. 
(WHITE PAPER) READ ABSTRACT |

Advanced Identity Tracking for Social Networking Sites by Hewlett-Packard Company

May 2012 - (Free Research)
This resource details the methods used to assist social networking sites in identifying online predators and thwarting potentially serious attacks. View now to learn more! 
(WHITE PAPER) READ ABSTRACT |

Advanced Identity Tracking for Social Networking Sites by Hewlett-Packard Company

May 2012 - (Free Research)
This resource details the methods used to assist social networking sites in identifying online predators and thwarting potentially serious attacks. View now to learn more! 
(WHITE PAPER) READ ABSTRACT |

Benchmarking Your Digital Strategy by Limelight Networks, Inc.

August 2012 - (Free Research)
Every business has a digital presence that impacts their brand and could hinder potential sales if not properly managed. In order to survive in today's digital era, traditional marketing practices need to be overhauled. Read on to learn 10 key strategies marketers need to be successful in digital marketing. 
(WHITE PAPER) READ ABSTRACT |

Integration in the Age of the Customer by TIBCO Software Inc.

February 2013 - (Free Research)
In this on demand webinar explore the impact of cloud initiatives and new customer relationships on integration strategy. Continue on to learn what you should take into account when preparing your integration initiatives. 
(WEBCAST) READ ABSTRACT |

Gartner predictions around Social CRM by Infor CRM

February 2012 - (Free Research)
This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like. 
(EGUIDE) READ ABSTRACT |

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