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 •   Customer Relationship Management (CRM)
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Advanced Meter Infrastructure: Composite Technologies to Meet New Demands in Sales and Customer Service by SAP America, Inc..
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Online Video: The New Merchandising by Akamai Technologies

September 2008 - (Free Research)
This white paper examines the trends in eCommerce video applications, current customer and eRetailer attitudes, and the challenges to successfully delivering high quality online video into their online merchandising strategy. 
(WHITE PAPER) READ ABSTRACT |

Intelligent Merchandising: Creating a Unique Shopping Experience, Part 1 by SAP AG

May 2007 - (Free Research)
Learn how you can how you can hook customers with fresh, unusual and relevant shopping experiences. Drive customer loyalty by training, empowering and providing employees with the technical tools to capture the nuances of customer behavior. 
(WHITE PAPER) READ ABSTRACT |

How to retain customer loyalty in the competitive retail market by Infor CRM

January 2012 - (Free Research)
Read this now to learn how single-view software could enhance your customer relationship interactions with more insightful data. 
(WHITE PAPER) READ ABSTRACT |

12 Tips to Assess Online Retail Readiness for the Holidays by Gomez

September 2009 - (Free Research)
Overall Web performance - including availability, responsiveness and consistency - can have a huge impact on an online retailer's revenues, brand and customer satisfaction. Read this whitepaper to learn 12 tips to assess online retail readiness for the upcoming holiday season. 
(WHITE PAPER) READ ABSTRACT |

Intelligent Merchandising: Creating a Unique Shopping Experience, Part 3 by SAP AG

August 2007 - (Free Research)
The amount of customer information available grows every day. Learn why it is critical for you to analyze and understand customer information in order to draw meaningful conclusions about consumer lifestyles, buying habits and shopping behaviors. 
(WHITE PAPER) READ ABSTRACT |

CIO Handbook: Personalizing the Customer Experience by SearchCIO.com

March 2013 - (Free Research)
CIOs must marry online and physical offerings to personalize business interactions for each and every customer in today's collaborative world. Find out how leading businesses are paving the way with top-notch customer experience strategies. 
(EBOOK) READ ABSTRACT |

Retail Today: Understand Customers, Anticipate Needs, and Inspire Loyalty by SAP AG

December 2007 - (Free Research)
Read how the software and tools SAP provides can help retailers succeed today by understanding their customers, anticipating their needs, and inspiring their loyalty as long-term customers by meeting those needs as they arise. 
(WHITE PAPER) READ ABSTRACT |

Presentation Transcript: Service Delivery Best Practices: Translating Customer Needs into Network Services by Alcatel-Lucent

November 2008 - (Free Research)
This transcript is a printable version of the webcast presented by enterprise expert Tom Nolle which is designed to help service providers examine the methodology associated with creating optimally profitable services. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

Computer Weekly – 20 November 2012: Inside the £65m datacentre supporting Tesco's online strategy by ComputerWeekly.com

November 2012 - (Free Research)
In this week's Computer Weekly, we visit the £65m datacentre that sits at the heart of Tesco's ambitious online strategy. Government has approved the iPhone for use by Whitehall officials – we assess the risks. And the CIO at British Gas talks about how IT transformed the firm's customer service. Read the issue now. 
(EZINE) READ ABSTRACT |

Hosted CRM Buyer's Guide by Inside CRM

December 2007 - (Free Research)
In the market for a CRM? This white paper outlines the general benefits and drawbacks of hosted vs. on-premise CRMs and lists the basic features to look for in your hosted solution. With an up-to-date overview of the CRM market... 
(WHITE PAPER) READ ABSTRACT |

Why CRM? The Business Case for Customer Relationship Management by Oracle Corporation

July 2006 - (Free Research)
Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction. 
(WHITE PAPER) READ ABSTRACT |

Extraprise CRM Support Survey Report by Extraprise Group, Inc.

August 2008 - (Free Research)
This white paper summarizes the results of the survey that was conducted at the Oracle Applications User Group's COLLABORATE 08 conference in April 2008. 
(WHITE PAPER) READ ABSTRACT |

Oracle PeopleSoft CRM Integration into the Contact Center by AMC Technology

May 2008 - (Free Research)
This technical integration brief explains how the PeopleSoft CRM application can be integrated into a contact center, including both general technical details of call center integration, as well as how to use vendor certified software from AMC. 
(WHITE PAPER) READ ABSTRACT |

Scribe - Equinox Fitness Case Study by Scribe Software Corporation

March 2008 - (Free Research)
Active and prospective members have diverse needs and interests, and Equinox uses two primary applications to adress them. 
(CASE STUDY) READ ABSTRACT |

Web 2.0 in Action! How SAP Is Leveraging Web 2.0 in CRM to Improve Customer Experience by SAP America, Inc.

June 2008 - (Free Research)
This paper discusses how SAP leverages Web 2.0 in CRM to improve customer experience. It examines SAP’s approach to Web 2.0, and how SAP has incorporated the Web 2.0 technological principles within SAP CRM. 
(WHITE PAPER) READ ABSTRACT |

Eight Strategies for First Rate Customer Service by Cisco Systems, Inc.

February 2008 - (Free Research)
This paper provides eight strategies for creating a relationship with your customers that will keep them coming back. 
(WHITE PAPER) READ ABSTRACT |

Staples Case Study by IBM

September 2011 - (Free Research)
Staples set the bar for the office superstore when it first opened its doors in 1986. It now has the second-largest Internet retail revenue in the world with $10.2 billion in 2010 sales, 43% of the company's total revenue. This paper details how Staples delivered a much more personalized shopping experience to its online customers. 
(CASE STUDY) READ ABSTRACT |

CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by Pivotal CRM, a CDC Software solution

February 2009 - (Free Research)
This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business. 
(WHITE PAPER) READ ABSTRACT |

Best Buy Supports New Line of Business and World-Class Sales Force by Microsoft

August 2010 - (Free Research)
In this case study you’ll learn how Best Buy for Business considered several options, including expanding its internally developed retail application, adopting a hosted CRM solution through Salesforce.com, or implementing Microsoft Dynamics™ CRM. In the end, the solution was clear. 
(CASE STUDY) READ ABSTRACT |

Evaluating CRM Solutions: Six Ways ‘The Oracle Advantage' Benefits Your Organization by Oracle Corporation

September 2008 - (Free Research)
Deciding on the right CRM solution for your organization is no easy feat. This paper summarizes the key questions every organization should ask of a vendor and the ways "The Oracle Advantage" addresses each of these areas. 
(WHITE PAPER) READ ABSTRACT |

Computer Weekly – 13 May 2014: Retail's data challenge by ComputerWeekly.com

May 2014 - (Free Research)
In this week's Computer Weekly, we look at how data analytics is driving a new approach to customer relationship management within the retail sector. Customer who shops in multiple channels offer greater value to retailers. We find out how auction site eBay has developed a bespoke data analytics architecture to track every customer interaction. 
(EZINE) READ ABSTRACT |

OSS and CRM - Integration That Pays by Comarch Telecommunications

January 2009 - (Free Research)
Previously, putting up with the gap between CRM and OSS worlds has been a viable - though not optimal - strategy for most operators. But now that the telecommunications industry is undergoing the "communications and content over IP" transformation, service providers are starting to redesign their business models and to rethink the infrastructure. 
(WHITE PAPER) READ ABSTRACT |

Drive Sustainable, Profitable Growth through CRM: 8 Golden Rules to Turn Your Company into a Customer-Centric Enterprise by SAP America, Inc.

May 2008 - (Free Research)
To make the most of customer relationships, organizations should consider a basic set of CRM principles that we at SAP have identified based on the successful strategies of best-run companies. 
(WHITE PAPER) READ ABSTRACT |

Multi-channel Retailing: The Route to Customer Focus - Putting the Customer First by Moving from Multiple Channels to Multi-channel Retailing by IBM

May 2008 - (Free Research)
This document elaborates on how successful retailers are using multichannel retailing to make operating model change to put the customer at the heart of their organisations. 
(WHITE PAPER)

Taking On-Demand CRM Integration to the Next Level by Oracle Corporation

September 2007 - (Free Research)
This white paper discusses customer data integration challenges facing businesses with mixed deployments and presents Oracle's vision and solution for comprehensive integration with Oracle's Siebel CRM On Demand. 
(WHITE PAPER) READ ABSTRACT |

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