This podcast summarizes, Define What's Valued Online, a new study which confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Listen to this podcast to learn about basic changes you can make to improve your online content. 

This white paper introduces a new data migration solution designed specifically to ensure a smooth transition when bringing new storage online. In this paper, you'll learn today's best practices and key questions to consider before implementing new storage, and discover how this emerging migration solution can help your organization. 

SAP in-memory computing technology enables real-time computing by coupling online transaction and analytical processing applications at a low total cost.In this paper, learn how your organization and explore and analyze all of their transactional and analytical data from virtually any data source in real time. 

Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies. 

KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead. 

Online airline and travel group Meridiana fly needed a faster, more cost-effective way for its growing customer base to book reservations online. They turned to the Riverbed Stingray Traffic Manager, which ensured a fast, responsive website that could cope with increasing high-demand. 

This study from Booz&Co reveals industry concerns that anti-piracy measures will deter venture capital organisations from investing in internet start-ups. 

This week’s Computer Weekly, we talk exclusively to Tesco CIO Mike McNamara about why the UK's biggest retailer is spending £150m on its online business. And, with the London 2012 Olympics only weeks away; we look at how IT testing is progressing. 

With the growth of virtual server deployments come new challenges to effectively protect virtualized data sets. Traditional backup and recovery methods become less effective as the virtual infrastructure scales, creating the need for more scalable… 

The CMO Council and KnowledgeStorm have partnered to explore the relationship between online technology researchers and IT vendors. Join KnowledgeStorm in this Webcast replay to learn what over 1,400 survey respondents said about online technology content usage and its influence on IT buying. 

This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. 

Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies.