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10 Quick Wins for Sales & Marketing by ZoomInfo November 09, 2009 - (Free Research) In this e-book, we examine ten ways sales organizations can accelerate the progression from cold to close. From improving marketing results through pinpoint prospecting to making sure sales and marketing are on the same page, here are some tangible steps you can take to move faster from cold to close.  (EBOOK) READ ABSTRACT |

Microsoft Podcast: Pivotal CRM Innovates with Microsoft Technologies by Pivotal CRM, a CDC Software solution November 18, 2009 - (Free Research) This podcast explains how Pivotal 6 increases user adoption and productivity by mirroring the familiar Microsoft interface and embedding Microsoft Outlook and SharePoint within the CRM system.  (PODCAST) READ ABSTRACT |

Increase Profits and Customer Satisfaction in the Communications Industry by Infor CRM December 05, 2008 - (Free Research) Leading companies are placing more emphasis on inbound marketing and intelligent customer interactions as the means for building powerful customer relationships that boost profitable growth.  (WHITE PAPER) READ ABSTRACT |

How White Papers Can Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company) October 2006 - (Free Research) In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves.  (ANALYST REPORT) READ ABSTRACT |

Executive Summary: Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company) June 2006 - (Free Research) SiriusDecisions has commissioned a new research study to examine the efficacy of demand creation - from the point of view of prospects and customers you are spending millions of dollars to communicate with. Read this executive summary of our Demand Creation webinar to find out which tactics are viewed most favorably in b-to-b marketplace.  (CASE STUDY) READ ABSTRACT |

Getting the Most From Your Marketing Events: The ROI of In-Person Seminars, Trade Shows, and Webinars by Citrix Online November 2009 - (Free Research) This paper discusses the results of a recent survey of marketers using different types of events in the marketing mix, offers quantitative formulae for calculating your own event marketing ROI, and offers guidance for marketers and organizations to create and optimum event marketing strategy.  (WHITE PAPER) READ ABSTRACT |

Driving Business Process Productivity by Tuning Your Customer-Centric Business Processes for Profit by Microsoft September 2009 - (Free Research) This webcast demonstrates how Microsoft Dynamics CRM can be used to capture and manage structured and unstructured sales and marketing customer data within a single, integrated system can help increase your organization's return on investment.  (WEBCAST) READ ABSTRACT |

Business Technology Marketing Benchmarks 2007-2008 PDF Slides by KnowledgeStorm Webinars (E-mail this company) July 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.  (WEBCAST) READ ABSTRACT |

Oracle Accelerate - Not Just Smart but Timely by Oracle Corporation March 2009 - (Free Research) This paper gives you an overview of how Ovum has helped penetrate the upper-midmarket. Even when the slowing growth of the market hasn't.  (WHITE PAPER) READ ABSTRACT |

Presentation Transcript: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis by TIBCO Spotfire Division October 2009 - (Free Research) This Presentation Transcript shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness.  (PRESENTATION TRANSCRIPT) READ ABSTRACT |

Best Practices of the Best-Run Sales Organizations by SAP AG June 2009 - (Free Research) Leadership teams in today's strongest sales groups have discovered best practices to achieve exponential results. This SAP Executive Insight looks at leading-edge companies and examines how they excel in areas where most sales organizations struggle.  (WHITE PAPER) READ ABSTRACT |

Returns Management Process: Software Maturity Model by TAKE Supply Chain November 2009 - (Free Research) This paper is designed to provide a blueprint for evaluating software solutions that have the potential to assist organizations in meeting their returns objectives. This model can also serve as a useful tool in objectively identifying compelling yet rudimentary products.  (WHITE PAPER) READ ABSTRACT |

BI for Small and Mid-sized Businesses by LogiXML October 2009 - (Free Research) This paper dispels some myths about BI in smaller companies and outlines the main options at your disposal.  (WHITE PAPER) READ ABSTRACT |

Open Source Storage: Addressing the need for new Storage Architecture by Sun Microsystems, Inc. November 2008 - (Free Research) Sun offers services that assist IT users with the opportunity to start evaluating open storage architecture strategies and evaluating how an open storage architecture can better support their organization' business and budgetary goals.  (BOOK) READ ABSTRACT |

Gaining a Competitive Edge: Streamlining AP and Business Process Automation by Esker Inc. July 2009 - (Free Research) This paper is designed to assist CEOs, CFOs, CIOs, Accounts Payable managers and ERP system administrators in learning, planning and evaluating automation of accounts payable processes to gain added efficiency in today's competitive business environment.  (WHITE PAPER) READ ABSTRACT |

E-Book: How to Evaluate Data Warehouse Appliances by Sybase, Inc. October 2009 - (Free Research) Business Intelligence and analytics remain top priorities for organizations seeking to increase revenues and cut costs, but these systems often require a data warehouse to feed them correct and relevant information. This E-Book provides detailed expert advice on how to evaluate, select and prepare your organization for a data warehouse appliance.  (EBOOK) READ ABSTRACT |

Automation on Demand: Creating an Efficient and Cost Effective AP Solution by Esker Inc. July 2009 - (Free Research) This paper presents a solution that leverages comprehensive document process automation to deliver the advantages of paperless invoice processing as an on-demand service. It highlights the opportunity to shift ROI from the project level to the document level (capital versus operational expense) and realize automation benefits immediately.  (WHITE PAPER) READ ABSTRACT |

Google Apps - Considerations for IT by Google Apps December 2009 - (Free Research) Tune into this expert podcast to learn why companies have chosen Google Apps to improve their IT infrastructures. Learn which technical and business factors drove one company to adopt this technology. Determine how this technology can be used in your IT environment to improve Web application performance.  (PODCAST) READ ABSTRACT |

Research Management Solutions: Bringing the Benefits of Automation to the Front Office by Advent Software, Inc December 2008 - (Free Research) How does a firm or fund manager assess his/her research management needs and choose the best solution? This document helps by identifying pain points in the research workflow that RMS must address, describing how RMS supports investment process and decision making, and highlighting key features to consider when evaluating RMS solutions.  (WHITE PAPER)

eGuide: Meshing Virtual Machine and Physical Systems Management by Dell and Microsoft December 2008 - (Free Research) This paper explains, how to provide adequate network redundancy and isolation, adaptive automation practices for high availability and the best tools to eliminate separate virtual and physical management structures.  (EGUIDE) READ ABSTRACT |

Managing to Secure: Evaluating the Manageability of your IPS Solution by TippingPoint October 2009 - (Free Research) The last thing network security managers need is more complicated management systems to learn. There are four management keys to an IPS solution: Speed of initial set-up; Ease of ongoing management; Flexible management interfaces; and IPS management scalability. This paper will take a good hard look at each of these manageability components.  (WHITE PAPER) READ ABSTRACT |

Employment Screening Company Optimizes Productivity, Improves Customer Satisfaction by Microsoft April 2008 - (Free Research) When employers need to be sure about the backgrounds of people they hire, they call Credential Check Corporation. To do this work, the company utilized Microsoft® Office Outlook® and proprietary access programs, which made it difficult for departments and external suppliers to collaborate with each other. Microsoft Dynamics™ CRM...  (CASE STUDY) READ ABSTRACT |

Catalog Based Services: A New Paradigm in Enterprise Application by Wipro Technologies August 2009 - (Free Research) This paper evaluates the impact of changing market landscape on enterprise application service offerings, and evaluates traditional service models in today's context and attempts to evangelize an innovative service model which meets the need of the hour-- faster ROI at lower TCO.  (WHITE PAPER) READ ABSTRACT |

Podcast: Emerging Media Series, Issue Two: Blogs and Real Simple Syndication Report by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (PODCAST) READ ABSTRACT |

Emerging Media Series: How Blogs and Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (ANALYST REPORT) READ ABSTRACT |

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