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Three Key Steps to B2B Marketing Optimization by Marketo April 28, 2010 - (Free Research) In B2B marketing, small changes can mean big differences to the success of marketing programs.  But just because you met the plan goals does not mean the program was as successful as it could have been. The secret to getting the most out of your campaigns is to optimize continually - pre-click, post-click, and post-conversion.  (WHITE PAPER) READ ABSTRACT |

Emerging Media Series: How Blogs and Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm Webinars (E-mail this company) September 08, 2006 - (Free Research) This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (ANALYST REPORT) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides by KnowledgeStorm Webinars (E-mail this company) February 07, 2007 - (Free Research) View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007.  (ANALYST REPORT) READ ABSTRACT |

Emerging Media Series: How Blogs & Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company) September 2006 - (Free Research) This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (ANALYST REPORT) READ ABSTRACT |

How Do You Score? Silverpop's Benchmark Study of B2B Lead Management Practices by Vtrenz, Inc August 2008 - (Free Research) Listen to this webinar and learn how to grab a peek at your competitors marketing results. It also discusses lead growth, form completion rate, email performance metrics, channels, and best practices.  (WEBCAST) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars (E-mail this company) January 2007 - (Free Research) Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free!  (WEBCAST) READ ABSTRACT |

Podcast: Emerging Media Series, Issue Two: Blogs and Real Simple Syndication Report by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (PODCAST) READ ABSTRACT |

Podcast: Emerging Media Series II: Blogs and Real Simple Syndication Report by KnowledgeStorm, Inc (E-mail this company) September 2006 - (Free Research) This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (PODCAST) READ ABSTRACT |

The Definitive Guide to Lead Nurturing by Marketo November 2010 - (Free Research) The goal of this guide is to arm B2B marketers with the ultimate resource for lead nurturing, whether you’re just starting to think about lead nurturing in your business or are looking for ways to enhance and optimize your existing programs. Read this definitive guide to learn more.  (WHITE PAPER) READ ABSTRACT |

APIs - A Key Part of Your Enterprise Engagement Strategy by Vordel now part of Axway May 2013 - (Free Research) Watch this on-demand webcast to discover how IT professionals are building modern applications that are able to support web clients, smart phones, tablets, rich application and third party apps. Learn more about the one key technology that unites all these elements - a good enterprise application program interface (API).  (VIDEO) READ ABSTRACT |

From Cold to Hot: Lead Nurturing Programs That Generate Sales by Vtrenz, Inc August 2008 - (Free Research) This white paper explains the importance of lead nurturing–in the lead management process. It discusses best practices for nurturing leads in today's competitive business environment, and offers advice for implementing a lead-nurturing program.  (WHITE PAPER) READ ABSTRACT |

Why a Shop Floor Execution (SFX) System Is an Essential Complement to Enterprise Systems by Casco Development, Inc. July 2008 - (Free Research) Shop Floor Execution (SFX) automates and streamlines factory operations by combining three popular applications: Labor Management, Machine Utilization and Paperless Dispatching. This provides the essential tools for real-time production process management  (WHITE PAPER) READ ABSTRACT |

Implementing Intel vPro Technology to Drive Down Client Management Costs by Intel Corporation December 2008 - (Free Research) Intel IT offers guidelines for achieving quick returns and long term value with Intel vPro technology based on our experience in the first year of a multi-year deployment program.  (WHITE PAPER)

Presentation Transcript: Navigating B2B Integration Options for Oracle E-Business Suite by EXTOL International, Inc. July 2009 - (Free Research) This presentation transcript examines the main B2B integration options facing Oracle E-Business Suite users and explains how to maximize B2B effectiveness and flexibility.  (PRESENTATION TRANSCRIPT) READ ABSTRACT |

B2B Collaboration: Assessing the ROI of Process Integration Business Value Research Series by Sterling Commerce Manufacturing Solutions March 2008 - (Free Research) Business and IT leaders are under increasing pressure to improve B2B collaboration and the electronic communication capabilities of their organizations. This report looks at the key drivers for B2B collaboration in both the purchase-to-pay and...  (WHITE PAPER) READ ABSTRACT |

IDC Whitepaper: SAP Customers Move to Managed Cloud Services to Cut Costs and Improve Efficiency of B2B Integration by SAP America, Inc. May 2012 - (Free Research) This white paper examines how SAP customers improved B2B integration by implementing a cloud-based solution - SAP Information Interchange OnDemand - and the reasons, challenges, and benefits behind doing so.  (WHITE PAPER) READ ABSTRACT |

Innovators Use B2B Integration Software to Shrink Cycle Times and Cost by IBM February 2011 - (Free Research) IDC conducted a study on behalf of Sterling Commerce, an IBM Company, to determine how Sterling Commerce customers were using B2B integration software innovatively to improve core processes. Continue reading this paper to learn the results of that study and find out how innovators use b2b integrations software to shrink cycle time and cost.  (WHITE PAPER) READ ABSTRACT |

Service Excellence Comes Easy with Antenna Software on Blackberry Smartphones by BlackBerry February 2009 - (Free Research) Burdened by slow response times of yesterday's communication technologies, Toshiba America Medical Systems deployed Antenna Software's Field Service Solution to dispatch service calls, help CEs check parts inventory and debrief completed work. The solution had the advantage of integrating with their internal Amdocs Clarify CRM system.  (CASE STUDY) READ ABSTRACT |

Podcast - Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc (E-mail this company) November 2006 - (Free Research) This podcast, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis.  (PODCAST) READ ABSTRACT |

Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc (E-mail this company) November 2006 - (Free Research) This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis.  (ANALYST REPORT) READ ABSTRACT |

Effective B2B Integration by ComputerWeekly.com September 2012 - (Free Research) Date Vile identifies 6 key factors to help businesses integrate their supply and demand chains more effectively.  (ANALYST REPORT) READ ABSTRACT |

Informatica B2B Data Transformation and Data Exchange by Informatica June 2010 - (Free Research) View this webcast and garner further information on Informatica B2B Data Transformation and Informatica B2B Data Exchange  (WEBCAST) READ ABSTRACT |

Business Value of Sterling Commerce Managed Services for B2B Integration by Sterling Commerce, An IBM Company September 2009 - (Free Research) Increasing cost controls and unpredictable cost increases are leading many enterprises to rethink how they support their business-to-business (B2B) operations. As a result, many enterprises are choosing to outsource B2B integration by partnering with a managed services provider.  (WHITE PAPER) READ ABSTRACT |

Market Trends: Multienterprise/B2B Infrastructure Market, Worldwide, 2009-2014 by IBM November 2011 - (Free Research) Read this white paper and learn about developments in the B2B infrastructure market, such as key findings and trends, valuable recommendations, what the future landscape holds and more.  (WHITE PAPER) READ ABSTRACT |

Emerging Media Series: The Influence of Podcasts on B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company) July 2006 - (Free Research) This report is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. This first installment examines podcasting and provides valuable insight into this red-hot delivery mechanism.  (ANALYST REPORT) READ ABSTRACT |

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