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Survey insights: Marketing's impact on the customer experience by IBM

August 31, 2013 - (Free Research)
To understand the impact of marketing management on business outcomes, IBM surveyed more than 500 professionals across fifteen industries. In this paper, explore insights from the IBM State of Marketing 2013 survey to better understand how to measure the correlation between marketing sophistication and financial performance. 
(WHITE PAPER) READ ABSTRACT |

The Total Economic Impact of IBM® Exceptional Web Experience by IBM

March 30, 2012 - (Free Research)
Delivering an optimal web experience not only helps you engage with your customers, partners, and employees but also improves relationships and increases your competitive advantage. This resource explores why investing in web experience solutions can help you achieve this. 
(WHITE PAPER) READ ABSTRACT |

Presentation Transcript: Measuring the Total Economic Impact of IBM InfoSphere Information Server with Forrester Consulting by IBM

March 28, 2011 - (Free Research)
Access this presentation transcript which includes insight from Forrester Consulting to understand the impact of leveraging a data integration platform as part of an overall information architecture integration strategy for maximum business impact. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

The Total Economic Impact of IBM Infosphere Master Data Management by IBM

June 14, 2011 - (Free Research)
Forrester Consulting examined the total economic impact and potential return on investment (ROI) enterprises may realize by deploying the IBM InfoSphere Master Data Management (MDM) solution. 
(WHITE PAPER) READ ABSTRACT |

Bluewater Power Prepares for Smart Metering with SAP and IBM Solutions by IBM

November 17, 2010 - (Free Research)
Bluewater Power implemented a set SAP and IBM solutions to help deal with new regulations and mandates in the energy sector. Read this case study to learn all the benefits Bluewater experienced by choosing this set of SAP and IBM solutions and learn how your organization can experience these same benefits as well. 
(CASE STUDY) READ ABSTRACT |

Measuring the Total Economic Impact of IBM InfoSphere Information Server with Forrester Consulting by IBM

March 09, 2011 - (Free Research)
Access this webcast with insight from Forrester Consulting to understand the impact of leveraging a data integration platform as part of an overall information architecture integration strategy for maximum business impact. 
(WEBCAST) READ ABSTRACT |

IBM Software: A Green Strategy for Your Entire Organization by IBM

October 2008 - (Free Research)
This paper explores optimization strategies and demonstrated benefits being achieved today with IBM Software solutions. Utilization of these capabilities can help you meet the increasing challenges of energy efficiency, cost containment and compliance. 
(WHITE PAPER)

What's New with IBM X6 Solutions by IBM

January 2014 - (Free Research)
Explore this informative resource to discover the capabilities and features of the IBM latest solutions, and how these characteristics will impact customers and the overall market. 
(WHITE PAPER) READ ABSTRACT |

Economic Impact of IBM Worklight: Webcast Follow-up Q&A by IBM

September 2013 - (Free Research)
In this resource, explore the benefits of IBM's Worklight - a mobile application development platform, and get answers to FAQs about the technology. You'll find out how it works, the key features, and what advantages Worklight has over other platforms, specifically in the realm of mobile development. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

Analytics that drive high impact customer-focused enterprises by IBM

December 2013 - (Free Research)
Join Rebecca Wormleighton, Product Marketing Manager, IBM, in this webcast as she artfully explains how to successfully leverage analytics across your customer service organization to build a customer focused enterprise. 
(WEBCAST) READ ABSTRACT |

Using enterprise architecture to develop a blueprint for improving your energy efficiency and reducing your carbon footprint by IBM

December 2008 - (Free Research)
This whitepaper is about enterprise architecture as it pertains to finding and maximizing the business value in greener operations. Higher energy efficiency and a smaller carbon footprint are obvious areas of interest for any business, but how do you balance these goals with productivity, customer service, and all your other business concerns? 
(WHITE PAPER) READ ABSTRACT |

Total Economic Impact™ Of CA Mainframe 2.0 by CA Technologies.

August 2010 - (Free Research)
Forrester has constructed a Total Economic Impact™ framework for those organizations considering implementing CA Mainframe 2.0 components. The objective of the framework is to identify the cost, benefit, flexibility, and risk factors that affect the investment decision. 
(ANALYST REPORT) READ ABSTRACT |

Forrester Study: Total Economic Impact of WebSphere Application Server by IBM

December 2010 - (Free Research)
This commissioned study conducted by Forrester on behalf of IBM describes how one company was able to realize a 42% 3-year return on investment by migrating from an open source application server to WebSphere Application Server (WAS). 
(WHITE PAPER) READ ABSTRACT |

Establish a Strategic Advantage in Managing Change by IBM

August 2010 - (Free Research)
Join Sue Green, Market Manager for IBM Rational Systems at this webcast as she shows you a structured approach to seizing opportunity and managing change amid the fast pace world and complexity of smarter product development. 
(WEBCAST)

IBM Multiform Master Data Management: The Evolution of MDM Applications by IBM

June 2007 - (Free Research)
IBM Multiform Master Data Management manages master data domains - customers, accounts, products - that have significant impact on the most important business processes and realize the promise of Service Oriented Architecture (SOA). 
(WHITE PAPER) READ ABSTRACT |

Presentation Transcript: Best practices for integrating and optimizing analytics into your DB2 for z/OS data by IBM

February 2013 - (Free Research)
View this presentation transcript and learn how you can integrate and optimize Cognos® BI, SPSS® predictive analytics and DB2 Analytics Accelerator with your DB2 for z/OS data to deliver greater benefit to the business — and speed query response times. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

Turning Smarter Collaboration into a Strategic Asset Using IBM Client for Smart Work by IBM

October 2009 - (Free Research)
CIOs are being counted on to deliver IT innovation to respond to accelerating and evolving business challenges. Check out this white paper to learn about IBM Client for Smart Work software, an open, security-rich, and cost effective Microsoft® desktop solution.  
(WHITE PAPER) READ ABSTRACT |

Social Media Analytics - Making Customer Insights Actionable by IBM

May 2011 - (Free Research)
This white paper will examine the role social media can play in presenting a more strategic view of customer data and how the right combination of technologies can deliver insight to help companies more effectively meet perpetually shifting consumer demands expressed through, and influenced by, these dynamic communication channels. 
(WHITE PAPER) READ ABSTRACT |

Solitaire Interglobal: System z and Managed Service Providers by IBM

February 2014 - (Free Research)
This white paper showcases the real-world impact for MSP businesses that deploy IBM's System z to host customer IT operations. Inside, you'll discover how this platform stacks up in areas such as costs, run times, resource utilization, and more. Read on to determine if you should consider this platform for an MSP infrastructure deployment. 
(WHITE PAPER) READ ABSTRACT |

SAP platform showdown by IBM

November 2013 - (Free Research)
In this informative study, find out the real-word impact of deploying SAP on IBM's Power platforms, as opposed to SAP on HP x86, Dell x86 and HP Itanium, all running with Oracle DB. 
(WHITE PAPER) READ ABSTRACT |

eBook: Delivering business value with ALM: Business changes and impact by IBM

November 2011 - (Free Research)
As application lifecycle management (ALM) continues to evolve and agile development becomes more the norm, industry experts expect the silos between departments to begin disappearing and job descriptions to change for IT professionals. In this e-book, readers will learn the future of ALM and its impact on both software professionals and customers. 
(EBOOK)

Measuring The Total Economic Impact Of IBM InfoSphere Information Server by IBM

February 2011 - (Free Research)
IBM commissioned Forrester Consulting to examine the total economic impact and potential ROI enterprises may realize by deploying IBM InfoSphere Information Server. Read on to learn the findings of this study and find out what the total economic impact of IBM Infosphere Information Server. 
(WHITE PAPER) READ ABSTRACT |

How to Beat the Cost of Compliance by Optimizing your Data Across its Lifecycle with IBM System z® by IBM

March 2011 - (Free Research)
In this webcast you’ll learn how to lower costs through optimizing your organization’s data, thereby improving the efficiency of your business processes and applications. With intelligent archiving and thorough backup-and-restore strategies, you can further reduce costs and risks to your business. 
(WEBCAST)

How service-oriented architecture (SOA) impacts your IT infrastructure by IBM

January 2008 - (Free Research)
In this paper, you will learn how SOA impacts your IT infrastructure--in particular, how business processes and transactions are handled differently in an SOA environment than in a traditional application architecture. 
(WHITE PAPER) READ ABSTRACT |

Total Economic Impact Of IBM Social Collaboration Tools by IBM

December 2010 - (Free Research)
The financial impact of collaboration on productivity and processes is often elusive. Yet companies are purchasing collaboration tools at a growing rate with the expectation of real impact. This study evaluates the potential financial impact of IBM Social Collaboration tools in organizations as part of a strategic investment in collaboration. 
(WHITE PAPER) READ ABSTRACT |

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