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Selling to the C-Level: How to Convince Company Leaders to Buy by ZoomInfo

November 09, 2009 - (Free Research)
This paper examines how to conduct successful C-level sales calls and the psychological strategies and linguistic tactics that help you convince company leaders to buy. Read on to learn the five steps for conducting the successful C-level sales call. 
(WHITE PAPER) READ ABSTRACT |

Leading Auto Repair Services Provider Boosts Efficiency with Easy-to-Use CRM Solution by Microsoft

July 25, 2008 - (Free Research)
After evaluating several customer relationship management solutions, including Salesforce.com, the company replaced NetSuite CRM with Microsoft Dynamics® CRM. Using Microsoft Dynamics CRM, the company cut call times in its customer support call center by 30%, reduced agent training time by 25 percent, and strengthened its growth capacity. 
(CASE STUDY) READ ABSTRACT |

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot by KnowledgeStorm, Inc (E-mail this company)

May 08, 2006 - (Free Research)
Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies. 
(WHITE PAPER) READ ABSTRACT |

Differentiation through Service Excellence Driving Customer Loyalty and Service Profitability by SAP AG

September 17, 2008 - (Free Research)
The importance of achieving service excellence is growing. Products are increasingly becoming commodities, and CEOs are recognizing that first-rate service is crucial to enhancing customer satisfaction. This paper explores the crucial links between customer service and customer satisfaction. 
(WHITE PAPER) READ ABSTRACT |

Avatars Proven to Increase Advertising Effectiveness by Humanity Interactive

September 30, 2009 - (Free Research)
Blue Rain commissioned Humanity Online to create an avatar for their character "Marcus OneNote" that could act, react, and interact with visitors to the OneNote Ad and landing page of the community site for OneNote. Read on to learn how avatars are increasing advertising effectiveness. 
(CASE STUDY) READ ABSTRACT |

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot - Podcast by KnowledgeStorm, Inc (E-mail this company)

July 2006 - (Free Research)
Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why. 
(PODCAST) READ ABSTRACT |

Increase Your Returns Using Event-Based Marketing by Infor CRM

July 2009 - (Free Research)
Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite. 
(WHITE PAPER) READ ABSTRACT |

VUE Software: Enterprise Incentive Management by CSSI

VUE Software solves the complexities of insurance sales commission and incentive compensation plans by delivering flexibility and automation. VUE Software’s web-enabled EIM solution reduces costs while driving accuracy and efficiency into your organization. This comprehensive solution provides the ease of a total solution from one vendor. 
(SOFTWARE PRODUCT)

How Savvy Technology Marketers Can Improve Results with an Intelligent Content Strategy by KnowledgeStorm, Inc (E-mail this company)

October 2005 - (Free Research)
The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. Marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 
(WHITE PAPER) READ ABSTRACT |

Web Lead Evaluation and Scoring Study by KnowledgeStorm, Inc (E-mail this company)

April 2006 - (Free Research)
KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead. 
(WHITE PAPER) READ ABSTRACT |

Still Struggling to Reduce Call Center Costs without Losing Customers? by SAP AG

February 2008 - (Free Research)
Efficient call centers that also meet customer expectations is a challenge that many organizations face. Discover the key steps to turning your call center into a strategic asset. 
(WHITE PAPER) READ ABSTRACT |

Addressing the challenges of implementing a customer-centric strategy by Infor CRM

December 2008 - (Free Research)
The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints. 
(WHITE PAPER) READ ABSTRACT |

The Leader in On-Demand Call Centers: Five9 Product Overview by Five9

September 2009 - (Free Research)
Five9 is the leader in on-demand call center products. Watch this overview to learn about all the products Five9 has to offer to help improve your call center operations and learn just how easy it is to use the many products available from Five9. 
(PRODUCT OVERVIEW) READ ABSTRACT |

Security in the Call Center: Verifying Customer Identities without the Inconvenience by RSA, The Security Division of EMC

September 2009 - (Free Research)
Is securing the Call Center possible without impacting the customer experience? This paper discusses the advantages and benefits of using knowledge-based authentication (KBA) to bolster Call Center security over other solutions. 
(WHITE PAPER) READ ABSTRACT |

Audio Conferencing 2.0: Control Costs & Simplify Administration by Citrix Online

September 2009 - (Free Research)
In this paper, we're taking audio conferencing to an entirely new level. Built with Web-based administration and control, HiDef Corporate audio conferencing gives you crystal-clear audio plus the tools to extract maximum value from every call. 
(WHITE PAPER) READ ABSTRACT |

Best Practices in the Call Center: A Customer Touch-Point Methodology by Oracle Corporation

January 2009 - (Free Research)
One of the biggest dangers in establishing best practices for your contact center is to do so in isolation from your self-service stakeholders. Instead, all customer "touch-points" must be viewed as part of a continuum. Customer touch points include Web Self-Service, Interactive Voice Response, Contact Center Agents, and Face-to-Face transactions. 
(WHITE PAPER) READ ABSTRACT |

Award-Winning VoIP Provider Deploys Five9 in Profit Centers to Launch Marketing Campaigns by Five9

September 2009 - (Free Research)
Read case study to learn how Vonage selected the Five9 Virtual Call Center Suite to launch an ambitious campaign to win back over 70,000 customers. Read on to learn how Five9 Virtual Call Center Suite offers superior-quality VoIP, predictive dialer, inbound call capabilities, comprehensive management and customer tracking tools, and more. 
(CASE STUDY) READ ABSTRACT |

Fixing the SAP Upgrade Process: Nine Best Practices by Panaya, Inc.

November 2009 - (Free Research)
This paper takes a new look at the SAP upgrade process in light of emerging best practices and new technologies. This report offers a discussion of the value of both technical and functional upgrades as well as a discussion of some of the best practices to enhance the value of your SAP upgrades while lowering overall cost. 
(WHITE PAPER) READ ABSTRACT |

7 Tactics For Smart Businesses to Increase Revenues and Decrease Expenses in Any Economy by SAP BusinessObjects

June 2009 - (Free Research)
Every organization faces its own unique challenges in getting the job done. But at the end of the day, it all comes down to increasing revenue while decreasing expenses. See how Business Objects reporting solutions allow you to do just that. 
(WHITE PAPER) READ ABSTRACT |

Controlling the Cost of Audio Conferencing by Citrix Online

September 2009 - (Free Research)
This Wainhouse Research application brief explores the costs of audio conferencing – specifically whether organizations consider cost to be a problem and what they're doing to control it. 
(WHITE PAPER) READ ABSTRACT |

WebFOCUS Business Intelligence Application Development & Deployment by Information Builders Inc. (E-mail this company)

WebFOCUS development and deployment solutions provide easy-to-use Web-based applications for unlimited numbers of users, tailored to their skill level and preferences regardless of location, as well as flexible and intuitive development tools for building applications. 
(SOFTWARE PRODUCT)

For Ceridian, it Pays to Provide High-Quality Support by LogMeIn, Inc.

September 2009 - (Free Research)
This case study describes how Ceridian used LogMeIn Rescue to streamline its 50-to 90 day implementation process and to increase troubleshooting capabilities for customer support analysts handling 2,500 calls per day. With Rescue in place, Ceridian has experienced an increase in their customer satisfaction rates, which have grown from 83% to 94%. 
(CASE STUDY) READ ABSTRACT |

Best Practices in Lead Development by KnowledgeStorm Webinars (E-mail this company)

May 2005 - (Free Research)
Learn how your company can change from a lead generation business model to a dynamic lead development process in this joint Webcast from SiriusDecisions and KnowledgeStorm. 
(WEBCAST) READ ABSTRACT |

Empowerment as a Growth Strategy by Oracle Corporation

September 2007 - (Free Research)
Companies are using technology and other tools to help employees deliver an organization's best collective thinking during each customer interaction. Among them is Hewlett-Packard (HP), which we will feature in this paper. We will also explain why empowering your key customer-facing employees is the new path to achieving extraordinary results. 
(WHITE PAPER) READ ABSTRACT |

Giving Nurses More Time to Care by LogMeIn, Inc.

September 2009 - (Free Research)
The IT team at Palm Valley Health Care needed to provide technical support to their 200 field nurses and wide-spread administrative staff throughout South Texas. Find out why they chose LogMeIn Rescue to solve 9 out of 10 support issues remotely. 
(CASE STUDY) READ ABSTRACT |

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