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The Total Economic Impact of Esker DeliveryWare by Esker Inc. April 29, 2009 - (Free Research) View this webinar for an examination of the cash conversion cycle, a discussion of how automation works, an overview of the Esker DeliveryWare project, and a discussion of the Forrester Total Economic Impact (TEI) study. Also included are customer interview highlights and TEI case study conclusions.  (WEBCAST) READ ABSTRACT |

The Human Energy Crisis: Technology's Role In Supporting Field Workforce, Hourly And High-Volume Hiring Needs by Taleo December 2008 - (Free Research) For all the advances in the technology over the last 20 years, the process of hiring hourly workers has remained fairly static.  (WHITE PAPER) READ ABSTRACT |

Facebook’s Best Kept Secret: Building Conversions and Revenue with Ads for Fans by WebTrends (E-mail this company) April 2013 - (Free Research) With over 800 million Facebook users to potentially see your message, you need to capitalize on the marketing opportunity that Facebook ads presents. Read this white paper to better understand targeted ads for fans, and for advice on creating a strategy for successfully driving traffic, tracking campaign activity, and increasing conversions.  (WHITE PAPER) READ ABSTRACT |

Data vs. Instinct: Perfecting Global Sales Performance by Oracle Corporation June 2012 - (Free Research) This survey based white paper, based on interviews with 229 executives worldwide assesses the challenges and opportunities faced by global businesses as they optimize sales resources to develop territories and incentive compensation plans. This is critical in response to emerging market opportunities and complex global economic challenges.  (WHITE PAPER) READ ABSTRACT |

Presentation Transcript: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis by TIBCO Spotfire Division October 2009 - (Free Research) This Presentation Transcript shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness.  (PRESENTATION TRANSCRIPT) READ ABSTRACT |

Data Center Migration and Consolidation by BlueArc Corp. August 2009 - (Free Research) In this presentation transcript, Ellen O'Brien interviews Bill Peldzus, Vice President of Data Center Services at GlassHouse Technologies. Bill talks about helping customers with data center migration and consolidation projects and names the two biggest challenges out there today - cost and expense and the overall complexity of a project.  (PRESENTATION TRANSCRIPT) READ ABSTRACT |

Spotlight on IT - Sustained Growth through Operational Excellence by SAP America, Inc. July 1967 - (Free Research) This paper-one of four function-specific papers-is based on the IT responses and follow-up interviews with technology executives who participated in the 2008 Economist Intelligence Unit operational excellence survey sponsored by SAP.  (WHITE PAPER) READ ABSTRACT |

Podcast: Salesforce.com and Business Objects - How OnDemand CRM and BI Work Together by Business Objects August 2007 - (Free Research) In this recorded interview with salesforce.com, learn how advanced Web-based reports and dashboards created by business intelligence (BI) market leader Business Objects have increased the value of the leading on-demand customer relationship management (CRM) platform - salesforce.com.  (PODCAST) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides by KnowledgeStorm Webinars (E-mail this company) February 2007 - (Free Research) View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007.  (ANALYST REPORT) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars (E-mail this company) January 2007 - (Free Research) Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free!  (WEBCAST) READ ABSTRACT |

HRG Assessment - Linux Migration by Red Hat & IBM November 2010 - (Free Research) The migration from proprietary UNIX and legacy hardware and software-based environments to Linux on x86 Intel architecture (IA) is an effective way to take cost and complexity out of IT.  (WHITE PAPER) READ ABSTRACT |

Wealth Management Firms Choose CRM to Improve Productivity and Client Service by Microsoft August 2009 - (Free Research) To more clearly understand how wealth management firms are using Microsoft Dynamics CRM, Microsoft turned to IT advisory firm Mainstay Partners for an independent assessment. Mainstay Partners interviewed a number of firms to identify the measurable benefits they have achieved through deploying Microsoft Dynamics CRM.  (WHITE PAPER) READ ABSTRACT |

Cognitive Match Drives Up Relevance and Conversion Results With Calpont InfiniDB by Calpont March 2011 - (Free Research) The need to respond to click through and check out processes can require reaction times of a second or less. With exploding amounts of data, Cognitive Match was able to meet these demands with the Calpont InfiniDB columnar database. In this session you will learn about how to meet the demands of analytic data use.  (WEBCAST) READ ABSTRACT |

Landing Page Optimization: Best Practices to Lift Conversion by WebTrends (E-mail this company) January 2013 - (Free Research) Your landing page is the first thing customers see when interacting with your brand online, and whether or not they are drawn into your site can make or break your campaign. Check out this white paper to learn best practices for landing page optimization, compare strategies for page testing, and more.  (WHITE PAPER) READ ABSTRACT |

A Framework for Deploying UC: Using a Repeatable Process for Optimizing Your Technology by Avaya Inc. November 2008 - (Free Research) This white paper describes a four step framework for moving unified communications from an ad hoc, deployment scenario, which has resulted in many of the companies interviewed having a siloed implementation.  (WHITE PAPER) READ ABSTRACT |

8 Seconds to Capture Attention: Silverpop's Landing Page Report by Silverpop Systems Inc. August 2008 - (Free Research) It's estimated that up to 50 percent of visitors to landing pages will bail in the first eight seconds. This evaluation explains how putting more effort on nurturing recipients once they hit those landing pages would be time and money well spent.  (WHITE PAPER) READ ABSTRACT |

Convergence of Sales and Marketing by Neolane Inc. October 2008 - (Free Research) This report explores the integration of marketing and sales technologies (CRM, marketing automation, email marketing, web analytics, etc.).  (WHITE PAPER)

The Business of Social Business by IBM November 2012 - (Free Research) Access this in-depth resource to explore a study based on the responses of more than 1,100 individuals and interviews with more than two dozen executives from leading organizations. Discover how organizations are leveraging new social approaches to create valued customer experiences, increase workforce productivity and effectiveness, and more.  (WHITE PAPER) READ ABSTRACT |

Bloomberg BusinessWeek - How To Achieve a Great and Profitable Customer Experience by SAP America, Inc. March 2011 - (Free Research) Read this first of four reports based on a global survey of executives on customer experience management, as well as interviews of SAP customers and industry influencers and analysts. (Bloomberg Businessweek Research Services, 2011)  (WHITE PAPER) READ ABSTRACT |

The Total Economic Impact Of DMExpress by Syncsort August 2008 - (Free Research) The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of DMExpress on their organizations. Forrester’s aim is to clearly show all calculations and assumptions used in the analysis.  (WHITE PAPER) READ ABSTRACT |

Five Ways BPM Can Improve Complex Sales - Turning Prospects into Customers by Metastorm February 2008 - (Free Research) BPM enables organizations to rapidly adapt customer on-boarding processes, ensuring there is no gap between a mandated process change and enforcement of that change.  (WHITE PAPER) READ ABSTRACT |

Computer Weekly – 5 March 2013: Planning for a 4G future by ComputerWeekly.com March 2013 - (Free Research) In this week's Computer Weekly, now the 4G spectrum auction is over, we look at what happens next for the future of mobile networking. Cloud computing promises to save costs – we examine how to ensure a return on investment. And we report from the RSA conference on how big data is helping tackle cyber security threats. Read the issue now.  (EZINE) READ ABSTRACT |

Computer Weekly – 27 November 2012: Announcing the most influential people in UK IT by ComputerWeekly.com November 2012 - (Free Research) In this week's Computer Weekly, we reveal our annual UKtech50 list of the 50 most influential people in UK IT, and interview the winner, Warren East, CEO of chip design firm ARM. Also in this issue, we conclude our buyer's guide to infrastructure as a service with an in-depth analysis of Microsoft's Azure cloud platform. Read the issue now.  (EZINE) READ ABSTRACT |

E-LOAN Improves Sales Performance with Speech Analytics by UTOPY, Inc. October 2009 - (Free Research) In this case study you will learn how the company E-LOAN turned to speech analytics to determine the effectiveness of its sales process. You'll also learn how E-LOAN used speech analytics to refine their sales process to increase sales performance and increase revenue.  (CASE STUDY) READ ABSTRACT |

Three Key Steps to B2B Marketing Optimization by Marketo April 2010 - (Free Research) In B2B marketing, small changes can mean big differences to the success of marketing programs.  But just because you met the plan goals does not mean the program was as successful as it could have been. The secret to getting the most out of your campaigns is to optimize continually - pre-click, post-click, and post-conversion.  (WHITE PAPER) READ ABSTRACT |

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