View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. 

This technical guide, brought to you by SearchSecurity.com offers a global perspective on the various technologies available for organizations to meet the stringent requirements of the Payment Card Industry Data Security Standards (PCI DSS). View now to explore PCI DSS guidance for encryption, tokenization and virtualization technologies. 

E-sellers must personalize their customer interactions. Recent studies show that personalization is a highly effective method for increasing consumer lifetime value for online sellers. It can have a direct and positive impact on the core metrics that make up e-commerce success: loyalty, conversion, retention, and average order size. 

Some consider SQL Server 2008 R2 a "business intelligence release" because the largest, most publicized changes cater to the BI functionality of the product. There are, however, many other new features and functionalities within SQL Server 2008 R2. In this expert e-guide, readers will learn more about these new features. 

For health care facilities still pondering a move to electronic health records, this E-Guide provides a list of 10 EHR benefits that should serve as further incentive toward making the switch. 

This paper describes the Oracle Optimized Solution for Oracle Secure Backup. The solution includes optimized architectures for deploying Oracle Secure Backup software to provide data protection for Oracle engineered systems, including Oracle Exadata, SPARC SuperCluster, and Oracle Optimized Solutions. 

This paper is about using information management software from Business Objects, an SAP company, for SAP data migration projects, either for upgrades from one version of SAP to a newer one, or from other environments to SAP. 

This guide from Sybase is full of examples of mCommerce at work. The benefits range from speeding up economies to life-changing improvements. For merchants, operators and banks, the new channel offers another way to grow business and revenues while meeting the financial needs of customers. 

This guide reviews the recommended approach for planning and implementing the migration of applications on an IBM Power system running AIX to Oracle’s Sun Fire X4800 Server with the Intel Xeon Processor 7560 running Oracle Linux 5.5 Operating System. 

Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics. 

How can a converged infrastructure simplify even the most complex IT environment and benefit your data center? Access this expert e-guide to discover how converged infrastructures can increase IT flexibility and meet your organization’s needs. 

This e-tip analyzes Oracle Database bottlenecks and what IT and database administrators can do if performance lags. 

This e-guide features two reports from the latest TDWI conference in Savannah, GA. Read  on to learn MDM advice and best practices from leading companies including Hallmark Cards Inc., Sallie Mae, National Instruments, Harvard Pilgrim Health Care and more.