One of the biggest dangers in establishing best practices for your contact center is to do so in isolation from your self-service stakeholders. Instead, all customer "touch-points" must be viewed as part of a continuum. Customer touch points include Web Self-Service, Interactive Voice Response, Contact Center Agents, and Face-to-Face transactions. 

Research from KnowledgeStorm shows that a high percentage of leads that begin their research on the Web ultimately result in an active project. The technology vendors that nurture these Early Stage leads are often in a better selling position than those vendors that later "pile on" to more advanced, but also more competitive, leads. 

The Internet has changed the dynamics of technology sales and marketing. While most marketing efforts emphasize generating leads, and most sales efforts are focused on closing sales, not enough consideration is given to the little-understood but vital middle ground of lead qualification. Learn more about industry best practices. 

The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

The Oracle Business Intelligence Foundation Suite gives business users the tools they need to span the gap between raw data and intelligent business decisions. Access this IT briefing now to learn more about Oracle’s real-time business intelligence (BI) and analytics solutions. 

Read this white paper to learn how  the Oracle Optimized Solution for PeopleSoft Human Capital Management, mitigates the risk of deploying HCM solutions while delivering lower total cost of ownership (TCO), increased return on investment (ROI), and improved workforce productivity and performance. 

This white paper explores the server requirements of today's critical applications and reveals key metrics used to monitor decision support. 

By using the Oracle Exadata Database Machine as a data warehouse platform you have a balanced, high performance hardware configuration. This paper focuses on the other two corner stones, data modeling and data loading, providing a set of best practices and examples for deploying a data warehouse on the Oracle Exadata Database Machine. 

This video discusses how you can avoid the pitfalls of poor information management and optimize supplier data for improved procurement, visibility, compliance and accuracy. 

This 1-page white paper provides a snapshot of the top 10 reasons why customers deploy virtualized Oracle applications on EMC Unified Storage. Read now to learn more. 

White papers are one of the most misunderstood, miswritten and misused marketing tools available. While many companies think they need a white paper, few manage to write, design or use them to their full potential. This podcast outlines eight key steps to take when writing a white paper and what you should do once the paper is written.