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Advanced Meter Infrastructure: Composite Technologies to Meet New Demands in Sales and Customer Service by SAP America, Inc..
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Unified Performance Management: The Key to Successful Performance Management by IBM

April 20, 2009 - (Free Research)
Using common performance management tools and systems efficiently is just as critical to the success of the business as using a common set of applications for accounting and human resources (ERP) and marketing and sales (CRM). Read this paper to learn more. 
(WHITE PAPER) READ ABSTRACT |

Analysts on CRM: How mobile, social, analytics are reshaping strategies by IBM

March 24, 2014 - (Free Research)
In this e-guide, get advice from experts including Gartner research vice president Gene Alvarez, on how businesses can prepare for the evolving CRM market and address changing customer experience needs. Don't get left behind by relying on legacy processes and technology -- find out how to get ahead of the pack by reading now. 
(EGUIDE) READ ABSTRACT |

CRM guide: How social is changing the strategy by IBM

February 24, 2014 - (Free Research)
Rapid changes in social computing, mobile and customer analytics are driving shifts in CRM strategies. This e-guide examines how businesses can prepare for the evolving CRM market and address changing customer experience needs. Discover the latest predictions for CRM trends according to analysts from Gartner Inc. 
(EGUIDE) READ ABSTRACT |

Readying your Portals for Social Business by IBM

August 16, 2011 - (Free Research)
Social networking, high-speed mobility and smarter devices are changing the way we do business. Read this paper now to learn how you can create value for your business through building robust social and real-time collaboration capabilities into portals. 
(WHITE PAPER) READ ABSTRACT |

Medio's™ analytics transform mobile data into business action, IBM System x and Intel Xeon processors helps take the guesswork out of CRM- A Case Study by IBM

November 04, 2011 - (Free Research)
Based in Seattle, Medio Systems is a leader in the emerging field of predictive analytics, quickly analyzing data streams to give mobile phone carriers and providers actionable insight into their customers’ preferences and buying habits. 
(WHITE PAPER) READ ABSTRACT |

Optim Data Growth Solution for Oracle's PeopleSoft Enterprise by IBM

IBM's Optim™Data Growth Solution for Oracle's PeopleSoft Enterprise provides proven archiving capabilities. Now you can align continuous control of your PeopleSoft data with business objectives to optimize performance, mitigate risks and control costs. 
(SOFTWARE PRODUCT)

Smarter communications through analytics by IBM

November 18, 2011 - (Free Research)
As research suggests, investments in data integration and analytics that maximize the value of each customer are worthwhile and create potential for financial gain. To quantify the value of those investments, an illustrative $8 billion communications provider was modeled. Results from this effort are presented throughout this paper. 
(WHITE PAPER)

Mobile, Social, Analytics Offer Promise but Demand New Metrics by IBM

March 15, 2013 - (Free Research)
A successful social media analytics endeavor involves changing your business practices and metrics in order to adapt to these new technologies.  This expert e-guide explains how your organization should rethink metrics in order to maximize the value of social technologies, analytics, and mobile devices. 
(EGUIDE) READ ABSTRACT |

The Total Economic Impact of IBM® Exceptional Web Experience by IBM

March 30, 2012 - (Free Research)
Delivering an optimal web experience not only helps you engage with your customers, partners, and employees but also improves relationships and increases your competitive advantage. This resource explores why investing in web experience solutions can help you achieve this. 
(WHITE PAPER) READ ABSTRACT |

CRM for the Professional on the Go by BlackBerry

December 2006 - (Free Research)
Mobile CRM is something that needs to be considered now. As a business leader, you might have put it into your mental to do later box, but the reasons to make it a priority are compelling. Read this paper to discover why. 
(WHITE PAPER) READ ABSTRACT |

The value of mobile and social to CRM by ComputerWeekly.com

March 2012 - (Free Research)
Adding mobile access and social collaboration to CRM delivers significant benefits, this report from Nucleus Research reveals. 
(ANALYST REPORT) READ ABSTRACT |

eGuide: Collaboration and case management: Trends, challenges and expert advice by IBM

November 2011 - (Free Research)
This e-guide takes a look at the use of collaboration and social networking strategies and tools  for case management, including a big picture introduction, expert advice for avoiding headaches, and findings from ebizQ.com's recent survey of business and IT professionals who are using case management in their own companies. 
(EGUIDE) READ ABSTRACT |

CIO insights: Moving from the back office to the front line by ComputerWeekly.com

December 2013 - (Free Research)
This major global C-level survey from IBM examines the changing role of the CIO and makes recommendations for CIOs who want to move from the back office to the front line of the business. 
(ESSENTIAL GUIDE) READ ABSTRACT |

E-Book: Taking Mobile CRM Beyond the Sales Force by Sybase, an SAP company

September 2010 - (Free Research)
Mobility was going to be "the next big thing" in CRM but didn’t pan out, with "road warriors" frustrated with user interfaces meant for a PC. But the success of smart phones has changed the game. This e-book helps enterprises understand the marketplace for devices, applications and managing it all in order to create a mobile CRM program. 
(EBOOK) READ ABSTRACT |

Taking Mobile CRM Beyond the Sales Force by SAP America, Inc.

July 2011 - (Free Research)
The success of consumer-friendly smart phones has changed the game. People are bringing their iPhones and Droids to IT asking for CRM functionality. 
(EBOOK)

Optimize sales effectiveness - SAP CRM rapid-deployment solution for mobile sales by Hewlett-Packard Company

May 2013 - (Free Research)
View this resource to learn how to get your essential customer relationship management (CRM) functionality quickly and affordably through a variety of mobile devices. 
(WHITE PAPER) READ ABSTRACT |

Optim Data Growth Solution for Oracle E-Business Suite by IBM

Align continuous control of your E-Business Suite data with business objectives. Optim's proven archiving capabilities enable you to set desired service levels for each category of E-Business Suite data - for example, current data, reporting data and historical data. You maintain universal access to information. 
(SOFTWARE PRODUCT)

CW Special Report on TCS by ComputerWeekly.com

November 2012 - (Free Research)
This 5 page special report from Computer Weekly gives you the facts on TCS, its strategy, products and services and financial performance. 
(ESSENTIAL GUIDE) READ ABSTRACT |

A smarter approach to CRM: An IBM perspective by IBM

February 2012 - (Free Research)
With instant access to information, customers expect a purchase experience that matches the ease and speed of the information-gathering experience. Read this white paper, created in collaboration with Frost & Sullivan, to see how a customer relationship management (CRM) solution can help you respond on the customers' terms. 
(WHITE PAPER) READ ABSTRACT |

Commerce Anywhere: A Business and Technology Strategy to Maximize Cross-Channel Commerce Growth by Oracle Corporation

April 2011 - (Free Research)
E-commerce has gone from fringe to foundation. Now, businesses must tailor their customer serivce approach to the more complex "anytime, anywhere" customer with mobile device in hand. This white paper from Oracle details the "commerce anywhere" approach. 
(WHITE PAPER) READ ABSTRACT |

Vision Paper: Exceptional Experiences:The key to customer engagement by IBM

December 2011 - (Free Research)
The online world is one vast opportunity for growing your business.  As the Internet continues to grow, with nearly two billion people and billions of devices already connected, most companies now rightly focus much of their marketing energy on getting the most return from all Internet channels.  
(WHITE PAPER) READ ABSTRACT |

Social Media Analytics - Making Customer Insights Actionable by IBM

May 2011 - (Free Research)
This white paper will examine the role social media can play in presenting a more strategic view of customer data and how the right combination of technologies can deliver insight to help companies more effectively meet perpetually shifting consumer demands expressed through, and influenced by, these dynamic communication channels. 
(WHITE PAPER) READ ABSTRACT |

10 tips to integrate mobile and social marketing by IBM

November 2013 - (Free Research)
In this white paper, get 10 tips to help break through the silos and integrate social and mobile marketing with traditional channels. 
(WHITE PAPER) READ ABSTRACT |

Managing the Challenges of Email Marketing by Unica Corporation - An IBM Company

May 2011 - (Free Research)
The ideal email marketing technology solution provides the best of both worlds: timely data access to develop segmented and personalized content, plus offloading the responsibility for managing the delivery infrastructure, and ensuring deliverability. This brief paper explores the brains and beauty of successful email marketing. 
(WHITE PAPER) READ ABSTRACT |

How Mobile Devices are Driving Innovations in Contact Centers by Avaya

October 2012 - (Free Research)
Failing to adopt a customer service strategy for mobile devices could put your business at a serious disadvantage. Gartner research suggests that 80% of companies will suffer revenue loss from the lack of customer support on mobile devices by 2013. Read this paper to learn how to utilize the opportunities mobility offers customer service. 
(WHITE PAPER) READ ABSTRACT |

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