WebFOCUS Operational Enterprise Business Intelligence by Information Builders Inc.. WebFOCUS is a comprehensive and fully integrated enterprise business intelligence platform. It sets the standard for enterprise business intelligence by scaling to support more... >> Discover more offerings from Information Builders Inc..
		Advanced Meter Infrastructure: Composite Technologies to Meet New Demands in Sales and Customer Service by SAP America, Inc.. Discover what benefits advanced meter infrastructure (AMI) brings and why, and learn how the SAP NetWeaver platform and enterprise service-oriented architecture can support more... >> Discover more offerings from SAP America, Inc..

Mobilize Your CRM Investment, Empower Your Sales Teams by Kony December 31, 2012 - (Free Research) This white paper introduces a mobile customer relationship management technology that gives your sales team access to account, lead, opportunity, and customer information on any device, at any time. Read on to learn how this technology enables a more efficient, productive sales force and can provide your company with a multitude of benefits.  (WHITE PAPER) READ ABSTRACT |

Optimizing the application testing of your Siebel CRM environment by HP and Infosys August 2008 - (Free Research) Infosys and HP invite you to join us for a webcast on September 10th at 3:00 EDT on the topic, Optimizing the application testing of your Siebel CRM environment with the "Siebel Business Process Testing (BPT) Accelerator," developed by Infosys and HP.  (WEBCAST) READ ABSTRACT |

Hosted CRM Buyer's Guide by Inside CRM December 2007 - (Free Research) In the market for a CRM? This white paper outlines the general benefits and drawbacks of hosted vs. on-premise CRMs and lists the basic features to look for in your hosted solution. With an up-to-date overview of the CRM market...  (WHITE PAPER) READ ABSTRACT |

E-Book: CRM Trends and Tips for 2010 - Doing More With Less by IBM December 2010 - (Free Research) In this e-book, find out how to make the most of the systems and budget you do have, with expert advice from leading analysts at Gartner and Forrester. Continue reading to learn CRM trends and tips and learn how to do more with less.  (EBOOK) READ ABSTRACT |

Maximize the Value of On-Demand CRM with On-Demand Reporting by Business Objects August 2007 - (Free Research) Improving the overall quality of your company’s decision-making process results also improves the overall effectiveness of your business. This paper explains how reporting will help your organization make better decisions, and how on-demand reporting allows you to accomplish this task in a fast, cost-effective, and easy-to use manner.  (WHITE PAPER) READ ABSTRACT |

Surviving and Thriving in the Customer-Driven Age by Oracle Corporation September 2008 - (Free Research) The customer-driven age is upon us and succeeding in this environment requires a new set of goals and a new set of tools. Learn how CRM is the catalyst to transform organizations, empower employees and capitalize on new market opportunities.  (WHITE PAPER) READ ABSTRACT |

Convergence of Sales and Marketing by Neolane Inc. October 2008 - (Free Research) This report explores the integration of marketing and sales technologies (CRM, marketing automation, email marketing, web analytics, etc.).  (WHITE PAPER)

Business Technology Marketing Benchmarks 2007-2008 PDF Slides by KnowledgeStorm Webinars (E-mail this company) July 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.  (WEBCAST) READ ABSTRACT |

Business Technology Marketing Benchmarks 2007-2008 by KnowledgeStorm Webinars (E-mail this company) June 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.  (WEBCAST) READ ABSTRACT |

Pervasive Engagement Management: An Essential Strategy for CMOs in an Anytime, Anywhere World by SDL Web Content Management Solutions Division April 2011 - (Free Research) This is first in a series of papers that present emerging strategies and best practices for senior marketers to help their organizations prevail at today’s speed-of-light rate of change.  (WHITE PAPER) READ ABSTRACT |

Database Consolidation onto Private Clouds by Oracle Corporation August 2011 - (Free Research) Consolidating databases onto a private cloud is a new model for the delivery of database services. Private clouds consolidate servers, storage, operating systems, databases, and mixed workloads onto a shared hardware and software infrastructure.  (WHITE PAPER) READ ABSTRACT |

Presentation Transcript: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis by TIBCO Spotfire Division October 2009 - (Free Research) This Presentation Transcript shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness.  (PRESENTATION TRANSCRIPT) READ ABSTRACT |

MOBILE OPTIMIZATION: How Testing on Smartphones and Tablets Lifts Conversion by WebTrends (E-mail this company) April 2013 - (Free Research) In this white paper, discover a new set of best practices for optimizing and monetizing mobile development, focusing on CRM, layout, and usability. Read on for more information and best practices on testing and optimization, segmentation and targeting, case studies of successful mobile migrations, and more.  (WHITE PAPER) READ ABSTRACT |

Facebook’s Best Kept Secret: Building Conversions and Revenue with Ads for Fans by WebTrends (E-mail this company) April 2013 - (Free Research) With over 800 million Facebook users to potentially see your message, you need to capitalize on the marketing opportunity that Facebook ads presents. Read this white paper to better understand targeted ads for fans, and for advice on creating a strategy for successfully driving traffic, tracking campaign activity, and increasing conversions.  (WHITE PAPER) READ ABSTRACT |

Exalogic & Exadata: The Optimal Platform for ATG by Oracle Corporation January 2012 - (Free Research) Download this white paper to learn about the market-leading e-Commerce solution and how improved performance can lead to increased conversion rates and higher revenue.  (WHITE PAPER) READ ABSTRACT |

The State of Customer Data Integration 2012: The What, Why & How of CRM Integration by Scribe Software Corporation August 2012 - (Free Research) Customer data integration helps companies grow and thrive, but businesses still have a long way to go to implement customer relationship management (CRM) in a meaningful way. Check out what over 300 companies said about cloud, their CRM platforms, and customer data integration in this survey.  (WHITE PAPER) READ ABSTRACT |

Optimization Applications in Finance, Securities, Banking and Insurance - IBM ILOG Optimization White Paper by IBM December 2010 - (Free Research) This white paper shows how mathematical optimization provide tools that deliver significant competitive advantage for solving the most challenging problems encountered in finance, including risk management, operational cost, and product innovation.  (WHITE PAPER) READ ABSTRACT |

Building Relationship Capital: Client Relationship Management for the Capital Markets by Pivotal CRM, a CDC Software solution January 2011 - (Free Research) Current market trends in investment banking research demand a rapid, sophisticated response, not just in terms of corporate strategy, but in the technologies to support these strategic moves. Learn how CRM technology helps capital-markets firms streamline investment-banking activities, increase brokerage trade volume and meet compliance challenges.  (WHITE PAPER) READ ABSTRACT |

Give Microsoft Dynamics CRM Users What They Want: Their Data by Scribe Software Corporation May 2011 - (Free Research) This brief paper discusses a data migration approach that has the sophisticated capabilities to transform and merge your source data into a format that is highly usable for uses of Microsoft CRM. Learn how to get the right information, in the right place, at the right time.  (WHITE PAPER) READ ABSTRACT |

The Total Economic Impact Of Microsoft Dynamics CRM 2011 by Microsoft October 2011 - (Free Research) Businesses widely deploy CRM solutions, and interest in expanding their use is high. Access this Forrester report to examine the total economic impact and potential return on investment(ROI) of one CRM software deployment.  (WHITE PAPER) READ ABSTRACT |

Editorial Tip: Measuring the ROI of Social CRM: No easy task by Infor February 2011 - (Free Research) As more organizations invest in social channels, the question of value becomes increasingly important. In social media, ROI alone may not tell the value of the effort, and benefits to the business from the customer service approach could be gauged by a variety of factors. Uncover how to measure the real value of an investment in social CRM.  (EGUIDE) READ ABSTRACT |

The Business Case for Cloud Computing: A Call to CIOs & CFOs by HP & Intel® May 2012 - (Free Research) How does the cloud affect your organization's bottom line? Read this white paper today to discover the business case for cloud computing, and explore best practices and guidelines for CIOs and CFOs who are considering making the jump to the cloud.  (WHITE PAPER) READ ABSTRACT |

Microsoft Dynamics GP & CRM CASE STUDY: King Plastic: Plastics Manufacturer Protects IT Investments, Boosts Efficiency with E-Learning by Microsoft Dynamics January 2009 - (Free Research) King Plastic uses Microsoft Dynamics CRM alongside Microsoft Dynamics GP to track sales leads and manage profiles for its growing list of customers.  (CASE STUDY)

Landing Page Optimization: Best Practices to Lift Conversion by WebTrends (E-mail this company) January 2013 - (Free Research) Your landing page is the first thing customers see when interacting with your brand online, and whether or not they are drawn into your site can make or break your campaign. Check out this white paper to learn best practices for landing page optimization, compare strategies for page testing, and more.  (WHITE PAPER) READ ABSTRACT |

Online Testing for Site Optimization: 101 by WebTrends (E-mail this company) April 2013 - (Free Research) Web site optimization can drastically help your business increase conversion rates and bring in revenue, but it is not a simple process. Turn to this informative white paper to learn about the different types and strengths of online testing for site optimization, and determine which process is most effective for your organization.  (WHITE PAPER) READ ABSTRACT |

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