Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation. 

The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. Marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

SiriusDecisions has commissioned a new research study to examine the efficacy of demand creation - from the point of view of prospects and customers you are spending millions of dollars to communicate with. Read this executive summary of our Demand Creation webinar to find out which tactics are viewed most favorably in b-to-b marketplace. 

This FAQ answers your top questions about balancing the security of your corporation and its confidential information with the usability and convenience that your end-users want on their mobile devices. 

Check out this FAQ to learn the answers to these questions and more regarding tape backup and archiving. Learn why tape is still relevant in a largely disk-dominated IT landscape, discover the latest tape has to offer (i.e. LTFS) and gain insight into the effect tape has on compliance/e-discovery operations. Read on to learn more. 

Server virtualization presents some interesting implications for disaster recovery (DR), including cost reductions and increased recovery times. In this FAQ, business continuity expert Paul Kirvan discusses the various server virtualization approaches that are effective for DR and how they benefit failover and failback processes. 

This E-Guide from SearchHealthIT.com to highlights the answers to frequently asked questions surrounding the use of virtualized storage for medical images. 

Explore virtual backup best practices and get answers to frequently asked questions in this expert e-guide. Gain tips and strategies for optimizing your backup processes for virtualized environments to ensure comprehensive data protection and disaster recovery. 

Watch this expert Podcast to discover how you can confidently manage the explosive data growth and avoid the pitfalls of single server-based backup. 

Join Founder and Lead Analyst of DCIG, Jerome Wendt as he answers the most common data deduplication questions he’s hearing today – including the technology’s  benefits, dedupe products to watch out for, target dedupe on a virtual tape library and more. 

White papers are one of the most misunderstood, miswritten and misused marketing tools available. While many companies think they need a white paper, few manage to write, design or use them to their full potential. This podcast outlines eight key steps to take when writing a white paper and what you should do once the paper is written. 

ROBERT WALTERS SURVEYED APPROXIMATELY 200 PROFESSIONALS WORKING IN THE IT SECTOR.  THE RESULTS SHOW THAT A HIGH PROPORTION HAVE VERY MODEST SALARYAND BONUS EXPECTATIONS. 

In this expert e-guide, learn how you can increase business agility by implementing effective capacity planning and VM management. Plus, access an exclusive FAQ that clarifies how and why you should leverage virtualization storage consolidation and shared storage to reduce costs while supporting advanced virtualization features.