E-sellers must personalize their customer interactions. Recent studies show that personalization is a highly effective method for increasing consumer lifetime value for online sellers. It can have a direct and positive impact on the core metrics that make up e-commerce success: loyalty, conversion, retention, and average order size. 

Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Invite your entire team to view this free Webcast and learn about business-to-business email and search engine marketing strategies. 

This document is designed to help firms understand their data conversion options. It outlines what data is critical and must be converted for compliance purposes and business continuity, what data is not critical, the relationship between data conversion and reporting, and what to look for in a new technology provider relative to data conversion. 

Download this white paper to learn about the market-leading e-Commerce solution and how improved performance can lead to increased conversion rates and higher revenue. 

This white paper showcases a document conversion service that will simplify the digital conversion of paper files, and ensure your health care organization remains in step with compliance regulations. 

Healthcare facilities are rapidly adopting electronic health records (EHR) in order to meet regulatory compliance requirements. Central to this effort is document conversion — the scanning of new and existing records to digital format. Inside this white paper, uncover best practices for a HIPAA-compliant approach to EHR transition. 

View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. 

Learn about the new services available for Office 365 and how you can incorporate them into your enterprise IT portfolio. 

The CMO Council and KnowledgeStorm have partnered to explore the relationship between online technology researchers and IT vendors. Join KnowledgeStorm in this Webcast replay to learn what over 1,400 survey respondents said about online technology content usage and its influence on IT buying. 

This podcast summarizes, Define What's Valued Online, a new study which confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Listen to this podcast to learn about basic changes you can make to improve your online content. 

There is no escaping technology – even in death. Technology is woven into now almost every part of ourlives and as a consequence is something we need to consider when preparing a will in the event of death. 

This white paper provides an overview of the updated FFIEC Guidance on Authentication and addresses the threat landscape which helped define it. View now to explore the gap between the previous guidance and this latest update, and why methods like out-of-band authentication with transaction verification are key to protecting online banking today. 

In this paper, you’ll find more details about the trends driving online marketing and advice on how to develop your online marketing strategy to reach goals and deliver maximum value from Web initiatives.