Against a backdrop of increased use of software that is generally more sophisticated, flexible, scalable and easy to use than it was 5 years ago, this research set out to explore the impact of having to maintain a plethora of different software solutions in today’s cash-strapped corporate environment. 

The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

Connecting Through Content, Issue Two examines how technology buyers search for content and how marketers deliver content to them. Content distribution channels, user search techniques, content registration behavior and other aspects of content distribution and syndication are evaluated. 

Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies. 

This case study outlines a recent development in Thompson Reuters' legal research service. In this study, you'll learn about the infrastructure technologies and solutions Reuters' implemented in order to successfully engineer this enhanced search platform, and learn about the benefits it brought the company. Read on for more. 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. 

This webcast examines the benefits and uses of the cloud and specifically the features of Alfresco's platform. 

<p>Learn – in less than six minutes – about a cloud approach that can be labelled a “data centre without walls,” enabling a virtual capacity that is both distance-independent and dynamically scalable. View now to learn the cost- and productivity benefits this approach can offer your organisation.</p> 

This industry leading and innovative data virtualization approach to data integration enables you to more efficiently and effectively leverage valuable data that is scattered throughout your organization. 

This informative white paper will walk you through the steps you need to take when researching potential new ERP vendors.