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Gain competitive advantage by using Customer Experience Management Solutions to extend brand value by Tealeaf

December 22, 2011 - (Free Research)
In this podcast, industry expert Rebecca Wettemann discusses how companies can balance customer experiences and brand promotion without creating conflict. 
(PODCAST) READ ABSTRACT |

IBM solutions that offer real-time customer insights, integrate applications and build brand loyalty by IBM

January 17, 2012 - (Free Research)
Want to know how the most successful companies deliver exceptional customer value? Do you know the best practices for using customer analytics? This e-book answers these questions and a lot more about winning trends and practices in customer relationship management (CRM). 
(EBOOK) READ ABSTRACT |

The Social-Powered Enterprise by Salesforce.com

February 06, 2012 - (Free Research)
This e-book is designed to help you embrace the rise of social media, to harness its power and put it to work throughout the company. It’s based on our experience helping thousands of companies put the power of social media to work. It also discusses the benefits of social-powered selling, including greater reach and better close rates. 
(EBOOK) READ ABSTRACT |

How to Win Online: Advanced Personalization in E-Commerce by Oracle Corporation

April 25, 2011 - (Free Research)
Now that online shopping is a mainstream actitivity, the competition to win the e-commerce customer has never been fiercer. Today, the challenge is no longer getting customers to shop online but getting the existing base of online shoppers to spend more and exhibit brand loyalty. Learn how to win the battle of the brands in today's white paper. 
(WHITE PAPER) READ ABSTRACT |

Address all your CRM needs with one system by Infor CRM

December 19, 2011 - (Free Research)
Read this paper to learn about a business-specific solution that is designed with forward-thinking brands in mind. With all industries considered and all accepts of selling considered from sales to customer relationship management, this new system may fit all of your needs. 
(WHITE PAPER) READ ABSTRACT |

Transforming the Customer Experience: How Four Contact Centers Did It Successfully by inContact

September 15, 2011 - (Free Research)
If your organization isn't on the cloud yet when it comes to customer service, then you may be severely disadvantaged. Competition for customer service is increasing and your company needs all the latest tools to stay ahead of the game. Read this white paper to learn how four contact centers adopted agile cloud-based computing technologies. 
(WHITE PAPER) READ ABSTRACT |

KnowledgeStorm Advertising Overview: Build Brand Awareness among Technology Buyers by KnowledgeStorm, Inc (E-mail this company)

June 05, 2007 - (Free Research)
If you're looking to build awareness and consideration of your brand among technology buyers that rely on KnowledgeStorm, our advertising solutions will help you reach your target audience. 
(ANALYST REPORT) READ ABSTRACT |

Have You Earned Your Customers’ Trust? by inContact

January 16, 2012 - (Free Research)
Companies need to take their customer experience to the next level. This means being more responsive and proactive, delivering consistently on brand promises, listening to customers and acting on that insight. Read on to learn why customer trust is critical to your business and how to successfully build your customer's trust. 
(WHITE PAPER) READ ABSTRACT |

Six Success Factors for Building a Best-Run Marketing Organization by SAP America, Inc.

October 18, 2010 - (Free Research)
This paper discusses six success factors that will enable your marketing organization to overcome the challenges to reaching growth and profitability objectives. Continue reading to learn more about these six success factors and more. 
(WHITE PAPER) READ ABSTRACT |

Netflights.com uses Tealeaf in the call center  to help generate 20% of all revenue by Tealeaf

November 04, 2010 - (Free Research)
To better differentiate in a highly competitive environment, Netflights.com decided that improving customer experience for its website, needed to be a key strategic initiative. This paper describes how Netflights.com leveraged Tealeaf for unprecedented visibility into their online channel, dramatically improving customer service and as a result. 
(CASE STUDY) READ ABSTRACT |

Four Effective Service Strategies that Drive Brand Advocacy by Oracle Corporation

April 25, 2011 - (Free Research)
This white paper discusses leveraging frequent engagement to help increase the number of brand advocates – loyal customers who help market, sell, recommend or even service products. Inside, discover the unique challenges and opportunities brand advocates can provide. 
(WHITE PAPER) READ ABSTRACT |

Through Engagement and Interaction, The LEGO Group Nurtures Loyalty Among Consumers by SAP America, Inc.

July 30, 2011 - (Free Research)
Read this brief Bloomberg Businesweek case study to learn how The LEGO Group has leveraged organizational changes— including implementing loyalty management software from SAP that integrates with its SAP ERP and CRM platform— to achieve a high level of consumer interaction and improve its customer experience. 
(CASE STUDY) READ ABSTRACT |

Customer Experience Exchange E-Zine: Bridging the Customer Experience Chasm by Tealeaf

November 29, 2011 - (Free Research)
With rapidly changing demands, customer experience management (CEM) can be a tricky craft within your organization's processes. Customer Experience Exchange is a brand new bi-monthly e-zine focused on CEM tips, best practices and techniques. Check out the first ever issue now, exclusively here. 
(EZINE) READ ABSTRACT |

Gartner predictions around Social CRM by Infor CRM

February 08, 2012 - (Free Research)
This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like. 
(EGUIDE) READ ABSTRACT |

The Forrester Wave™: CRM Suites For Large Organizations, Q2 2010 by Microsoft

October 18, 2011 - (Free Research)
Read this Forrester Research Inc. analysis of 18 leading customer relationship management (CRM) suite solutions. See what vendors offer the best systems for BPM, ERP, TCO, midsized organizations, and basic needs. 
(WHITE PAPER) READ ABSTRACT |

A realist's guide to building bottom line revenue and customer loyalty with social CRM by SugarCRM Inc.

October 17, 2011 - (Free Research)
Is social CRM just hype or is it really worth your business's time? Read this eBook from SearchCRM.com for expert advice. 
(EBOOK) READ ABSTRACT |

Gartner: Social, mobile and analytics to push CRM through 2015 by Infor CRM

February 07, 2012 - (Free Research)
This tip guide from SearchCRM.com shares Gartner's expert insights on the fragmented social customer relationship management (CRM) market and how it will continue to evolve in the next three years. 
(EGUIDE) READ ABSTRACT |

Customer Experience Exchange E-Zine Issue 2 by SearchCRM

January 31, 2012 - (Free Research)
This second issue of Customer Experience Exchange highlights the contact center. Often an overlooked facet of customer relationship management (CRM), the contact center is usually the first way a customer reaches out to a company and thus should always be considered in CRM strategies. 
(EZINE) READ ABSTRACT |

Navigating the path to satisfying online customer experience by Tealeaf

November 23, 2011 - (Free Research)
Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences. 
(EGUIDE) READ ABSTRACT |

The power of Call Centers and Customer Loyalty by Infor CRM

February 06, 2012 - (Free Research)
Read this e-guide from our award-winning editorial team to learn strategies for how to utilize innovative technologies to improve your customer experiences, retain customers and gain loyalty. 
(EGUIDE) READ ABSTRACT |

Delivering a Unique Online Experience for Segments, Regions, and Brands: Knowing When to Use Personalization, Microsites, and Independent Sites by Oracle Corporation

April 25, 2011 - (Free Research)
Differentiating customer experiences for online channels is an important deciding factor for loyalty and growth. This white paper discusses the primary considerations and options for delivering a unique online experience to satisfy all of your customer and stakeholder needs. 
(WHITE PAPER) READ ABSTRACT |

Reinventing the Web Channel to Maximize B2B Sales and Customer Satisfaction by Oracle Corporation

April 26, 2011 - (Free Research)
As e-commerce continues to grow, customer expectations for B2B e-commerce are changing rapidly. Business to business (B2B) companies that wish to grow and become more profitable are realizing that the old ways of doing business are insufficient and are investing in e-commerce platforms. 
(WHITE PAPER) READ ABSTRACT |

Commerce Anywhere: A Business and Technology Strategy to Maximize Cross-Channel Commerce Growth by Oracle Corporation

April 26, 2011 - (Free Research)
E-commerce has gone from fringe to foundation. Now, businesses must tailor their customer serivce approach to the more complex "anytime, anywhere" customer with mobile device in hand. This white paper from Oracle details the "commerce anywhere" approach. 
(WHITE PAPER) READ ABSTRACT |

Social Media-based Customer Loyalty Programs by Infor CRM

February 06, 2012 - (Free Research)
This e-guide from our editorial team will teach you how to efficiently deliver additional value to customers via social media as well as tips for finding balance when connecting with customers, and expert engagement tips from social media consultant Erik Qualman. 
(EGUIDE) READ ABSTRACT |

Utilize analytics to drive customer satisfaction and retention by Infor CRM

December 16, 2011 - (Free Research)
Watch this webcast to discover how you can increase your online marketing efforts with next-gen customer relationship management (CRM) tools that will significantly improve customer satisfaction as well as increase the return rate of customers. 
(WEBCAST) READ ABSTRACT |

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