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Harvey Nash CIO Survey 2012 by ComputerWeekly.com
May 14, 2012 - (Free Research)
CIOs are more confident of securing technology budget increases than at any time in the last five years, according to the CIO Technology Survey 2012.
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Gartner predictions around Social CRM by Infor CRM
February 08, 2012 - (Free Research)
This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like.
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Personalization Driving E-Commerce by Limelight Networks, Inc.
January 28, 2013 - (Free Research)
Gartner analysts predict that mobile apps and Web 2.0 will be a deciding factor in 50% of your sales by 2015. In order to keep pace, your e-commerce processes need to evolve to include CRM technologies. Read on to learn what 6 factors are essential for an effective e-commerce/CRM merger.
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Gartner Magic Quadrant reveals fragmented social CRM market by Infor CRM
February 08, 2012 - (Free Research)
This tip guide provides you with Gartner's expert insights into this fragmented social CRM market and predictions for the future of social CRM from their 2011 Magic Quadrant for Social CRM.
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It's all about customer satisfaction by Hewlett-Packard Limited
May 20, 2013 - (Free Research)
This brief video explores how high fashion brand Valentino improved its customer relations by developing and implementing a set of fully-integrated mobile apps. Watch now to discover the new technologies that supported Valentino's CRM initiatives.
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Gartner newsletter: HP Business Intelligence by Hewlett-Packard Limited
February 13, 2012 - (Free Research)
This newsletter discusses the challenges many organizations face when trying to utilize 'social intelligence.' Access this resource now for insight on how to use data for enhanced customer interactions.
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Staples Case Study by IBM
September 21, 2011 - (Free Research)
Staples set the bar for the office superstore when it first opened its doors in 1986. It now has the second-largest Internet retail revenue in the world with $10.2 billion in 2010 sales, 43% of the company's total revenue. This paper details how Staples delivered a much more personalized shopping experience to its online customers.
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Marketing strategies to improve customer understanding by OpenText
June 19, 2012 - (Free Research)
In our customer-centric market, the voice of the consumer is having a major effect on day-to-day business decisions. This expert e-guide reveals tips and advice to help readers utilize marketing strategies to best improve the customer experience and understanding.
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CMS selection drives customer experience: A guide for marketers & developers by SiteCore
May 02, 2013 - (Free Research)
Content management systems (CMSs) now play a critical role in delivering an excellent customer experience. This resource highlights the key criteria you should consider when selecting a CMS to ensure interoperability with the rest of your customer experience management tools.
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Ensuring Success with On-site Testing and Targeting by WebTrends
(E-mail this company)
April 16, 2013 - (Free Research)
Your company's website is one of your most valuable assets, so it needs to be as effective, informative, and engaging as possible in order to provide the best customer experience. Turn to this white paper to learn the challenges behind optimizing your site and learn how you can avoid the pitfalls while implementing the most effective processes.
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The future of mobile CRM by SugarCRM Inc.
March 20, 2012 - (Free Research)
In this expert e-guide, find out how social and mobile customer relationship management (CRM) are changing the CRM landscape.
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The Social CRM Playbook by SugarCRM Inc.
August 31, 2011 - (Free Research)
This white paper will provide an outline of the broad steps you should take in building a social CRM strategy and a overview of how you can pair that strategy with technology to enable your business to practice real social CRM.
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The Total Economic Impact of IBM® Exceptional Web Experience by IBM
March 30, 2012 - (Free Research)
Delivering an optimal web experience not only helps you engage with your customers, partners, and employees but also improves relationships and increases your competitive advantage. This resource explores why investing in web experience solutions can help you achieve this.
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