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Next-Generation CRM: Driving Productivity with End-to-End Cloud Services by Microsoft
October 2011 - (Free Research)
The newest wave of customer relationship management (CRM) applications will leverage the power of cloud computing to offer delivery models, including services being called and delivered within the application. Access this report from IDC to explore the future of CRM application delivery.
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OSS and CRM - Integration That Pays by Comarch Telecommunications
January 2009 - (Free Research)
Previously, putting up with the gap between CRM and OSS worlds has been a viable - though not
optimal - strategy for most operators. But now that the telecommunications industry is undergoing the "communications and content over IP" transformation, service providers are starting to redesign their business models and to rethink the infrastructure.
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CW Buyer's Guide: Customer Relations (CRM) by ComputerWeekly.com
October 2011 - (Free Research)
This nine-page Buyer's Guide to Customer Relationsip Management (CRM) analyses the factors CIOs and senior IT professionals will need to consider as they plan their CRM strategies.
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Return on Information: Adding to Your ROI with Google Enterprise Search by Google Search Appliance
March 2010 - (Free Research)
As enterprises continue to produce, store, and make use of business content, volume grows and the investment needed to manage complexity increases. Yet much of this content remains difficult to manage and access. Read this white paper to learn how Google search solutions can boost your bottom line in today's business climate.
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Ensuring Success with On-site Testing and Targeting by WebTrends
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April 2013 - (Free Research)
Your company's website is one of your most valuable assets, so it needs to be as effective, informative, and engaging as possible in order to provide the best customer experience. Turn to this white paper to learn the challenges behind optimizing your site and learn how you can avoid the pitfalls while implementing the most effective processes.
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Slash Document Archive Storage Costs up to 90% and Enhance ePresentment Performance by Xenos Group Inc.
February 2009 - (Free Research)
This White Paper is intended for Enterprise Architects, Senior Line of Business Managers, and Managers of Marketing, CRM, High Volume Output and Archiving. The challenges of handling the costs and achieving the customer retention benefits related to archiving and online ePresentment of High Volume Transactional Output are identified...
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The Future of Web Content Management by Ektron, Inc.
May 2011 - (Free Research)
When a content management team is no longer enough to successfully attract and retain customers, what does the future hold for content management? How does context fit into the picture?
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Nine Real-World Results from Testing and Targeting by WebTrends
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April 2013 - (Free Research)
In today's wired world, you must make sure your website is optimized for optimal ROI and sales. Check out this white paper to learn about the business case of web site optimization, and learn from nine brief success stories of businesses across all sectors.
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Sales Intelligence: The Secret to Sales Nirvana by IBM
January 2009 - (Free Research)
Read this paper to learn about sales intelligence-- the external sources of information that a company uses to enhance sales force effectiveness. This Aberdeen Group report offers tips from best-in-class companies, including best practices related to data quality, sales force automation, and CRM solutions.
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Podcast: Emerging Media Series II: Blogs and Real Simple Syndication Report by KnowledgeStorm, Inc
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September 2006 - (Free Research)
This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.
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Increasing Customer Loyalty: Connected Intelligence & Loyalty by Hewlett-Packard Limited
June 2012 - (Free Research)
Sixty-five percent of revenue at a typical company stems from existing customers. Ensuring your customers are loyal can increase profits anywhere between 25 and 80%. Retaining and enhancing existing customers is the top priority for today's CEOs. Watch this webcast and learn how to craft a strong CRM strategy through social networking.
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CMS selection drives customer experience: A guide for marketers & developers by SiteCore
May 2013 - (Free Research)
Content management systems (CMSs) now play a critical role in delivering an excellent customer experience. This resource highlights the key criteria you should consider when selecting a CMS to ensure interoperability with the rest of your customer experience management tools.
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Taking Control with Marketing Optimization by WebTrends
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April 2013 - (Free Research)
Customers today are asking for an engaging, personalized web experience that pulls them in, and your business needs to deliver. Access this white paper to discover the business case for creating personalized web experiences, and discover how marketers are listening to consumers in order to optimize digital marketing strategies.
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Creating Brand Advocates – Connected intelligence & Brand Advocates by Hewlett-Packard Company
April 2013 - (Free Research)
In this helpful video, learn how to move past traditional CRM and reach out to customers who are social influencers through things like Twitter, Facebook, and blogs. Learn how to transform these influential customers into brand advocates who will help others emotionally connect with your brand.
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