In this white paper, Rajesh K. Gupta, Electronic Arts' senior manager of applications for business intelligence (BI) and data services, explains how EA avoids many costly problems due to timely data access. Read this now to gain insight into how EA deployed job scheduling software and what benefits it reaped by doing so. 

This new e-book by Jill Konrath, sales strategist and author, explores how to craft an email message that grabs the attention of prospects and compels them to continue the conversation. 

This white paper explores five strategies for getting stalled deals moving back in the right direction. 

Read this paper to learn about a business-specific solution that is designed with forward-thinking brands in mind. With all industries considered and all accepts of selling considered from sales to customer relationship management, this new system may fit all of your needs. 

From the turn of the millennium until the end of 2007 MLBS (Mobile Location Based Services) had promised much, but delivered very little in terms of commercial applications. Even in Japan and South Korea, the most advanced markets for commercial MLBS, usage was disappointing. 

SiriusDecisions has commissioned a new research study to examine the efficacy of demand creation - from the point of view of prospects and customers you are spending millions of dollars to communicate with. Read this executive summary of our Demand Creation webinar to find out which tactics are viewed most favorably in b-to-b marketplace. 

Mobile operators are in a unique position to capitalise on the M2M (Machine to machine) opportunity with operators such as Vodafone, o2, Verizon and KPN already putting significant resources into developing M2M business units. 

Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies. 

This presentation document by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans. 

Research from KnowledgeStorm shows that a high percentage of leads that begin their research on the Web ultimately result in an active project. The technology vendors that nurture these Early Stage leads are often in a better selling position than those vendors that later "pile on" to more advanced, but also more competitive, leads. 

Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why. 

This report provides an overview of the inherent risks when operating an insecure print environment and discusses the current market landscape while recommending some best practices for adopting an integrated information and print security strategy. 

With the announcement of Android 2.2, code named "Froyo," Google targets the enterprisemarket for the first time. This release has features to enable devices that can be grantedsupport under the "appliance level" of the Gartner Managed Diversity Framework.