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Best Buy Supports New Line of Business and World-Class Sales Force by Microsoft
August 06, 2010 - (Free Research)
In this case study you’ll learn how Best Buy for Business considered several options, including expanding its internally developed retail application, adopting a hosted CRM solution through Salesforce.com, or implementing Microsoft Dynamics™ CRM. In the end, the solution was clear.
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The Next-Generation Contact Center by Aspect
October 31, 2012 - (Free Research)
Customers have more power than ever before in the buying process thanks to social media – experience can quickly be posted or tweeted, either boosting or slandering your brand reputation. Read this Forrester report to learn 6 features they recommend for future contact centers and a 4-step roadmap to better customer service.
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Why Customer ‘Satisfaction’ is No Longer Good Enough by Oracle Corporation UK Ltd
November 27, 2012 - (Free Research)
This white paper presents the findings of a survey by Oracle to see how European shoppers currently feel about their experiences with businesses. It reveals consumer preferences in terms of communicating with brands, issue resolution, the impact of poor customer service and what makes the ideal customer experience (CX).
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Customer Experience for Marketing: Oracle Commerce Solutions by Oracle Corporation UK Ltd
December 13, 2012 - (Free Research)
Today, customers hold the buying power – not marketing. In fact, research shows that 73% of customers will be loyal to brands that deliver a great customer experience. Read this paper to discover how the customer experience is driving business value and learn the 3 key principles of delivering an exceptional experience.
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Accela Video Whitepaper: Differentiate Your Company with Complete CRM by Oracle Corporation
April 05, 2010 - (Free Research)
Interactions between partners, customers, and employees are much faster-paced in our highly-networked world. It is important that CRM solutions understand these relationships. Watch this video to learn strategies for CRM evolution.
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Smarter Commerce Manufacturing Interactive Guide by IBM
January 30, 2012 - (Free Research)
Smarter commerce is designed to help companies better integrate and more effectively manage their value chains. It aligns the buy, market, sell and service processes in a way that puts the customer at the center of decisions and actions, which can lead to greater customer loyalty, revenue and profit margin growth.
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Taking Control with Marketing Optimization by WebTrends
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April 12, 2013 - (Free Research)
Customers today are asking for an engaging, personalized web experience that pulls them in, and your business needs to deliver. Access this white paper to discover the business case for creating personalized web experiences, and discover how marketers are listening to consumers in order to optimize digital marketing strategies.
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The Era of Impatience – Clock Ticking on Paying Lip Service to Customer Experience by Oracle Corporation UK Ltd
December 17, 2012 - (Free Research)
Providing an exceptional customer experience is more important than ever before, but many organizations current customer service practices fail to meet customer's expectations. Read this paper to learn 6 simple ways to enhance your service and support strategies in order to provide a better overall customer experience.
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Customer Experience: Empowering People. Powering Brands. by Oracle Corporation UK Ltd
December 17, 2012 - (Free Research)
Research shows that 86% of customers will pay up to 25% more for a great customer experience, but only 1% report that their expectations are being met. Read this paper to learn about next-generation customer experience management technologies and strategies from Oracle that enable you to effectively connect, engage, and service your customers.
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Defining the 21st Century salesperson by SAP America, Inc.
May 15, 2012 - (Free Research)
This expert white paper from Forrester Research discusses how the role of the sales person has changed in today's digital world and the four types of salespeople in the 21st century.
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Enhancing the Customer Experience with Loyalty Management by SAP America, Inc.
April 27, 2009 - (Free Research)
By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance the customer experience, increase customer retention, and foster development of a community of people who serve as advocates for the business.
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Buy. Smarter. Redefining commerce in the age of the customer by IBM
May 01, 2012 - (Free Research)
Access this white paper to discover a smart approach to commerce. In this era of the empowered consumer, customer relationship management is a vital to your enterprises success. Discover a smarter commerce strategy that enables you to reduce, or avoid, the potential for unsatisfied customers.
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Smarter Commerce for Consumer Products by IBM
November 16, 2011 - (Free Research)
The connected customer is changing the way you must conduct business. In order to comply with your customers' demands, you must change the way your products are sourced, manufactured and distributed. Smarter commerce enables this, allowing you to transform how quickly you can manage and adapt your source, market, sell and service processes.
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Integrating customer data for improved CRM by Infor
May 09, 2013 - (Free Research)
This expert e-guide provides an in-depth look at how to leverage social media, customer data and analytics to achieve a unified vision of your customer and better anticipate their needs.
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Customer Experience for Sales: Oracle Sales Solutions by Oracle Corporation UK Ltd
December 13, 2012 - (Free Research)
The customer experience is playing a bigger role in the consumer market as well as the B2B buying process. Sales professionals need to provide a consistent and personalized experience from the very first interaction – but legacy sales strategies are fragmented. Read on to learn how to optimize your sales methods for the age of the customer.
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IBM Social Analytics: The science behind social media marketing by IBM
December 31, 2011 - (Free Research)
Access this white paper to learn how savvy marketing professionals are using new technologies to learn about their customers' attitudes, preferences and buying habits from what they say publically, available on social media and through the full range of interactions that can be recorded, measured, and analyzed.
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CRM Initiatives for Improved Customer Experience by Limelight Networks, Inc.
January 28, 2013 - (Free Research)
Usually when deciding between CRM platforms businesses focused on the deployment method: cloud vs. on-premise. However, as bolstering the customer experience grows in importance, savvy companies are focusing their attention of the features the platform has to offer. Read on to learn which features should be considered in your buying decision.
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Powering the Cross-Channel Customer Experience with Oracle’s Complete Commerce by Oracle Corporation UK Ltd
March 01, 2012 - (Free Research)
Read this white paper and gain an understanding of Complete Commerce and how it can change the way you interact with your customers. Complete Commerce can help you unify your customer's experience, personalize their journey, maximize engagement and optimize the execution along the way.
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CRM and Social Media by Infor
December 31, 2012 - (Free Research)
Leveraging social media as part of your marketing strategy has obvious benefits, but you need the right strategy to experience all of them! This helpful resource answers questions about the why and how of social CRM, and offers five key guidelines for an effective social media strategy.
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Presentation Transcript: The Buy Versus Build Dilemma by Tableau Software
June 14, 2010 - (Free Research)
This transcript explores two options for integrating analytic and Business Intelligence (BI) features into existing applications. Discover the benefits and drawbacks of each approach, and learn why your organizational culture should factor into your software decision.
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Powering the Cross-Channel Customer Experience with Oracle’s Complete Commerce by Oracle Corporation
March 01, 2012 - (Free Research)
Read this white paper and gain an understanding of Complete Commerce and how it can change the way you interact with your customers. Complete Commerce can help you unify your customer's experience, personalize their journey, maximize engagement and optimize the execution along the way.
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Hosted CRM Buyer's Guide by Inside CRM
December 2007 - (Free Research)
In the market for a CRM? This white paper outlines the general benefits and drawbacks of hosted vs. on-premise CRMs and lists the basic features to look for in your hosted solution. With an up-to-date overview of the CRM market...
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HP Social CRM Services by Hewlett-Packard Company
February 2013 - (Free Research)
As today's consumers have quickly become more powerful and influential, they have also become more demanding than ever- expecting a personalized experience. Access this brief video to discover a social enterprise service program that listens, manages, and engages with your customers- and their influencers – across the internet and social networks.
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