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CIO Handbook: Personalizing the Customer Experience by SearchCIO.com
March 14, 2013 - (Free Research)
CIOs must marry online and physical offerings to personalize business interactions for each and every customer in today's collaborative world. Find out how leading businesses are paving the way with top-notch customer experience strategies.
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Fine-tune Web Content Management to Tweak Customer Experience by Limelight Networks, Inc.
May 20, 2013 - (Free Research)
View this expert e-guide to learn more about how your business can keep customers engaged. Web content management strategies are taking on a larger role as companies create more personalized content. This resource offers tips for improving your WCM strategy and optimizing customer experience.
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Staying connected: Don't let faulty mobile applications lose customers by SearchCRM
May 20, 2013 - (Free Research)
Mobile applications are quickly becoming the most common way customers interact with businesses, and can often make or break a customer's experience. In this expert e-book, explore what customers expect from mobile applications and discover the technologies and practices you'll need to create useful, engaging mobile apps.
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Gartner: Deriving value from Big Data for CRM by ComputerWeekly.com
May 20, 2013 - (Free Research)
Kimberly Collins, research vice-president of Gartner highlights the critical steps organisations should to take to integrate big data into Customer Relationship Management (CRM).
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It's all about customer satisfaction by Hewlett-Packard Limited
May 20, 2013 - (Free Research)
This brief video explores how high fashion brand Valentino improved its customer relations by developing and implementing a set of fully-integrated mobile apps. Watch now to discover the new technologies that supported Valentino's CRM initiatives.
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Overhauling a Legacy Contact Center: Starting Steps by Five9
May 10, 2013 - (Free Research)
Overhauling legacy contact center technology is often costly and time-consuming, but it doesn't have to be. This expert e-guide offers advice on deciding when it's time to upgrade your contact center, making the business case for an overhaul, and important change management considerations.
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How new devices, networks, and consumer habits will change the web experience by Akamai Technologies
January 22, 2013 - (Free Research)
Delivering a stellar web experience for customers has only become more complex in recent years, as customers visit websites not only from PCs, but from a variety of personal mobile devices. Access this helpful report to learn why new devices, networks, and consumer habits are transforming the web experience and how you can adapt.
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Strategic insights for your social CRM strategy by Infor
May 08, 2013 - (Free Research)
This expert e-guide provides a comprehensive look at the challenges of defining a social media strategy for CRM, offers advice on choosing the right tools, and highlights how to train employees on new social media technologies.
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Cost-Saving Tips for Contact Centers by Five9
May 10, 2013 - (Free Research)
For service organizations looking to cut costs, the contact center is the go-to department, seeing as it often has high staffing counts within the company. Check out this expert e-guide to learn how you can effectively identify opportunities and decrease spending in your contact center, without sacrificing customer experience.
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5 Ways to Optimize Your Workforce by Aspect
December 14, 2012 - (Free Research)
You need to provide a flexible, efficient and consistent customer experience, but with the myriad of communication channels available today, legacy service strategies are inadequate. Read on to learn how unified communications and workforce optimization can provide the visibility and control needed to deliver exceptional customer service.
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The mini-guide to social customer service by Salesforce.com
July 01, 2012 - (Free Research)
<p>Social media has fundamentally changed the world of customer service. This comprehensive guide outlines the keys to success to realize your social customer service potential. Learn why actively engaging with customers is imperative, 4 vital customer services areas to focus on, and more.</p>
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The Social Sales Revolution by Salesforce.com
February 06, 2012 - (Free Research)
This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%.
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Workforce Management in a contact centre by Aspect
June 30, 2012 - (Free Research)
In order to remain competitive, you need exceptional, 24x7 customer service. Savvy companies are integrating contact center processes with workforce management practices in order to enhance their service strategies. Read this expert report to learn 9 key business processes and 6 technologies required for a successful initiative.
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The State of Customer Data Integration 2012: The What, Why & How of CRM Integration by Scribe Software Corporation
August 20, 2012 - (Free Research)
Customer data integration helps companies grow and thrive, but businesses still have a long way to go to implement customer relationship management (CRM) in a meaningful way. Check out what over 300 companies said about cloud, their CRM platforms, and customer data integration in this survey.
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Using Social Media to Deepen Your Customer Relationships by Infor
November 24, 2010 - (Free Research)
Written for the marketing executive, this paper provides a useful framework to begin to assess how an organization can engage in social media to build deeper relationships with its customers.
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SAP Customer Relationship Management (SAP CRM) Multimedia Presentations by SAP America, Inc.
October 18, 2010 - (Free Research)
These multimedia presentations will explain the features and benefits of SAP Customer Relationship Management (SAP CRM). Watch the presentations to discover how SAP CRM can enable you to become a customer-centric enterprise and to differentiate you company for competitive advantage.
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Enhancing Interaction Center ROI in Turbulent Economic Times by SAP America, Inc.
April 27, 2009 - (Free Research)
Interaction center managers, along with their counterparts in sales, marketing, and service, are being asked to deliver greater value on shoestring budgets. While the conventional reaction in tough economic times is to simply cut costs and services, the nature of the current downturn indicates that austerity measures of the past won't work today.
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IT Connects Customers to Brands by Cisco Systems, Inc.
August 16, 2010 - (Free Research)
Paul Gillin, author of three social media marketing books, reveals how CIOs are becoming the designated guardians of intellectual property. As the use of social media tools grows, Gillen recommends how a CIO can stay in front of the widespread access and create enhanced customer experiences.
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