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Top 5 Best Practices for Creating Effective Campaign Dashboards by Tableau Software June 2008 - (Free Research) We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign, customer, advertising and/or branding information needed to achieve marketing objectives.  (WHITE PAPER) READ ABSTRACT |

Getting your requirements right: Collaborate with Stakeholders to Work Smarter by IBM May 2009 - (Free Research) This white paper considers the changing focus of the requirements space and how requirements definition differs from requirements management. A business analyst's struggles with defining requirements using common office software and tools are related. Finally, a requirements definition solution is introduced and discussed.  (WHITE PAPER)

Business Intelligence Standardization by SAP BusinessObjects June 2009 - (Free Research) This paper gives an overview of the advantages of implementing business intelligence (BI) standards. Learn how successful organizations have standardized on, and benefited from BI solutions from SAP - and why you should join them.  (WHITE PAPER) READ ABSTRACT |

VUE Software: Enterprise Incentive Management by CSSI VUE Software solves the complexities of insurance sales commission and incentive compensation plans by delivering flexibility and automation. VUE Software’s web-enabled EIM solution reduces costs while driving accuracy and efficiency into your organization. This comprehensive solution provides the ease of a total solution from one vendor.  (SOFTWARE PRODUCT)

Value-driven product management: Six keys to product success by IBM January 2009 - (Free Research) This paper explains how assessment, alignment, achievability, accessibility, agility and accountability, the six key concepts of value-driven product management, can be applied to create a repeatable process for developing successful products.  (WHITE PAPER) READ ABSTRACT |

The Five Keys to Organic Growth: How to Drive Profitable Relationships with Predictive Analytics by SPSS Inc. Worldwide Headquarters February 2009 - (Free Research) This paper makes the case for using predictive analytics to drive organic growth, and gives two different methods for measuring financial return.  (WHITE PAPER) READ ABSTRACT |

IT Briefing: Managing the Mobile User -- Best Practices for Technology and People by Orange Business Services April 2009 - (Free Research) The purpose of this IT Briefing is to help you overcome some of the common hurdles of mobile management and implement a mobile strategy that will put your company where it needs to be, a mobile strategy that will follow all the issues that relate to IT going forward.  (IT BRIEFING) READ ABSTRACT |

Enhancing Your Infrastructure in an Uncertain Economy to Support Your SOA Business Initiatives by IBM January 2009 - (Free Research) This white paper defines the challenges facing today's IT executives and steps you can take now to support your organization’s SOA-based initiatives by cutting costs, leveraging your existing IT infrastructure and improving productivity.  (WHITE PAPER) READ ABSTRACT |

Lead Generation and Management: Online Strategies and Best Practices by KnowledgeStorm Webinars (E-mail this company) June 2004 - (Free Research) Recent research by SiriusDecisions has shown that the average B2B organization actually utilizes only 6 % of the leads generated per year. If you're like many sales and marketing professionals, the time and money you will spend on online lead generation and management in 2004 will not yield the results you're looking for.  (WEBCAST) READ ABSTRACT |

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot by KnowledgeStorm, Inc (E-mail this company) May 2006 - (Free Research) Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies.  (WHITE PAPER) READ ABSTRACT |

Panda Cloud Protection: Simply… Evolution by Panda Security November 2009 - (Free Research) Cost optimization is the main reason clients opt for IT services hosted in the cloud. Consequently it is one of the technologies expected to mature most rapidly and to attract many new players into the arena. Read this white paper to learn more about cloud security and Panda’s cloud security solutions.  (WHITE PAPER) READ ABSTRACT |

The Alignment-Focused Organization: Bridging the Gap between Strategy and Execution by SAP AG November 2007 - (Free Research) Take a look at how organizations are taking strides to align business strategy with actual initiatives, projects, and daily activities - in short, to close the gap between strategy and execution.  (WHITE PAPER) READ ABSTRACT |

Making Strategy Real by SAP AG September 2009 - (Free Research) How can management communicate business strategy effectively and assure that the entire organization has bought in to the strategy and is aligned behind it? Business performance optimization systems are an important tool for success.  (WHITE PAPER) READ ABSTRACT |

State of the Data Integration Market by Oracle Corporation November 2008 - (Free Research) This white paper reviews the state of the market for data integration for 2008 and 2009. It defines data integration, discusses the trends in the data integration market, and provides lessons learned from real implementations.  (WHITE PAPER) READ ABSTRACT |

B2B Lead Gen: Marketing ROI Performance & Evaluation Study by Citrix Online December 2008 - (Free Research) MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization.  (WHITE PAPER) READ ABSTRACT |

A Guide to the Value of Reliable Data in Retail Banking by DataFlux Corporation November 2009 - (Free Research) Banks need to get smarter, attract the right customers, implement customer level risk management, and implement risk adjusted customer relationship pricing and all of this is dependent on trusted data. This paper examines the impact of unreliable data on retail banks. It then defines the requirements needed to guarantee data reliability in banking.  (WHITE PAPER) READ ABSTRACT |

HEALTHsuite® - Claims Processing Software by RAM Technologies, Inc. HEALTHsuite is an administrative claims processing system designed for health plans and other health care organizations. Rich in features and functions to support health plans of all sizes and types, HEALTHsuite supports all aspects of health care administration including HMO, Consumer Driven, Medicare, Medicaid and Federal Health Benefits.  (ASP & SOFTWARE PRODUCT)

Getting the Most From Your Marketing Events: The ROI of In-Person Seminars, Trade Shows, and Webinars by Citrix Online November 2009 - (Free Research) This paper discusses the results of a recent survey of marketers using different types of events in the marketing mix, offers quantitative formulae for calculating your own event marketing ROI, and offers guidance for marketers and organizations to create and optimum event marketing strategy.  (WHITE PAPER) READ ABSTRACT |

Enabling Software and SaaS Vendors to Gain Competitive Advantage: Partnering with SAP for Business Intelligence and Analytics to Achieve Rapid ROI by SAP America Inc November 2009 - (Free Research) On-premises software and SaaS vendors looking to provide BI and analytics functionality have a choice to develop their own components or to partner with an existing BI and analytics vendor. In this white paper, IDC presents evidence showing that a partnership with SAP can result in rapid ROI, improved productivity, innovation and more!  (WHITE PAPER) READ ABSTRACT |

File Systems Define the Future for Managing Storage by Hewlett-Packard Company December 2008 - (Free Research) Read this study for a thorough review of the file-based storage market. It describes technology while establishing use cases, analyzing the opportunity, and putting forth assumptions about the future.  (WHITE PAPER) READ ABSTRACT |

Road Map for Delivering BI Publisher Documents from Oracle EBS: A Guide to the Automated Delivery of Oracle E-Business Suite Documents via Email and Fax by STR Software September 2008 - (Free Research) This document is designed to be a guide to the Oracle E-Business Suite. It is intended to educate users, developers, managers, and executives of companies using Oracle E-Business Suite to automate and maintain the distribution of business documents  (WHITE PAPER) READ ABSTRACT |

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot - Podcast by KnowledgeStorm, Inc (E-mail this company) July 2006 - (Free Research) Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why.  (PODCAST) READ ABSTRACT |

Integrated Contract Life-Cycle Management: Automate Processes, Reduce Over-Payments, Improve Productivity by SAP AG June 2009 - (Free Research) Combining SAP ERP with SAP Incentive Administration and SAP Paybacks and Chargebacks provides a complete contract management solution. With this solution, you will increase market share, capture business intelligence, reduce overpayments and duplicate claims, improve compliance, and increase productivity.  (WHITE PAPER) READ ABSTRACT |

Find, Qualify, and Close More Business Faster With a Free Trial of ZoomInfo by ZoomInfo May 2009 - (Free Research) In today's economy, it is important to take every step you can to ensure sales effectiveness, which includes knowing who to contact and having accurate and helpful information about their company. You can get all this and more with this free trial of ZoomInfo.  (DEMO)

A Guide to the Value of Reliable Data in Insurance by DataFlux Corporation November 2009 - (Free Research) Only when data is trusted can it be used in confidence in all insurance operational and analytical process activities. This paper examines the impact of unreliable data on insurance companies. It then defines the requirements needed to guarantee data reliability in insurance and offers a practical approach to creating and governing that data.  (WHITE PAPER) READ ABSTRACT |

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