Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation. 

Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free! 

This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics. 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

This report from Knowledge Peers and Pierre Audoin Consultants (PAC), reveals what leaders of Small and Medium-Sized Businesses (SMBs) think of IT – its strategic value, its potential, and the changing way in which it is being used in their organisations. 

Read this white paper to learn why Gartner analysts believe cloud computing and event processing will completely change the face of enterprise IT architecture by 2015. 

By following established best practices, you have the opportunity to both reduce the risks associated with a data breach and improve the overall efficiency of your media management program. Check out this E-Guide to learn the five key Best Practices Areas that your organization needs to know about, and more. 

The Solvency II Directive was rolled out to protect consumers by promising that insurance companies maintain sufficient funds to meet all claims. Complying with the risk management portion of the initiative can be difficult for insurance companies. This paper details how Unum implemented an operational risk management solution to address this. 

Business rules management systems (BRMSs) help organizations gain real-time insight into application performance and incorporate automation strategies into their processes. Read this white paper to learn more about the budget-friendly open source options when it comes to integrating business events with automated decision-making. 

The problem with becoming too comfortable with built-in SQL Server monitoring tools is that they're often used after problems have already arisen. Read this paper to discover how event notifications and extended events can help you drill down into SQL Server and proactively monitor your databases. 

Read this white paper to discover why JBoss Enterprise Business Rules Management System (BRMS), with the inclusion of complex event processing (CEP), might be the best BRMS option for you. Learn how it can improve business agility, reduce costs, and improve customer satisfaction in a wide range of enterprise and government settings.