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Advanced Meter Infrastructure: Composite Technologies to Meet New Demands in Sales and Customer Service by SAP America, Inc..
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Partner Channel Management: Build Stronger Partnerships for Stronger Profits by SAP America, Inc.

September 02, 2010 - (Free Research)
This paper explores how the SAP CRM application helps you leverage your partner relationships and empower channel partners so they can better market to, sell to, and provide service to your end customers. Continue reading to learn how you can have a more profitable partner channel network – and a more profitable company. 
(WHITE PAPER) READ ABSTRACT |

Improving the Customer Experience by Consona Corporation

June 14, 2011 - (Free Research)
This SearchCRM.com expert E-Guide explores effective strategies for helping improve the customer experience through knowledge management tools and various social CRM channels. Read this E-Guide to learn how to integrate and strategize these tools for an improved customer experience. 
(EGUIDE) READ ABSTRACT |

The New CRM Metrics: Putting Them to Work by SearchCRM

January 25, 2013 - (Free Research)
There is added pressure for contact center agents, with customers armed to the teeth with devices to connect with businesses- from tweets to texts to telephone calls. But with proper metrics to gauge their performance and lead to instructive training, some of that pressure can be alleviated. 
(WHITE PAPER) READ ABSTRACT |

Oracle PeopleSoft CRM Integration into the Contact Center by AMC Technology

May 2008 - (Free Research)
This technical integration brief explains how the PeopleSoft CRM application can be integrated into a contact center, including both general technical details of call center integration, as well as how to use vendor certified software from AMC. 
(WHITE PAPER) READ ABSTRACT |

Multi-channel Marketing Hits the Wall by Neolane Inc.

October 2008 - (Free Research)
This paper provides an easier and more flexible way to manage cross-channel marketing initiatives without costly investments in multiple technologies and service providers. 
(WHITE PAPER)

Multi-channel Retailing: The Route to Customer Focus - Putting the Customer First by Moving from Multiple Channels to Multi-channel Retailing by IBM

May 2008 - (Free Research)
This document elaborates on how successful retailers are using multichannel retailing to make operating model change to put the customer at the heart of their organisations. 
(WHITE PAPER)

Why CRM? The Business Case for Customer Relationship Management by Oracle Corporation

July 2006 - (Free Research)
Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction. 
(WHITE PAPER) READ ABSTRACT |

Commerce Anywhere: A Business and Technology Strategy to Maximize Cross-Channel Commerce Growth by Oracle Corporation

April 2011 - (Free Research)
E-commerce has gone from fringe to foundation. Now, businesses must tailor their customer serivce approach to the more complex "anytime, anywhere" customer with mobile device in hand. This white paper from Oracle details the "commerce anywhere" approach. 
(WHITE PAPER) READ ABSTRACT |

To Pump up Data Volume, Connect Customer Channels by SearchCRM

December 2013 - (Free Research)
In this chapter of our e-book series Improving the Customer Experience Through Technology, CRM professionals explain what it takes to maintain a single view of a customer's history and contact information, how multichannel organizations keep all that data in order -- and how they keep it from falling into the wrong hands. 
(EGUIDE) READ ABSTRACT |

eBook: Building a Business Case for Social CRM and Customer Communities by Sirius Computer Solutions

June 2010 - (Free Research)
Learn how to build a business case for social media outlets affecting customer relations and customer communities including Facebook and Twitter, as well as what social media means for CRM, best practices for managing online customer communities, and expert advice on implementing social media programs successfully. 
(EBOOK) READ ABSTRACT |

Infor Epiphany Brochure by Infor

December 2012 - (Free Research)
This helpful resource introduces one CRM tool that allows you to optimize your customer interactions across all communication channels and glean deeper insight into your customer base.  Read on to learn about the specific benefits this technology offers businesses across all sectors. 
(WHITE PAPER) READ ABSTRACT |

Developing the right social CRM strategies for improved customer service by Avaya

February 2013 - (Free Research)
Today's exclusive resource examines that steps businesses should take to ensure the seamless integration of social CRM into existing tools and processes. Discover the value you can glean from analyzing and nurturing customer feedback from social media channels. 
(EGUIDE) READ ABSTRACT |

The State of Customer Data Integration 2012: The What, Why & How of CRM Integration by Scribe Software Corporation

August 2012 - (Free Research)
Customer data integration helps companies grow and thrive, but businesses still have a long way to go to implement customer relationship management (CRM) in a meaningful way. Check out what over 300 companies said about cloud, their CRM platforms, and customer data integration in this survey. 
(WHITE PAPER) READ ABSTRACT |

Navigating the path to satisfying online customer experience by Tealeaf

November 2011 - (Free Research)
Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences. 
(EGUIDE) READ ABSTRACT |

A more social contact center by Salesforce.com

March 2012 - (Free Research)
In this expert e-guide, you will discover ways that contact centers are using social media channels to manage customer contact volume and the 10 steps to creating a call center social media strategy. 
(EGUIDE) READ ABSTRACT |

ESRI Ensures a Single, Seamless Conversation with Customers Across All Channels by Genesys

February 2013 - (Free Research)
This case study reveals how Esri, a leading provider of GIS mapping software, redesigned the overall customer service experience in order to better support changing customer demands and improve interactions across all channels. 
(CASE STUDY) READ ABSTRACT |

Tips from the Trade - Competing on Web Analytics by SAS

May 2010 - (Free Research)
How can your company take away more than just sales numbers from online customers? That was one of the topics of a webcast that brought thought leaders together to discuss challenges and best practices in the industry. Continue reading to explore the insights and highlights from that webcast and learn more about how to compete on web analytics. 
(WHITE PAPER) READ ABSTRACT |

Tips from the Trade – Competing on Web Analytics by SAS

August 2009 - (Free Research)
The online channel has been one of the more successful areas of business during these economic times, but most businesses are still behind when it comes to web analytics. Watch this webcast to also learn the overall best practices and the future needs within online analytics. 
(WEBCAST) READ ABSTRACT |

Customer Care in a Social World: Are We There Yet? by Oracle Corporation

March 2012 - (Free Research)
This paper explores and explains why the contact center is a key strategic focal point for customer engagement via social channels. 
(WHITE PAPER) READ ABSTRACT |

Deliver a Superior Cross-Channel Commerce Experience by Oracle Corporation

March 2012 - (Free Research)
With the right intelligence and personal information, there are plenty of new opportunities for you to provide superior experience and maximize the opportunity of every customer touch point. This paper shares actionable strategies needed to deliver personalized and relevant content, based on a variety of factors. 
(WHITE PAPER) READ ABSTRACT |

Improve web content management with mobile marketing by OpenText

January 2012 - (Free Research)
This analyst report discusses how best-in-class businesses have adapted their content for improved mobile marketing. 
(ANALYST REPORT) READ ABSTRACT |

Infor CRM Epiphany for Insurance by Infor CRM

July 2009 - (Free Research)
The market-leading Infor CRM Epiphany suite was designed with the needs of today's insurance companies in mind. It delivers what you need to execute a customer retention and growth strategy by delivering a single view of customer interactions across business. 
(BROCHURE) READ ABSTRACT |

How to Answer the CFO-Building the Processes to Manage the Financial Implications of the Channel Programs by SAP AG

September 2008 - (Free Research)
This paper focuses primarily on one type of popular channel incentive: Channel Marketing Funds. These range from Marketing Development Funds to co-operative funds, depending on the organization and the type of channel partners used. 
(WHITE PAPER) READ ABSTRACT |

Integrating multiple channels to build a single view of the customer by Genesys

February 2013 - (Free Research)
CEM is about so much more than just technology. It's also important to focus on implementing the right processes to facilitate collaboration across different departments and multiple applications. This expert resource describes proven strategies to optimize resources for CEM. 
(EGUIDE) READ ABSTRACT |

Editorial Tip: Measuring the ROI of Social CRM: No easy task by Infor

February 2011 - (Free Research)
As more organizations invest in social channels, the question of value becomes increasingly important. In social media, ROI alone may not tell the value of the effort, and benefits to the business from the customer service approach could be gauged by a variety of factors. Uncover how to measure the real value of an investment in social CRM. 
(EGUIDE) READ ABSTRACT |

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