Social channels are here to stay and should be part of your customer engagement strategy, as you will be re­quired to integrate these new channels sooner, rather than later. This paper will help you build the best road map to customer success, integrating both old and new channels into your customer experi­ence strategy. 

This special eight-page report from Computer Weekly analyses the challenges facing Microsoft, its financial performance, the services it offers, its place in the IT market and its future strategy. 

By taking the lead through a business risk mitigation strategy, IT decision-makers can safeguard their organizations against the cost, time and resource implications of restoring access to critical data and resources, while reducing the potential economic impact of unplanned outages. 

<p>Businesses are finding that goal management can improve employee productivity levels by 25%, driving business execution significantly. This white paper explores what it means to be a goal driven organization and provides tips on how to implement this philosophy in your enterprise, including eight questions you must consider.</p> 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

This paper offers insight into an option that capitalizes on predictive analytics, enabling your business to target, optimize and automate your customer-centric interactions. Read this now and learn from other successful companies 10 pivotal tips - including careful planning and setting goals - that will help you craft the perfect data mining plan. 

Access this resource to learn methods and best practices for information management that IT leaders can implement to improve efficiency, compliance and cost savings, including six steps to greater compliance. 

Over the past 12 months, the global market for applications – fuelled by the astonishing and unprecedented activity experienced on Apple’s App Store and iPhone – has continued its stellar levels of growth. 

The white paper explores the fundamentals of automated software testing, explains how such an endeavor is actually an investment for a company, and details how a company can get a return on their investment. 

Read this expert e-zine to discover three ways to cut business applications costs. Inside, learn how to: identify unnecessary licenses;move applications to the cloud- and get the most from cloud provider service agreements; and select the right size integrator for your company. 

As many executives embrace the idea of a true “single version of the truth” about their customers, they face the fact that their data warehouse and CRM systems, however successful, haven’t reached this goal.