Commando teams carefully plan and execute to reduce risk and achieve success. Read this sales survival guide to learn how to - and why you should - adopt this philosophy and the main factors to focus on that will ensure your sales organization not only survives 2009 but comes out of it successfully. 

Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics. 

This glossary is a guide to the most commonly used and confused IT terms, designed to help managers better communicate with (and understand) their IT staff. 

This guide will show you five steps you can take to turn the creation of customer-centric content into a core competency and map that information for right-time delivery that keeps your prospects focused on the success you can help them achieve. 

This presentation document by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans. 

Banks need to get smarter, attract the right customers, implement customer level risk management, and implement risk adjusted customer relationship pricing and all of this is dependent on trusted data. This paper examines the impact of unreliable data on retail banks. It then defines the requirements needed to guarantee data reliability in banking. 

Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework. 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

It's a top priority to keep your applications running and end users happy. Discover how application performance management can help you quickly dive into the root causes of problems, before they negatively affect your network and users. 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

Growth of data on databases and applications can lead to failure to meet service levels which stems from the high TCO involved in maintaining, supporting, and planning for growth. Read this E-Guide and explore the advantages of having a clear data growth management strategy. Discover 6 key solutions for managing your data before it manages you. 

Electronic health records are a cornerstone of President Obama's national healthcare reform. But in order to succeed, healthcare organizations need to ensure consumer privacy. As a result, changes to the Health Insurance Portability and Accountability Act were recently enacted. We'll explain the new requirements and how to prepare for an audit.