The CMO Council and KnowledgeStorm have partnered to explore the relationship between online technology researchers and IT vendors. Join KnowledgeStorm in this Webcast replay to learn what over 1,400 survey respondents said about online technology content usage and its influence on IT buying. 

This podcast summarizes, Define What's Valued Online, a new study which confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Listen to this podcast to learn about basic changes you can make to improve your online content. 

This expert white paper from Forrester Research discusses how the role of the sales person has changed in today's digital world and the four types of salespeople in the 21st century. 

In this four-part classroom, learn from Monica Crocker, Corporate Records Manager at Land O'Lakes, as she explains the information governance benefits and opportunities of SharePoint 2010. 

Juniper Research defines a mobile ticketing user as “someone who stores a ticket on their mobile phone for later redemption” at the point of travel, the music venue, the cinema etc. 

In this one hour Webcast, presented by Jeff Ramminger, EVP KnowledgeStorm, learn how you can develop more effective content, make it available more efficiently and influence the most important decision makers at the right stages of the buying process. 

Explore the impact of business intelligence in provider settings, and the results of the SearchHealthIT.com reader survey, in this exclusive report. 

Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why. 

USA Technologies sought a solution that offered better QA and testing to meet the expanding demand of transactions at its 48,000 point-of-sale, cashless micro-transaction machines. This paper outlines the solution it chose and how it offers an automated software load and elevated performance testing. Read this to learn more about its benefits. 

This  whitepaper focuses on mobile  ticketing.  Juniper Research defines a mobile ticketing user as “someone who stores a ticket on their mobile  device for later redemption” at the point of travel, the music venue, the cinema etc. 

This week’s Computer Weekly, we talk exclusively to Tesco CIO Mike McNamara about why the UK's biggest retailer is spending £150m on its online business. And, with the London 2012 Olympics only weeks away; we look at how IT testing is progressing. 

In this paper, you’ll find more details about the trends driving online marketing and advice on how to develop your online marketing strategy to reach goals and deliver maximum value from Web initiatives.