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The Fine Art of Lead Management and Follow-Up: What Research Shows About Lead Qualification and Nurturing by KnowledgeStorm, Inc (E-mail this company) May 2006 - (Free Research) The Internet has changed the dynamics of technology sales and marketing. While most marketing efforts emphasize generating leads, and most sales efforts are focused on closing sales, not enough consideration is given to the little-understood but vital middle ground of lead qualification. Learn more about industry best practices.  (WHITE PAPER) READ ABSTRACT |

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot - Podcast by KnowledgeStorm, Inc (E-mail this company) July 2006 - (Free Research) Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why.  (PODCAST) READ ABSTRACT |

KnowledgeNote: Like a Fine Wine, Leads Get Better Over Time by KnowledgeStorm, Inc (E-mail this company) February 2007 - (Free Research) Research from KnowledgeStorm shows that a high percentage of leads that begin their research on the Web ultimately result in an active project. The technology vendors that nurture these Early Stage leads are often in a better selling position than those vendors that later "pile on" to more advanced, but also more competitive, leads.  (WHITE PAPER) READ ABSTRACT |

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot by KnowledgeStorm, Inc (E-mail this company) May 2006 - (Free Research) Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies.  (WHITE PAPER) READ ABSTRACT |

Make CRM Work the Way Salespeople Do by Oracle Corporation October 2009 - (Free Research) This white paper examines how traditional CRM technologies, while valuable in helping organizations manage customers and revenues, have not really assisted the salesforce do their jobs.  (WHITE PAPER) READ ABSTRACT |

Podcast - Improve Results with an Intelligent Content Strategy by KnowledgeStorm, Inc (E-mail this company) March 2006 - (Free Research) The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions.  (PODCAST) READ ABSTRACT |

How Savvy Technology Marketers Can Improve Results with an Intelligent Content Strategy by KnowledgeStorm, Inc (E-mail this company) October 2005 - (Free Research) The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. Marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions.  (WHITE PAPER) READ ABSTRACT |

Podcast - The Fine Art of Lead Follow-up by KnowledgeStorm, Inc (E-mail this company) February 2006 - (Free Research) The best practitioners of online marketing are those who meld Internet marketing and technology tools with timely follow-up and tried-and-true, old fashioned human contact. This podcast walks you through key strategies for implementing an effective lead follow-up and qualification process  (PODCAST) READ ABSTRACT |

KnowledgeNote: What Research Tells Us About Lead Management and Follow-Up by KnowledgeStorm, Inc (E-mail this company) May 2005 - (Free Research) The best practitioners of online marketing are those who meld Internet marketing and technology tools with timely follow-up and tried-and-true, old fashioned human contact. This paper walks you through key strategies for implementing an effective lead follow-up and qualification process.  (WHITE PAPER) READ ABSTRACT |

Business Intelligence and Performance Management Assessment Tool by IBM October 2009 - (Free Research) This brief 10-minute web-based diagnostic tool will explore your experiences with Business Intelligence (BI) in order to generate a customized report designed to help you identify your top pain points and how to address them and see how your organization stacks-up against leading BI professionals.  (ASSESSMENT TOOL)

Web Lead Evaluation and Scoring Study by KnowledgeStorm, Inc (E-mail this company) April 2006 - (Free Research) KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead.  (WHITE PAPER) READ ABSTRACT |

Lead Generation and Management: Online Strategies and Best Practices by KnowledgeStorm Webinars (E-mail this company) June 2004 - (Free Research) Recent research by SiriusDecisions has shown that the average B2B organization actually utilizes only 6 % of the leads generated per year. If you're like many sales and marketing professionals, the time and money you will spend on online lead generation and management in 2004 will not yield the results you're looking for.  (WEBCAST) READ ABSTRACT |

How White Papers Can Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company) October 2006 - (Free Research) In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves.  (ANALYST REPORT) READ ABSTRACT |

How White Papers Can Turbo-Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) In this upcoming Webcast, "How White Papers Can Turbo-Boost Your Lead Gen Campaigns", white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating white papers that attract prospects in droves. This Webcast is presented by KnowledgeStorm.  (WEBCAST) READ ABSTRACT |

Infor - ERP VISUAL by Infor September 2008 - (Free Research) Infor ERP VISUAL combines affordability and deep functionality, and is ideal for high growth, mixed-mode manufacturers who need a modular solution. Learn why more than 4,000 businesses trust Infor ERP VISUAL to run their operations.  (DEMO) READ ABSTRACT |

Solaris Evolution – Building the Business Case for Transitioning your IT Environment by Arrow ECS HP Group September 2009 - (Free Research) This webcast explores methods and best practices for transforming your data center for optimum business alignment. Gain insight into the importance of an IT TCO Baseline and discover how to fund your transformation with the IT Cost Management Intelligence assessment.  (WEBCAST) READ ABSTRACT |

Worst Practices in SOA Implementation: Why Service-Oriented Architectures Fail by Information Builders Inc. (E-mail this company) October 2007 - (Free Research) Service-oriented architecture (SOA) enables different programs, applications, and tools to interact via self-contained services that do not depend on the context or state of the other service. This white paper provides insight into the top-four worst practices for SOA integration, and how to avoid and/or overcome these worst practices.  (WHITE PAPER) READ ABSTRACT |

The CIO's Guide to IT Cost Optimization During the Recession by Hewlett-Packard Company June 2009 - (Free Research) In today's dynamic economy it is important for CIOs to be thinking about how to strengthen their organization and position themselves for success for a future economic upturn and growth. Read this guide to learn how a company can make changes to IT that generate real business value.  (EGUIDE) READ ABSTRACT |

Infor - ERP LN by Infor September 2008 - (Free Research) Infor ERP LN is an advanced, easy-to-use ERP solution that brings together a wide range of business functions to serve the needs of leading discrete and project-based manufacturers in industrial industries. Check out this demo for more details.  (DEMO) READ ABSTRACT |

Improve Synchronization with Streamlined Order Management and Communication: Petmate® Case Study by TAKE Supply Chain October 2009 - (Free Research) Petmate enlisted the help of TAKE Supply Chain's X.PC to not only streamline the administration of contract manufacturing for Petmate. Read this case study to learn how X.PC transformed Petmate's manual approach to working with manufacturers through a Web-based collaborative environment that improved shared communications.  (CASE STUDY) READ ABSTRACT |

Web Compatibility and Performance Testing in a Multi-Browser World by Gomez October 2009 - (Free Research) The browser wars bring fresh challenges for web designers and developers. This session enables you to understand JavaScript behavior and performance across browsers, as well as consider object load order differences.  (VIDEO) READ ABSTRACT |

Measuring and Improving Customer Satisfaction in the Insurance Industry by MarketTools, Inc. November 2009 - (Free Research) Learn how leading insurers use MarketTools® CustomerSat™ to gather and analyze feedback from customers to increase customer satisfaction, retain customers, and add to the bottom line.  (ANALYST BRIEF) READ ABSTRACT |

Leading Virtualization 2.0: How Intel is Driving Virtualization Beyond Consolidation Into a Solution for Maximizing Business Agility Within the Enterprise by Insight & Intel October 2008 - (Free Research) Virtualization is one of the hottest technologies in IT infrastructure today. Intel is helping enable the next generation of virtualization usage efficiently. Virtualization 2.0 focuses on increasing service efficiency through flexible resource management. In the near future, this usage model will become absolutely critical to data centers.  (WHITE PAPER) READ ABSTRACT |

SUN SPARC® ENTERPRISE T5120, T5220, T5140, AND T5240 SERVER ARCHITECTURE by Sun Microsystems, Inc. April 2008 - (Free Research) Employing the UltraSPARC® T2 and UltraSPARC T2 Plus processors - the industry's first massively threaded Systems on a Chip (SoC) - Sun SPARC® Enterprise T5120/T5220 and T5140/T5240 servers offer breakthrough performance and energy efficiency to drive Web 2.0 infrastructure and address other demanding datacenter challenges.  (WHITE PAPER) READ ABSTRACT |

Sybase Analytic Appliance on IBM Power Systems by Sybase, Inc. July 2009 - (Free Research) The Sybase Analytic Appliance is revolutionizing the data warehouse appliance market by integrating the leading column-based analytic software with hardware from the industry's number one provider of UNIX systems. Read this paper for more.  (WHITE PAPER) READ ABSTRACT |

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