View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics. 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

SiriusDecisions has commissioned a new research study to examine the efficacy of demand creation - from the point of view of prospects and customers you are spending millions of dollars to communicate with. Read this executive summary of our Demand Creation webinar to find out which tactics are viewed most favorably in b-to-b marketplace. 

This podcast summarizes, Define What's Valued Online, a new study which confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Listen to this podcast to learn about basic changes you can make to improve your online content. 

Cloud storage is a rapidly growing technology. Read this paper for the latest definitions of cloud storage and cloud service and to more closely examine cloud storage benefits and offerings. 

This paper examines the changing IT services market and why IT service providers need to improve the way they do business. 

The basic principles for managing an archiving project presented in this paper can help you initiate and plan an archiving strategy that meets your organization’s requirements. 

The goal of South African Tourism's global employees is to increase tourism to the nation to help enhance the nation's economy. To address this issue they utilized the research of a tier-one customer relationship management consultancy and selected Microsoft Dynamics™ CRM 4.0. 

The basic principles for managing an archiving project presented in this paper can help you initiate and plan an archiving strategy that meets your organization’s requirements. 

This Webcast, presented by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans. 

Download this Osterman Research white paper today and learn about the additional services that will help to improve your business efficiency, meet security requirements and lower costs.