Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Invite your entire team to view this free Webcast and learn about business-to-business email and search engine marketing strategies. 

In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves. 

This edition of BI Trends and Strategies opens with a piece by Lou Agosta on the need for data warehouses to adapt to new data types, innovation and big data. Alan R. Earls also offers advice for incorporating spreadsheets into your BI programs without problems and Richard Herschel calls for universities to step up their BI and analytics programs. 

Several important technology changes, social trends and customer needs are driving the future development steps and functionality of Business Intelligence solutions, this report from Birchman reveals. 

This week’s Computer Weekly, we talk exclusively to Tesco CIO Mike McNamara about why the UK's biggest retailer is spending £150m on its online business. And, with the London 2012 Olympics only weeks away; we look at how IT testing is progressing. 

This week’s Computer Weekly kicks off our Buyer's Guide to private cloud. It also contains our RSA conference coverage of the latest IT security trends and the future for Microsoft's Trustworthy Computing initiative. And we discuss the role of apprenticeships in encouraging more young people to work in IT. 

Recent research by SiriusDecisions has shown that the average B2B organization actually utilizes only 6 % of the leads generated per year. If you're like many sales and marketing professionals, the time and money you will spend on online lead generation and management in 2004 will not yield the results you're looking for. 

This report from Gartner describes six distinctly different styles of "money-making CIO" that are likely to evolve between 2011 and 2020. 

This edition of BI Trends & Strategies features a lead article by SearchCIO.com's Linda Tucci, who offers a helping hand in the quest to dismantle the dreaded data silo. The second piece outlines mobile BI, including a reference to Apple's iPad, and the final article delves into the world of performance management. 

This 2012 benchmarking survey from ESI assesses the role of the Project/Programme Management Office (PMO), its development to full-blown maturity and value to the business.   

Cloud technologies are reshaping IT – and that means big changes for CIOs. IT leaders are now expected to lead the transformation to virtual environments, with a focus on shared services models. This Innovator Series provides strategies for CIOs looking to convince their business counterparts of the value of a solid cloud computing initiative. 

Learn how your company can change from a lead generation business model to a dynamic lead development process in this joint Webcast from SiriusDecisions and KnowledgeStorm.