This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives. 

<p>This case study outlines exactly how Callaway Golf created and managed three distinct platform landscapes for each of their deployed SAP enterprise resource planning (ERP) applications. Read more inside to see how this strategy led them to eventually have the capabilities to virtualize SAP productions.</p> 

This report discusses content strategies and preferences from the unique perspectives of both the B2B technology buyers and marketers. 

This case study follows manufacturing company Steinwell Scientific, Inc. in their journey to securing a new ERP system and outlines the struggles and benefits they experienced as a result. 

Read this paper featuring Forrester research now and learn about the total economic impact and potential ROI that enterprises are realizing by deploying IBM Netezza DW appliance with data analytics. By taking some time to digest this resource, you will know whether a similar installation within your company will have a similar financial effect. 

Connecting Through Content, Issue Two examines how technology buyers search for content and how marketers deliver content to them. Content distribution channels, user search techniques, content registration behavior and other aspects of content distribution and syndication are evaluated. 

This global benchmarking study from ESI international identifies the key challenges and successes experienced by project and programme management offices (PMO) and draws recommendations for the future. 

This Aberdeen benchmark report takes a look back at enterprise resource planning (ERP) system trends in 2011. Learn how manufacturers performed based on their ERP implementations and the impact of their overall ERP strategies. 

This podcast, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. 

ERP implementations don't have to take months or years. This white paper discusses how Colfax Corp. implemented IFS Applications in as little as nine weeks. It presents a case study of Colfax's complex but rapid rollout, and offers fast tracking tips from Colfax Business Analyst Jay Michael. 

This report is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. This first installment examines podcasting and provides valuable insight into this red-hot delivery mechanism. 

The Economist Intelligence Unit reviews changing expectations for technology and assesses their implications for  CIOs, the IT function and the business.