This week’s Computer Weekly, we talk exclusively to Tesco CIO Mike McNamara about why the UK's biggest retailer is spending £150m on its online business. And, with the London 2012 Olympics only weeks away; we look at how IT testing is progressing. 

Learn how your company can change from a lead generation business model to a dynamic lead development process in this joint Webcast from SiriusDecisions and KnowledgeStorm. 

In this week’s Computer Weekly, we look at the IT challenges facing retailers, as consumers turn increasingly to web and mobile shopping channels. Oracle president Mark Hurd talks about how the supplier intends to simplify IT infrastructures. And new government CIO Andy Nelson discusses how he plans to transform Whitehall IT. Read the issue now. 

In this one hour Webcast, presented by Jeff Ramminger, EVP KnowledgeStorm, learn how you can develop more effective content, make it available more efficiently and influence the most important decision makers at the right stages of the buying process. 

In this week’s Computer Weekly, after HP announced 27,000 job cuts worldwide, we examine how the IT giant is changing its strategy and what it means for customers. We talk to the one-man team that runs IT for a global firm employing 1,600 people. And Virgin Atlantic's CIO explains why mobile apps are such a high priority. Read the issue now. 

This paper examines how proven test data management capabilities can help you deliver reliable applications and achieve maximum business value from you application investments. 

Recent research by SiriusDecisions has shown that the average B2B organization actually utilizes only 6 % of the leads generated per year. If you're like many sales and marketing professionals, the time and money you will spend on online lead generation and management in 2004 will not yield the results you're looking for. 

The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. Marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

Packed with graphs and diagrams, the report is essential reading for any organisation working with, or thinking of working with Capita. 

Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free! 

This case study provides insight into a business products company that needed to find a way to integrate their e-commerce strategy with their existing enterprise resource planning (ERP) system. Learn how they were able to seamlessly manage their order statuses, histories, customer items, and more alongside their ERP software. 

To meet the increasing pressures of high availability and performance requirements, many IT groups are adopting IT Service Management ITSM, and change and configuration management CCM strategies. This paper lays out successful approaches. 

This white paper describes how combining your front-end business strategy to downstream technical execution helps you overcome rapid technological changes, shortens product lifecycles and turns innovative ideas into profitable business opportunities.