This paper offers insight into an option that capitalizes on predictive analytics, enabling your business to target, optimize and automate your customer-centric interactions. Read this now and learn from other successful companies 10 pivotal tips - including careful planning and setting goals - that will help you craft the perfect data mining plan. 

As many executives embrace the idea of a true “single version of the truth” about their customers, they face the fact that their data warehouse and CRM systems, however successful, haven’t reached this goal. 

This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

General-purpose PDAs and ruggedized enterprise mobile computers are made for separate markets, designed for different tasks, and vary by their size, weight and materials. But the biggest difference between these device types is their total cost of ownership (TCO). This white paper explains how your business can get TCO as low as possible. 

The tech chasm that has allegedly formed in the workforce created by a cross-generational 1divide  – between those who grew-up with technology and those that didn’t – is vastly overstated. 

Are you really implementing safe web browsing practices? With so many misconceptions about safe web browsing, it can be hard to tell. This paper explores the top 5 myths to safe web browsing and uncovers the true facts to help you stay secure.   

In this paper we will take a look at this disturbing trend and provide useful guidance for maximizing the value of SIEM and log management tools, while focusing on protecting systems and data not on simply checking the compliance check box. 

This expert e-guide looks at two real world case studies of how businesses used mobile technology to improve CRM. 

This expert e-guide provides insight on customer experience management, how to build it, and why companies are no longer focusing on cloud v. on-premise for CRM solutions. 

This white paper will expand on what Oracle defines as Complete CRM – how businesses can better engage customers and users, manage customer transactions, and analyze results to adapt and take advantage of changing business and economic circumstances to realize greater value from CRM. 

This paper seeks to get to the bottom of gaps in CRM initiatives, identifying specific changes that have occurred in the process, areas where it is falling short and other tidbits to consider as your strategies move forward. Read this and gain insight into the results of a survey conducted amongst 160 firms with annual revenues of $250 million.