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Comcast’s cable advertising division empowers their 1,500 associate sales force with an Alteryx intranet market analysis and advertising and support application by Alteryx, Inc. January 11, 2011 - (Free Research) Comcast Spotlight wanted all of its sales professionals to have immediate access to user-defined market analyses, without having to involve a trained research analyst. Alteryx designed a web-based solution, SpotKnowledge, which enabled increased functionality, accuracy, and faster turn-around times on analysis and reporting.  (CASE STUDY) READ ABSTRACT |

LiveRail Implements Infobright and Hadoop for Video Advertising Analytics by Infobright, Inc. December 31, 2011 - (Free Research) This brief case study describes how LiveRail, a provider of solutions for enabling and enhancing the monetization of Internet-distributed video, leveraged two complementary technologies in order to provide customers with fast access to their advertising data for reporting and analysis.  (CASE STUDY) READ ABSTRACT |

Digital Billboard Advertising - New Life for a Classic Medium by Motorola, Inc. March 02, 2009 - (Free Research) Read this paper to learn more about the emerging trend of digital billboard advertising and how it can enhance responsiveness, flexibility and profits.  (WHITE PAPER) READ ABSTRACT |

Addressable Advertising Opportunities for Network Operators by Motorola, Inc. December 2008 - (Free Research) This paper provides an overview of advanced advertising opportunities and outlines Motorola's commitment to targeted video advertising.  (WHITE PAPER) READ ABSTRACT |

Employing the most effective advertising in a changing market by Sprint April 2011 - (Free Research) In today’s highly competitive and crowded marketplace, reaching your target audience with information and compelling brand messaging is more critical than ever before. Advertising has long been viewed as the key to generating mindshare among consumers for products and services.  (WHITE PAPER) READ ABSTRACT |

KnowledgeStorm Advertising Overview: Build Brand Awareness among Technology Buyers by KnowledgeStorm, Inc (E-mail this company) June 2007 - (Free Research) If you're looking to build awareness and consideration of your brand among technology buyers that rely on KnowledgeStorm, our advertising solutions will help you reach your target audience.  (ANALYST REPORT) READ ABSTRACT |

Whitepaper: How to Segregate & Load Balance 10G Traffic to 1G Tools by Gigamon July 2009 - (Free Research) Check out this brief paper to learn how using a Data Access Switch with multi-rule mapping feature to share the load among multiple parallel processing Gigabit tools, 10-Gig network can be monitored comprehensively and cost-effectively.  (WHITE PAPER) READ ABSTRACT |

The Human Energy Crisis: Technology's Role In Supporting Field Workforce, Hourly And High-Volume Hiring Needs by Taleo December 2008 - (Free Research) For all the advances in the technology over the last 20 years, the process of hiring hourly workers has remained fairly static.  (WHITE PAPER) READ ABSTRACT |

The End of Advertising as We Know It by IBM Line of Business February 2008 - (Free Research) Based on IBM global surveys of more than 2,400 consumers and 80 advertising experts, we see four change drivers shifting control within the industry. Find out more by downloading this IBM white paper.  (WHITE PAPER)

5 Keys to Success with Internet TV by Brightcove June 2008 - (Free Research) The Brightcove Internet TV platform supports all five pillars of an online video strategy and a wide variety of approaches to implementing each pillar.  (WHITE PAPER) READ ABSTRACT |

Emerging Threats: The Changing Face of Email by Kaspersky Lab August 2009 - (Free Research) More than three years after the infamous declaration from Microsoft's Bill Gates that "spam will be solved" in 2009, unsolicited junk mail continues to bombard email servers, dumping malicious attachments, phishing lures and spam advertising for fake pharmaceuticals.  (WHITE PAPER) READ ABSTRACT |

Defending Systems on a Wide-open Network with Symantec Endpoint Protection by Symantec Corporation July 2012 - (Free Research) Advertising agency, Direct Agents, needed protection at each individual computer because their employees routinely accessed websites and opened emails that were potentially harmful. In this case study, learn how Symantec Endpoint Protection was able to meet their needs, providing simplified management and protection while saving on costs.  (CASE STUDY) READ ABSTRACT |

CRM and Social Media by Infor December 2012 - (Free Research) Leveraging social media as part of your marketing strategy has obvious benefits, but you need the right strategy to experience all of them! This helpful resource answers questions about the why and how of social CRM, and offers five key guidelines for an effective social media strategy.  (WHITE PAPER) READ ABSTRACT |

Skills Forecast: Big Data Analytics by ComputerWeekly.com February 2013 - (Free Research) This report analyses the projected demand for IT professionals with Big Data Analytic skills in the UK over the next five years.  (ESSENTIAL GUIDE) READ ABSTRACT |

Computer Weekly - 7 February 2012: IT investment priorities by ComputerWeekly.com February 2012 - (Free Research) In this week’s Computer Weekly, we examine exclusive research into the investment priorities of UK IT decision-makers, which shows virtualisation, Windows 7 and security as the top areas for spending this year. We analyse the changing nature of database architecture; and the BBC’s Chief Technology Officer talks about IT plans for the broadcaster.  (EZINE) READ ABSTRACT |

Removing Internet Anonymity Barriers with IP Intelligence by Digital Element January 2008 - (Free Research) NetAcuity IP Intelligence technology provides an excellent way to non-invasively gather new intelligence about the online universe, and Digital Element delivers the de facto standard in IP Intelligence.  (WHITE PAPER) READ ABSTRACT |

Personalized Video Experiences by Motorola, Inc. December 2008 - (Free Research) This paper explains various topics like: MPEG-4 Wins the Battle of the Bandwidth, How to Succeed in Targeted Advertising, Changing Times for Video On Demand, Modular Uplink System and Making the Change to Switched Digital Video.  (WHITE PAPER) READ ABSTRACT |

Facebook’s Best Kept Secret: Building Conversions and Revenue with Ads for Fans by WebTrends (E-mail this company) April 2013 - (Free Research) With over 800 million Facebook users to potentially see your message, you need to capitalize on the marketing opportunity that Facebook ads presents. Read this white paper to better understand targeted ads for fans, and for advice on creating a strategy for successfully driving traffic, tracking campaign activity, and increasing conversions.  (WHITE PAPER) READ ABSTRACT |

A realist's guide to building bottom line revenue and customer loyalty with social CRM by SugarCRM Inc. October 2011 - (Free Research) Is social CRM just hype or is it really worth your business's time? Read this eBook from SearchCRM.com for expert advice.  (EBOOK)

What if? Unleashing the Potential of Digital Signage by Insight December 2012 - (Free Research) In this presentation transcript, Principle Analyst Zeus Kerravala of ZK Research reveals the secrets of utilizing digital signage to its fullest potential. Learn the transformations this technology has gone through, where it's going, and how businesses have successfully leveraged its power.  (PRESENTATION TRANSCRIPT) READ ABSTRACT |

Symantec Report on Rogue Security Software by Symantec Corporation October 2009 - (Free Research) The Symantec Report on Rogue Security Software is an in-depth analysis of rogue security software programs. Read this report to learn the specifics about security software scams.  (WHITE PAPER) READ ABSTRACT |

TruthInIT.com Product Analysis Report - FalconStor SIR VTL by FalconStor Software August 2009 - (Free Research) This report is an independent analysis of the FalconStor product and was sponsored by TruthInIT.com. The analysis is based on interviews with FalconStor, their customers, and other industry experts. The conclusion of this analysis is that FalconStor appears to have successfully added global deduplication to the most deployed VTL in the industry.  (ANALYST REPORT) READ ABSTRACT |

Introduction to GPS and Blackberry by BlackBerry January 2009 - (Free Research) In this webcast you will learn that Global Positioning System (GPS) is a series of 24 geosynchronous satellites that continually transmit position information.  (WEBCAST) READ ABSTRACT |

Podcast: Emerging Media Series II: Blogs and Real Simple Syndication Report by KnowledgeStorm, Inc (E-mail this company) September 2006 - (Free Research) This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (PODCAST) READ ABSTRACT |

Mobile Web 2.0 - opportunities in advertising and presence-based services by ComputerWeekly.com December 2010 - (Free Research) The mobilisation of Web 2.0 is fostering new partnerships and rivalries throughout the value chain.  (WHITE PAPER) READ ABSTRACT |

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