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Advanced Meter Infrastructure: Composite Technologies to Meet New Demands in Sales and Customer Service by SAP America, Inc..
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Hitting Your Numbers: Creating Sales Excellence with Commercial Open Source CRM by SugarCRM Inc.

June 02, 2009 - (Free Research)
A CRM system can help drive sales performance, so the decision of which CRM provider is right for your sales organization is very important. This paper discusses the benefits of having SugarCRM® as your CRM provider and how it is based on commercial open source software, which gives the product a variety of benefits over other CRM providers. 
(WHITE PAPER) READ ABSTRACT |

Connect and Empower Mobile Salespeople by Oracle Corporation

June 10, 2009 - (Free Research)
Read this white paper to learn how a lightweight mobile CRM application - more task - than system-focused - can actually provide useful information and encourage salespeople to utilize it. 
(WHITE PAPER) READ ABSTRACT |

Unifying ERP and CRM to Create a Responsive Enterprise by Infor

November 26, 2012 - (Free Research)
In order to drive your business forward you need to close more sales. In order to close more sales you need exceptional CRM strategies. But legacy CRM technology alone provides a fragmented view of customers and ultimately hinders sales teams. Read this transcript to learn how a CRM/ERP integration can mitigate this challenge. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

All SaaS Is Not Created Equal by Oracle Corporation

January 31, 2010 - (Free Research)
Read this guide to learn five areas to consider when choosing a SaaS CRM solution. 
(WHITE PAPER) READ ABSTRACT |

Grow Your Business with Microsoft Dynamics CRM by Microsoft

September 09, 2009 - (Free Research)
View this webcast to see how that Microsoft Dynamics CRM 4.0 gives you the capability to easily create and maintain a clear view of customers from first contact through purchase and post sales. 
(WEBCAST) READ ABSTRACT |

E-Book: Taking Mobile CRM Beyond the Sales Force by Sybase, an SAP company

September 13, 2010 - (Free Research)
Mobility was going to be "the next big thing" in CRM but didn’t pan out, with "road warriors" frustrated with user interfaces meant for a PC. But the success of smart phones has changed the game. This e-book helps enterprises understand the marketplace for devices, applications and managing it all in order to create a mobile CRM program. 
(EBOOK) READ ABSTRACT |

Using Encrypting File System to Protect Microsoft Dynamics CRM Data on a V3c Client Running Windows XP Professional by Microsoft

June 28, 2007 - (Free Research)
This white paper explains how to use Encrypting File System (EFS), a feature that is provided by default in the Windows® operating system, to protect data in Microsoft Dynamics CRM clients for Outlook Compatibility Update running on Windows XP Professional Service Pack 2 (SP2). 
(WHITE PAPER) READ ABSTRACT |

New Sugar 5.0 Platform Capabilities and Advanced CRM Functionality by SugarCRM Inc.

December 2007 - (Free Research)
Join Chris Harrick, Senior Director of Product Marketing at SugarCRM as he gives an in-depth look at enhancements and new CRM features of this upcoming release. 
(WEBCAST) READ ABSTRACT |

Scribe - Equinox Fitness Case Study by Scribe Software Corporation

March 2008 - (Free Research)
Active and prospective members have diverse needs and interests, and Equinox uses two primary applications to adress them. 
(CASE STUDY) READ ABSTRACT |

Taking Mobile CRM Beyond the Sales Force by SAP America, Inc.

July 2011 - (Free Research)
The success of consumer-friendly smart phones has changed the game. People are bringing their iPhones and Droids to IT asking for CRM functionality. 
(EBOOK)

A realist's guide to building bottom line revenue and customer loyalty with social CRM by SugarCRM Inc.

October 2011 - (Free Research)
Is social CRM just hype or is it really worth your business's time? Read this eBook from SearchCRM.com for expert advice. 
(EBOOK)

CRM Total Cost of Ownership: Fees, Subscriptions and Hidden Costs by SugarCRM Inc.

July 2011 - (Free Research)
The following analysis provides a comparative price analysis of four leading CRM solutions for midmarketorganizations. Forrester Research defines midmarket organizations as any organization with revenues of lessthan $1 billion and/or fewer than 1,000 employees. 
(WHITE PAPER) READ ABSTRACT |

Maximize the Value of On-Demand CRM with On-Demand Reporting by Business Objects

August 2007 - (Free Research)
Improving the overall quality of your company’s decision-making process results also improves the overall effectiveness of your business. This paper explains how reporting will help your organization make better decisions, and how on-demand reporting allows you to accomplish this task in a fast, cost-effective, and easy-to use manner. 
(WHITE PAPER) READ ABSTRACT |

A smarter approach to CRM: An IBM perspective by IBM

February 2012 - (Free Research)
With instant access to information, customers expect a purchase experience that matches the ease and speed of the information-gathering experience. Read this white paper, created in collaboration with Frost & Sullivan, to see how a customer relationship management (CRM) solution can help you respond on the customers' terms. 
(WHITE PAPER) READ ABSTRACT |

Sony Ericsson Optimizes Customer Experience with Siebel CRM by Oracle Corporation UK Ltd

December 2012 - (Free Research)
This webcast reveals why Sony Ericsson Global chose one customer relationship management (CRM) application for its technical scalability, the functional structure of its modules, and potential for acceleration of business change. 
(WEBCAST)

Customer Experience Exchange E-Zine Issue 2 by SearchCRM

January 2012 - (Free Research)
This second issue of Customer Experience Exchange highlights the contact center. Often an overlooked facet of customer relationship management (CRM), the contact center is usually the first way a customer reaches out to a company and thus should always be considered in CRM strategies. 
(EZINE)

Leveraging Loyalty Data to Enhance the Cross-Channel Customer Experience by Oracle Corporation

September 2012 - (Free Research)
In this 1to1® Executive Dialogue, industry experts discuss the steps business leaders should take to leverage loyalty programs, integrated CRM, and customer insights to deliver a unified, personalized, and relevant customer experience that maximizes customer loyalty. 
(WHITE PAPER) READ ABSTRACT |

Podcast: Salesforce.com and Business Objects - How OnDemand CRM and BI Work Together by Business Objects

August 2007 - (Free Research)
In this recorded interview with salesforce.com, learn how advanced Web-based reports and dashboards created by business intelligence (BI) market leader Business Objects have increased the value of the leading on-demand customer relationship management (CRM) platform - salesforce.com. 
(PODCAST) READ ABSTRACT |

Drive Sustainable, Profitable Growth through CRM: 8 Golden Rules to Turn Your Company into a Customer-Centric Enterprise by SAP America, Inc.

May 2008 - (Free Research)
To make the most of customer relationships, organizations should consider a basic set of CRM principles that we at SAP have identified based on the successful strategies of best-run companies. 
(WHITE PAPER) READ ABSTRACT |

Social Intelligence Approaches to Support Four Core Customer Scenarios by Hewlett-Packard Limited

June 2012 - (Free Research)
This paper outlines some of the best methods for deploying social intelligence to support your CRM strategies. Read this and learn how the right social intelligence can help you win new customers, retain existing customers, reduce the cost of customer management and more. Also, discover specific use cases of social intelligence. 
(WHITE PAPER) READ ABSTRACT |

Infor Epiphany Brochure by Infor

December 2012 - (Free Research)
This helpful resource introduces one CRM tool that allows you to optimize your customer interactions across all communication channels and glean deeper insight into your customer base.  Read on to learn about the specific benefits this technology offers businesses across all sectors. 
(WHITE PAPER) READ ABSTRACT |

Creating Brand Advocates – Connected intelligence & Brand Advocates by Hewlett-Packard Company

April 2013 - (Free Research)
In this helpful video, learn how to move past traditional CRM and reach out to customers who are social influencers through things like Twitter, Facebook, and blogs. Learn how to transform these influential customers into brand advocates who will help others emotionally connect with your brand. 
(VIDEO) READ ABSTRACT |

Optimizing the application testing of your siebel CRM environment - IT Briefing by HP and Infosys

October 2008 - (Free Research)
This paper is based on a SearchSoftwareQuality.com presentation, "Optimizing the Application Testing of Your Siebel CRM Environment," sponsored by HP and Infosys. 
(E-LEARNING TUTORIAL) READ ABSTRACT |

Optimizing the Application Testing of Your Siebel CRM Environment by Hewlett-Packard Company

October 2008 - (Free Research)
This paper is based on a SearchSoftwareQuality.com presentation, “Optimizing the Application Testing of Your Siebel CRM Environment,” sponsored by HP and Infosys. 
(WHITE PAPER) READ ABSTRACT |

Navigating the path to satisfying online customer experience by Tealeaf

November 2011 - (Free Research)
Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences. 
(EGUIDE) READ ABSTRACT |

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