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Converting Service Calls into Sales with Real-Time Offer Management by SAP America, Inc.
July 1967 - (Free Research)
Banks, utilities, retailers, and the like are taking advantage of incoming calls and Web visits to make offers to existing customers. In this paper learn how with real-time offer management applications, can help leverage customer information.
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E-Guide: Implementing a CRM Strategy to improve the customer experience by SAP America, Inc.
June 2012 - (Free Research)
This expert e-guide highlights the need for a unified customer information hub to improve the quality, consistency and availability of customer data by detailing how one cement manufacturer implemented a successful customer experience initiative. Gain insight into the findings of a recent survey of top CRM challenges faced by today's businesses.
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CRM without Compromise: A Strategy for Profitable Growth by SAP America, Inc.
April 2007 - (Free Research)
Consider how SAP can help you improve customer relationship management. Build a synergistic ecosystem with employees, customers, and partners to deliver customer value – where customer demand drives the supply chain and customer insight inspires innovation. Quickly respond to sustain competitive advantage and profitability.
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Customers, Not Cars, Now Drive Auto Importer’s Strategy by SAP America, Inc.
July 2011 - (Free Research)
This case study spotlights Colmobil Corp., one of Israel's leading importer and distributor of cars, trucks and buses, and their experience reorganizing their business around customers instead of vehicles. Inside, discover the tools they used to help them with this transformation, as well as the impressive results.
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Enhancing the Customer Experience with Loyalty Management by SAP America, Inc.
April 2009 - (Free Research)
By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance the customer experience, increase customer retention, and foster development of a community of people who serve as advocates for the business.
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SAP Business Communications Management Rapid-Deployment Solution by SAP America, Inc.
March 2011 - (Free Research)
See how SAP has combined SAP Business Communications Management with implementation services to help you quickly and predictably improve customer service and reduce operational costs in inbound contact centers. The all-IP contact-center solution works with SAP CRM to further increase customer service benefits.
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Enhancing Interaction Center ROI in Turbulent Economic Times by SAP America, Inc.
April 2009 - (Free Research)
Interaction center managers, along with their counterparts in sales, marketing, and service, are being asked to deliver greater value on shoestring budgets. While the conventional reaction in tough economic times is to simply cut costs and services, the nature of the current downturn indicates that austerity measures of the past won't work today.
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The Social Customer Engagement Index by SAP America, Inc.
July 2011 - (Free Research)
This white paper provides the results of a survey of industry professionals about how they were using social channels to engage customers from a service perspective. Learn how you can leverage these findings to transform your own efforts to integrate social and traditional methods of communication with your customers.
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Defining the 21st Century salesperson by SAP America, Inc.
May 2012 - (Free Research)
This expert white paper from Forrester Research discusses how the role of the sales person has changed in today's digital world and the four types of salespeople in the 21st century.
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SAP Customer Relationship Management (SAP CRM) Multimedia Presentations by SAP America, Inc.
October 2010 - (Free Research)
These multimedia presentations will explain the features and benefits of SAP Customer Relationship Management (SAP CRM). Watch the presentations to discover how SAP CRM can enable you to become a customer-centric enterprise and to differentiate you company for competitive advantage.
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Advancing Enterprise Mobility to Improve Sales and Service by SAP America, Inc.
March 2011 - (Free Research)
Explore the latest thinking on use of mobile technology to deliver business value by enabling sales and service processes – and transform processes across the enterprise. Business software vendors can best support their customers by collaborating with strategic partners to co-innovate and foster a mobile ecosystem.
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Six Success Factors for Building a Best-Run Marketing Organization by SAP America, Inc.
October 2010 - (Free Research)
This paper discusses six success factors that will enable your marketing organization to overcome the challenges to reaching growth and profitability objectives. Continue reading to learn more about these six success factors and more.
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Streamlining Processes of the Solution Provider by SAP America, Inc.
August 2009 - (Free Research)
Take a look at the concept of a solution-centric business model, where companies provide a combination of products and services designed to meet specific customer needs. Explore best practices that include properly balancing products and services, and aligning activities across sales, service, and marketing.
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E-Book: Leveraging Web 2.0 and Social Media in CRM Programs by SAP America, Inc.
October 2010 - (Free Research)
You’ve heard the buzz about Web 2.0 and social CRM, but where to start? In this eBook, find out more about Web 2.0 and social media in the context of CRM. Learn more about using Web 2.0 to build customer loyalty and get expert insight into the role that social CRM may play in the future.
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