This report is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. This first installment examines podcasting and provides valuable insight into this red-hot delivery mechanism. 

This special eight-page report from Computer Weekly analyses the challenges facing Microsoft, its financial performance, the services it offers, its place in the IT market and its future strategy. 

In this paper, you’ll find more details about the trends driving online marketing and advice on how to develop your online marketing strategy to reach goals and deliver maximum value from Web initiatives. 

This podcast summarizes, Define What's Valued Online, a new study which confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Listen to this podcast to learn about basic changes you can make to improve your online content. 

Improving the overall quality of your company’s decision-making process results also improves the overall effectiveness of your business. This paper explains how reporting will help your organization make better decisions, and how on-demand reporting allows you to accomplish this task in a fast, cost-effective, and easy-to use manner. 

SAP in-memory computing technology enables real-time computing by coupling online transaction and analytical processing applications at a low total cost.In this paper, learn how your organization and explore and analyze all of their transactional and analytical data from virtually any data source in real time. 

This case study outlines Kelley Blue Book's journey to virtualize their kbb.com site infrastructure to enable more frequent updates and faster deployment of code changes. In this paper you'll learn about the solutions implemented to not only improve virtual performance and efficiency, but also to reduce the burden on the company's IT staff. 

This Ventana Research report discusses product information management (PIM) based on the Value Index. Learn how PIM systems can synchronize all your attributes and definitions used in the identification, description, sales and fulfillment of products across all channels that customers, suppliers and partners use. 

The most helpful information and best content will have little impact without simple protocols that make your Web site easier to use and more visually appealling. This paper focuses on 10 tips you can employ to ensure your web site is effective from the day it goes live. 

Companies need to make significant investments in digital skills and technologies if they are to meet the needs of their customers, Booz&Co argues in this report. 

Download this report to learn how your organisation can use smart technology to drive innovation and enhance your competitive position, without breaking the bank. 

The intent of this paper (neither explain SQL Server 2012 nor be a EMC buying guide ) is simply to highlight enough information on each, so that IT managers can focus on the database system and storage hardware relationship.