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The State of Customer Analytics: Taking a Proactive Approach to Loyalty and Retention by IBM
December 31, 2012 - (Free Research)
In today's highly competitive market, it is more important than ever to provide top-tier customer service, and successful businesses know the key to this is leveraging a customer analytics initiative. Read this resource to learn the ins and outs of customer analytics and the tools you'll need to implement a successful analytics program.
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Government analytics: Set goals, drive accountability and improve outcomes by IBM
May 12, 2010 - (Free Research)
Government agencies face more pressure than ever to find new ways of improving and reporting on their performance and outcomes. Analytics solutions can help, letting staff understand the results of spending, track progress against goals and share info with citizens. This paper outlines the many applications of analytics for public organizations.
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Integrated data mining - the core to customer analytics success by Infor
February 28, 2013 - (Free Research)
For most companies, data mining for customer analytics fails to live up to its potential, due to the complexity and cost of traditional tools. Inside, discover the challenges that traditional data mining systems pose and gain insight on how you can overcome them to enable customer analytics success.
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Unlock the Value of Social Media Data by Hewlett-Packard Limited
January 04, 2012 - (Free Research)
Read this paper now to learn how you can implement social data practices into your current customer analytics program.
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Real-time vs. right-time analytics in Oracle environments by SearchOracle
April 23, 2013 - (Free Research)
We live in a 24/7 world- making real-time analytics an essential part of any business intelligence strategy. Access this exclusive handbook today to gain an in-depth analysis of what real-time analytics should mean for you. Learn how the right real-time analytics tools and strategies can give users what they need.
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Social Media and Business Intelligence: Creating the Integrated Customer Hub by Oracle Corporation
September 30, 2012 - (Free Research)
Social media is no longer just for teens as it provides businesses with a wealth of information about their customers when effectively analyzed. However, many are finding that traditional analytics systems lack the scalability needed to keep up with social data. Read on to learn about a monitoring platform that helps mitigate this challenge.
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Customer Analytics Pay Off by IBM
January 24, 2012 - (Free Research)
Read this white paper to learn four stages of organizational capabilities and associated customer analytics strategies to help gain deeper customer insight.
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Social Working: What to Know About SAP's Social Media Software by SearchSAP
May 10, 2013 - (Free Research)
This four-part expert handbook explores SAP's software options for social media analytics, and investigates how they stack up against other vendors so that you can choose the right textual analysis tool for your business.
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Achieving customer loyalty with customer analytics by IBM
October 31, 2012 - (Free Research)
This white paper explores how you can build strong customer relationships in this age of social media and maintain loyal customers who will not only provide you with their valuable business, but also share their enthusiasm online with their peers.
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Cashing in on Customer Insight by IBM
December 31, 2012 - (Free Research)
In today's world, the only way to stand out is by differentiating the experience you offer your customers. Access this exclusive resource to explore how you can improve customer experience by leveraging customer analytics- including predictive analytics, social analytics, business intelligence, and decision management.
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IBM Social Analytics: The science behind social media marketing by IBM
December 31, 2011 - (Free Research)
Access this white paper to learn how savvy marketing professionals are using new technologies to learn about their customers' attitudes, preferences and buying habits from what they say publically, available on social media and through the full range of interactions that can be recorded, measured, and analyzed.
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Strategy for Social Engagement & Monitoring: Transforming Noise to Signal by Oracle Corporation
January 03, 2013 - (Free Research)
Data from social media could provide you with a substantial competitive advantage if it's leveraged correctly. In order to gain real value from it, you need a social analytics strategy that collects and analyzes social data to provide you with actionable insight. Read on to learn what features are vital to a social analytics system.
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AJAX Edition 4 by Compuware Corporation
April 01, 2013 - (Free Research)
With this software download, discover what tools are available in the way of getting into users' heads, and seeing sites and interfaces how they see it. This browser plug-in allows for better site tracking, comparison with peer sites, JavaScript tracing, and more.
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Apache Hadoop: the Swiss Army Knife of IT by Global Knowledge
April 02, 2013 - (Free Research)
In this white paper, discover why Apache Hadoop is being credited with holding the key to the future of big data analytics. From its open-source cost-efficiency to its additive processes, this white paper details the versatility and power of Hadoop.
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The Social Sales Revolution by Salesforce.com
February 06, 2012 - (Free Research)
This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%.
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Predictive Analytics for Sales and Marketing by Information Builders
September 21, 2012 - (Free Research)
Today's businesses rely on their sales and marketing (S&M) departments to drive business growth through effective customer relationship management (CRM) strategies – but most S&M pros lack the insights needed to optimize their strategies. Read on to find out how predictive analytics can improve your CRM strategies.
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Governing Customer Experience Across Channels by KANA
(E-mail this company)
August 01, 2012 - (Free Research)
Read this expert e-book to uncover why customer experience management (CEM) technology is the key to improving customer satisfaction and learn how to provide a consistent customer experience across all communication channels through a comprehensive CEM strategy.
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