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Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company) May 2006 - (Free Research) Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation.  (WEBCAST) READ ABSTRACT |

Executive Summary: Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company) June 2006 - (Free Research) SiriusDecisions has commissioned a new research study to examine the efficacy of demand creation - from the point of view of prospects and customers you are spending millions of dollars to communicate with. Read this executive summary of our Demand Creation webinar to find out which tactics are viewed most favorably in b-to-b marketplace.  (CASE STUDY) READ ABSTRACT |

Emerging Media Series: The Influence of Podcasts on B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company) July 2006 - (Free Research) This report is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. This first installment examines podcasting and provides valuable insight into this red-hot delivery mechanism.  (ANALYST REPORT) READ ABSTRACT |

Creating Enduring Customer Relationships by Oracle Corporation June 2009 - (Free Research) Read this white paper to learn how investing in a new loyalty solution or improving your existing one will enable you to truly differentiate your business around the customer experience and drive lasting relationships.  (WHITE PAPER) READ ABSTRACT |

Furniture Manufacturer Improves Customer Satisfaction through Customer Analysis with SPSS by SPSS Inc. Worldwide Headquarters May 2009 - (Free Research) Customer knowledge is market advantage. To refine its edge and better manage customer relationships, Haworth needed to learn what was important to its customers and deploy that knowledge to key decision makers. Read how they did it.  (CASE STUDY) READ ABSTRACT |

Leveraging Your Most Valued Asset: Knowledge by Vivisimo, Inc. December 2009 - (Free Research) Why do most organizations continuously fail in utilizing knowledge? In this webcast, learn from case studies that illustrate how you can optimize the value of knowledge in your organization through improving e-discovery and data retention practices and eliminating wasteful and under-utilized tools.  (WEBCAST) READ ABSTRACT |

Premier Issue of the CIO Decisions Midmarket Ezine - "The Green Monster" by CIO Decisions June 2008 - (Free Research) This document highlights what you need to know about power consumption, server virtualization and outfitting data centers to make the most of the new technologies.  (EZINE) READ ABSTRACT |

Emerging Media Series:Listen How Podcasts Influence B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company) July 2006 - (Free Research) This podcast is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. Listen how podcasting can become your next hot marketing delivery mechanism.  (PODCAST) READ ABSTRACT |

Fast, Affordable SAP for Mid-market Chemicals: Advance your Business Agility by Atos Origin November 2009 - (Free Research) This product brochure highlights how mid-market Chemicals companies now have a full SAP solution specifically designed for them through the collaboration of Atos Origin and SAP. The solution is a rapid implementation of SAP and ongoing support services with per-user pricing that fits the budget of this target market.  (WHITE PAPER) READ ABSTRACT |

Key Trends in B2B Ecommerce by Elastic Path November 2009 - (Free Research) Join Brian Walker as he discusses emerging trends within B2B eCommerce for you to use in evolving your own B2B online experience.  (WEBCAST)

Oracle Hyperion Strategic Finance by Oracle Corporation December 2008 - (Free Research) Spreadsheet models for financial reporting can be cumbersome. With Oracle Hyperion Strategic Finance, your finance experts will be able to focus on testing alternative strategies, building contingency plans, and understanding the impact of those strategies and plans on your company's long-term performance.  (DATA SHEET) READ ABSTRACT |

Best Practices: Real-World Performance Testing and the “aha” Moment by Gomez September 2009 - (Free Research) Tune in to this podcast now for expert insight on the connection between web performance testing and the bottom line, and pointers and best practices for ensuring the success of your critical eBusiness initiatives.  (PODCAST) READ ABSTRACT |

Financial Performance Management: Optimize Financial Performance for a Competitive Edge by SAP AG January 2009 - (Free Research) Applications for financial performance management, part of SAP® solutions for enterprise performance management, cover the full life cycle of financial management and put you in control of performance.  (ARTICLE) READ ABSTRACT |

Maximize Business Results Online: How Web Content Management Technology is Transforming Digital Marketing by SDL Tridion March 2009 - (Free Research) This report is a guide for identifying best practices in online content Research Benchmark management and maximizing business benefits of the web. The findings highlight the strategic value of web content management and link the technology and practices of Best-in-Class organizations to top line revenue, customer loyalty, and customer experience.  (ANALYST REPORT) READ ABSTRACT |

Coca-Cola Enterprises Selects Microsoft SharePoint Online to Advance Productivity by Microsoft June 2009 - (Free Research) Increasing competition motivated Coca-Cola company executives to launch a new strategic direction, mandating a platform to communicate and engage with all employees. It implemented a Microsoft-based hosted worldwide intranet with messaging and collaboration tools, which are accessible to all employees from any device.  (CASE STUDY) READ ABSTRACT |

Webcast - Turn Your IT Plan into a Competitive Advantage in an Uncertain Market: Harnessing the Power of Enterprise Architecture by IBM November 2009 - (Free Research) Join this webcast to learn how Enterprise Architecture integrated with Portfolio Management is empowered to integrate your strategic goals into your organization's capital planning, business planning and technology architecture activities. In this way, your strategic planning outputs become actionable.  (WEBCAST) READ ABSTRACT |

Making Enterprise Architecture (EA) Strategic with Business & Information Architecture by Infosys Technologies Limited September 2008 - (Free Research) EA, a key IT governance tool, plays an active role in strategic business planning. Effective EA requires managing standards and promoting best practices in architecture.  (PRESENTATION) READ ABSTRACT |

Advance Your SAP Services: What Atos Origin Can Do For You by Atos Origin November 2009 - (Free Research) Atos Origin provides end-to-end SAP solutions for mid-to large-size organizations around the world - from core SAP implementations to supply chain management to upgrades and custom development. With a wealth of experience across all industries, we are among the world's most successful SAP specialists.  (CASE STUDY) READ ABSTRACT |

Desperate Times Call for Strategic Measures, Part II by Atos Origin November 2009 - (Free Research) This is a follow up to "Desperate Times Call for Strategic Measures" which argued that now is the time to consider an IT transformation project. This article will explore the viability and benefits of upgrading to SAP 6.0.  (WHITE PAPER) READ ABSTRACT |

The Importance of Measuring ROI: The Indicator of Business and IT Performance by SAP AG December 2008 - (Free Research) A disciplined IT performance measurement program is critical not only for business growth but also for economic viability. This paper provides a framework for a Return on IT (ROIT™) methodology and discusses how to deploy it within a company's business processes.  (WHITE PAPER) READ ABSTRACT |

Strategic QA: Steps to Effective Software Quality Assurance by IBM July 2007 - (Free Research) This whitepaper details the challenges and solutions available for organizations wishing to improve their software development process, reduce costs, improve quality and increase reliability of planning.  (WHITE PAPER) READ ABSTRACT |

Buying your BI solution from your ERP vendor: Strategic Business Enabler or IT Convenience? by IBM September 2009 - (Free Research) This webcast explores the benefits and drawbacks of buying business intelligence (BI) solutions from enterprise resource planning (ERP) vendors, and shares survey results that reveal whether or not customers who have gone down the sole-sourcing path are happy with their decision.  (WEBCAST) READ ABSTRACT |

Presentation Transcript: Buying Your BI Solution from Your ERP Vendor: Strategic Business Enabler or IT Convenience? by IBM October 2009 - (Free Research) This presentation transcript explores the benefits and drawbacks of buying business intelligence (BI) solutions from enterprise resource planning (ERP) vendors, and shares survey results that reveal whether or not customers who have gone down the sole-sourcing path are happy with their decision.  (PRESENTATION TRANSCRIPT) READ ABSTRACT |

Buying your BI solution from your ERP vendor: Strategic Business Enabler or IT Convenience? - Podcast by IBM October 2009 - (Free Research) This Podcast explores the benefits and drawbacks of buying business intelligence (BI) solutions from enterprise resource planning (ERP) vendors, and shares survey results that reveal whether or not customers who have gone down the sole-sourcing path are happy with their decision.  (PODCAST) READ ABSTRACT |

Video Whitepaper: Managing Risk and Uncertainty - An Executive's Guide to Integrated Business Planning by Oracle Corporation November 2009 - (Free Research) A time of unprecedented market volatility and competition calls for a new business strategy. View this video white paper to learn how integrated business planning can help your company align strategic, operational, and financial plans.  (VIDEO) READ ABSTRACT |

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