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Data Quality: A Survival Guide For Marketing by SAP AG
June 02, 2009 - (Free Research)
Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework.
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Connecting Through Content: Issue One by KnowledgeStorm, Inc
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March 2007 - (Free Research)
This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives.
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How to Maximize Revenue by Sending Targeted Promotions to Customers by Infor CRM
October 2009 - (Free Research)
This paper discusses the key obstacles that stand in the way of marketers garnering good insights into retention rates and customer profitability and presents a solution on how to overcome these obstacles. You'll also learn how to increase customer loyalty and retention while increasing revenue.
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Business Technology Marketing Benchmarks 2007-2008 by KnowledgeStorm Webinars
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June 2007 - (Free Research)
Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.
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New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides by KnowledgeStorm Webinars
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February 2007 - (Free Research)
View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007.
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New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars
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January 2007 - (Free Research)
Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free!
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Business Technology Marketing Benchmarks: 2006-2007 Data and Trends by KnowledgeStorm Webinars
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August 2006 - (Free Research)
Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies.
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Programmable Logic Controller Product Lines (PLCs) by AutomationDirect
Starting with the DL05 at 8 inputs/ 6 outputs, all the way up to the fully expanded 100 I/O DL06 PLC, these PLCs are a standard that can grow with the changing needs of your machine or process control applications.
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Make CRM Work the Way Salespeople Do by Oracle Corporation
October 2009 - (Free Research)
This white paper examines how traditional CRM technologies, while valuable in helping organizations manage customers and revenues, have not really assisted the salesforce do their jobs.
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The Economics of Embedded Development, Testing, Deployment and Support by IBM
December 2008 - (Free Research)
This paper is aimed at helping senior management address its product ROI in a manner that can be directly applied to their everyday management practices. In this report, EMF presents a methodology for calculating the ROI for a development based on the direct cost of development, associative costs, extrinsic costs and a process for estimating risk.
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Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc
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November 2006 - (Free Research)
This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis.
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Two Paths to Service Class Packet Optical by ECI Telecom
September 2009 - (Free Research)
As services shift to IP protocols and bandwidth demands grow, Wireline Telcos and Cable MSOs alike must evolve their infrastructures to become IP centric. Read this whitepaper to learn more about the two paths service providers are taking to get to this new infrastructure and how they both end up in the same place.
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Best Practices of the Best-Run Sales Organizations by SAP AG
June 2009 - (Free Research)
Leadership teams in today's strongest sales groups have discovered best practices to achieve exponential results. This SAP Executive Insight looks at leading-edge companies and examines how they excel in areas where most sales organizations struggle.
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What Every IT Manager Needs To Know About Project Management by Global Knowledge
May 2009 - (Free Research)
It is important for the IT Manager to know the basics of formalized project management. Why? Because every organization needs to be able to implement change and almost all important changes are defined or implemented through project teams.
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The IT Management Software Megavendors by BMC Software, Inc
October 2009 - (Free Research)
The current recession and credit crunch deeply affected IT spending in the last quarter of 2008 and into 2009. This SWOT Analyst report for Q3 2009 regroups the market contenders by categories for an easier evaluation to enable vendor strategy professionals to substantiate decisions about their partnership and go-to-market strategies.
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FalconStor Heats up VTL Deduplication and the Data Deduplication War by FalconStor Software
June 2009 - (Free Research)
Today, let's focus on one of the leading players in the data deduplication space, FalconStor. FalconStor can rightfully claim the market share leadership space for VTLs, even though there are other strong players in the space. But the market is fiercely competitive and FalconStor is not resting upon its laurels.
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StorExpress: Integrating Solid State Storage in a PCI Express Clustering Interconnect by Fusion-IO
May 2009 - (Free Research)
Direct PCI Express (PCIe) attached flash storage offers unparalleled performance levels and vastly outperforms SAS/SATA-attached flash storage solutions. However, such PCIe attached flash storage cards have many restrictions. Read this white paper to learn about an enhanced PCIe flash storage solution from Dolphin, in partnership with Fusion-IO.
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