E-sellers must personalize their customer interactions. Recent studies show that personalization is a highly effective method for increasing consumer lifetime value for online sellers. It can have a direct and positive impact on the core metrics that make up e-commerce success: loyalty, conversion, retention, and average order size. 

Consolidating databases onto a private cloud is a new model for the delivery of database services. Private clouds consolidate servers, storage, operating systems, databases, and mixed workloads onto a shared hardware and software infrastructure. 

This document is designed to help firms understand their data conversion options. It outlines what data is critical and must be converted for compliance purposes and business continuity, what data is not critical, the relationship between data conversion and reporting, and what to look for in a new technology provider relative to data conversion. 

Access this case study to read about how an insurance company leveraged an automated conversion strategy to upload applications almost instantly to their management system. Discover how you can implement a similar system to facilitate the automation of submitting application forms. 

There are many potential problems you may encounter during a physical to virtual machine conversion (P2V), starting with what and how to convert to cleaning up a newly created virtual machine post-conversion. Access this resource to learn techniques to address these challenges, application virtualization, security concerns and more. 

Sterling Fax Conversion Services automate the processing of faxed and paper-based purchase orders and invoices, resulting in improved productivity and reduced headcount, while increasing data accuracy and reducing cycle times. 

View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. 

This expert e-guide looks at two real world case studies of how businesses used mobile technology to improve CRM. 

How to have a successful customer relationship management (CRM) implementation. 

This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like. 

This white paper will expand on what Oracle defines as Complete CRM – how businesses can better engage customers and users, manage customer transactions, and analyze results to adapt and take advantage of changing business and economic circumstances to realize greater value from CRM.