Vtrenz, A Silverpop Solution Marketing Automation for Lead Generation by Vtrenz, Inc. Vtrenz helps you maximize your marketing efforts, improve your efficiencies, increase revenue and accelerate the lead-to-sale timeline. more... >> Discover more offerings from Vtrenz, Inc.
		InfoTrends White Paper: Speeding Your Business Processes: Making Transactional Content Readily Available by IBM.. In this white paper, InfoTrends examines the business and technological requirements needed to make critical business transactional content readily available, posing IBM's more... >> Discover more offerings from IBM..
		WebFOCUS Operational Enterprise Business Intelligence by Information Builders Inc.. WebFOCUS is a comprehensive and fully integrated enterprise business intelligence platform. It sets the standard for enterprise business intelligence by scaling to support more... >> Discover more offerings from Information Builders Inc..

Streamlining Marketing Management and Processes, a Merrill Lynch Success Story by Aprimo, Inc. June 2008 - (Free Research) This 2002 case study details Merrill Lynch’s GPC Marketing team that successfully implemented Aprimo’s Planning & Financial Management solution to better manage their $100 million-plus marketing spend. (CASE STUDY) READ ABSTRACT |

Enterprise Marketing Management (EMM): Effectively Strategize and Execute Marketing Activities by Aprimo, Inc. June 2008 - (Free Research) An EMM application can lead marketers through a process of translating a creative/business strategy into a concrete set of marketing outputs. (WHITE PAPER) READ ABSTRACT |

Benchmarking IT Risk & Compliance OnDemand webcast by Symantec Corporation. June 2008 - (Free Research) Join Jennie Grimes, Senior Director, Symantec Enterprise Marketing and Jim Hurley, Managing Director, IT Policy Compliance Group; Symantec Senior Research Mgr as they explore IT Risk and Compliance critical issues. (WEBCAST) READ ABSTRACT |

Business Technology Marketing Benchmarks 2007-2008 PDF Slides by KnowledgeStorm Webinars (E-mail this company) July 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics. (WEBCAST) READ ABSTRACT |

How White Papers Can Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company) October 2006 - (Free Research) In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves. (ANALYST REPORT) READ ABSTRACT |

Executive Summary: Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company) June 2006 - (Free Research) SiriusDecisions has commissioned a new research study to examine the efficacy of demand creation - from the point of view of prospects and customers you are spending millions of dollars to communicate with. Read this executive summary of our Demand Creation webinar to find out which tactics are viewed most favorably in b-to-b marketplace. (CASE STUDY) READ ABSTRACT |

Penn National Insurance: Real-Time Documents Provide Faster Time to Market with a Personal Touch by Exstream Software. April 2008 - (Free Research) Penn National Insurance wanted to deploy a single, comprehensive infrastructure for its batch and real-time document applications. Exstream Software's Dialogue enterprise personalization solution met this goal, improving time to market… (CASE STUDY) READ ABSTRACT |

New Advances in Enterprise Marketing Solutions: Vendor Webcast by EMC Corporation. July 2008 - (Free Research) View this webcast which provides a marketing platform for your enterprise marketing processes in terms of digital asset repository, collaboration, process management and publishing. (WEBCAST) READ ABSTRACT |

Viral Marketing Simplified: Best Practices for Marketing Your Business to New Customers by Cisco Systems, Inc February 2008 - (Free Research) Viral marketing, buzz marketing, stealth marketing -- the names vary, but its popularity is undeniable. (WHITE PAPER) READ ABSTRACT |

Building a Smarter Operational Response by Bytware, Inc. July 2008 - (Free Research) If your company is aught in a pinch of downsizing and economic instability, this paper will show you how to restore your IT productivity through advanced automation tools. (WHITE PAPER) READ ABSTRACT |

New Advances in Enterprise Marketing Solutions by EMC Corporation. July 2008 - (Free Research) This presentation addresses the new challenges marketers face such as Return on Marketing Investment, learning why and where they should invest their marketing dollars and how to achieve better ROI. (WHITE PAPER) READ ABSTRACT |

Pennsylvania Toy Company Finds Software Customizations Child’s Play with M1 by Bowen & Groves May 2008 - (Free Research) M1 allows Smethport to create three separate M1 systems: two sales companies – Lauri Toy and Smethport Toy – and a manufacturing company to sell products to both organizations. (CASE STUDY) READ ABSTRACT |

Vtrenz, A Silverpop Solution Marketing Automation for Lead Generation by Vtrenz, Inc Vtrenz helps you maximize your marketing efforts, improve your efficiencies, increase revenue and accelerate the lead-to-sale timeline.  (SOFTWARE PRODUCT)

Winning Strategies for Customer Responsiveness - An Article from IQ Magazine by Cisco Systems, Inc February 2008 - (Free Research) A basic platform for successful customer responsiveness is an IP-based call center, also known as a customer contact center. (ARTICLE) READ ABSTRACT |

Gartner's Magic Quadrant for Marketing Resource Management by Aprimo, Inc. June 2008 - (Free Research) MRM is a set of processes and capabilities designed to enhance a company’s ability to orchestrate and optimize internal and external marketing resources. (WHITE PAPER) READ ABSTRACT |

Magic Quadrant for Managed and Professional Network Service Providers, North America by Dimension Data. August 2008 - (Free Research) This document is a guide for midsize businesses and large companies to identify and evaluate vendors that deliver IT services in support of connectivity and communications infrastructure. (ANALYST REPORT) READ ABSTRACT |

Thomas & King Serves up Improved Backups with ExaGrid by ExaGrid Systems, Inc. April 2008 - (Free Research) This white paper provides a case study on how one restaurant franchise company was able to improve their backup operations with disk-based backup solutions. (WHITE PAPER) READ ABSTRACT |

Leveraging Business Content Automation™ to Accelerate Insurance Claims by EMC Corporation. July 2008 - (Free Research) View this webcast and discover how successfully leveraging Enterprise Content Management technologies impacts revenue, operational efficiency and business intelligence which ultimately improve margins and scalability. (WEBCAST) READ ABSTRACT |

OnDemand Professional - Documentation, Training, and Support for Rollouts by OnDemand Software (E-mail this company) OnDemand Professional is the solution for ensuring change management, achieving organizational readiness, and maximizing ROI. Through a collaborative user and expert environment, OnDemand Professional turns knowledge into productivity and ensures on-going end user competency.  (SOFTWARE PRODUCT)

Strategies for Distributing Your Online Content: Why, Where and How by KnowledgeStorm Webinars (E-mail this company) July 2006 - (Free Research) In this one hour Webcast, presented by Jeff Ramminger, EVP KnowledgeStorm, learn how you can develop more effective content, make it available more efficiently and influence the most important decision makers at the right stages of the buying process. (WEBCAST) READ ABSTRACT |

Epicor for Distribution - Enterprise and Mid-Market Distribution Management by Epicor Software Corporation. Designed for the unique needs of large and mid-market distributors, Epicor for Distribution streamlines all of your core distribution processes. It gives you an integrated platform for sales, CRM, supply chain, logistics, financials and reporting - a single point of visibility and control of the processes of a profitable distribution chain.  (SOFTWARE PRODUCT)

Designed to Manage Lean Principles by Epicor Software Corporation. September 2008 - (Free Research) Lean thinking is now increasingly being applied to all areas within the organization - from sales and marketing to engineering and production through to finance and post sale service. (WHITE PAPER) READ ABSTRACT |

The Role of ERP in Globalization: A low-cost Approach to Reaching New Markets by Epicor Software Corporation. March 2008 - (Free Research) Globalization is driven by the desire to exploit new markets and lower manufacturing costs, but it comes with many challenges. Learn how a standardized ERP implementation will help you streamline and automate business processes during globalization. (WHITE PAPER) READ ABSTRACT |

The Next Generation of ERP Software: Technology as a Means for Thriving in the New Manufacturing Economy by Epicor Software Corporation. March 2008 - (Free Research) This paper examines how the next generation of Enterprise Resource Planning (ERP) solutions have allowed globally extended manufacturers to optimize performance while reducing costs. (WHITE PAPER) READ ABSTRACT |

ERP for Service Organizations by Epicor Software Corporation. Moving beyond Professional Services Automation (PSA), Epicor for Service Enterprises is an ERP solution developed specifically mid to large sized professional service organizations. It streamlines every aspect of your business -- from bid management to engagement delivery, from resource management to project accounting and portfolio management.  (SOFTWARE PRODUCT)

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