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Advanced Meter Infrastructure: Composite Technologies to Meet New Demands in Sales and Customer Service by SAP America, Inc..
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Expert tips for using text analytics to improve CRM by IBM

September 29, 2011 - (Free Research)
In this expert e-guide you'll learn the key features of text analytics and how to use them to improve CRM. 
(EGUIDE) READ ABSTRACT |

The Future of Web Content Management by Ektron, Inc.

May 17, 2011 - (Free Research)
When a content management team is no longer enough to successfully attract and retain customers, what does the future hold for content management? How does context fit into the picture? 
(WHITE PAPER) READ ABSTRACT |

Content Analytics: The Key to Customer Service and Sales Success by IBM

April 18, 2014 - (Free Research)
The following white paper examines how organizations are using content analytics to help improve the management of unstructured data. Learn how when properly implemented, this solution can increase sales effectiveness, customer satisfaction, and more. 
(WHITE PAPER) READ ABSTRACT |

Content Mapped to Buying Stages Powers Nurturing Results by Genius.com

October 07, 2009 - (Free Research)
This guide will show you five steps you can take to turn the creation of customer-centric content into a core competency and map that information for right-time delivery that keeps your prospects focused on the success you can help them achieve. 
(WHITE PAPER) READ ABSTRACT |

Rethinking WCM to Engage and Retain Customers by SearchSoftwareQuality.com

May 24, 2013 - (Free Research)
View this white paper to learn more about how businesses are altering their web content management (WCM) strategy. Companies are working to manage the customer experience with a more interactive approach. The connection between WCM and customer experience management (CEM) makes it easy for customers to find what they need. 
(WHITE PAPER) READ ABSTRACT |

ROI for the Online Channel: The Business Drivers for Your Investments in WCM Technology by SDL Web Content Management Solutions Division

June 01, 2009 - (Free Research)
This document provides you with the knowledge you need to make the connections between the SDL Tridion Web Content Management solution and its effects on your business. 
(WHITE PAPER) READ ABSTRACT |

Customer Service as a Competitive Advantage: IBM Enterprise Content Management Solutions in Insurance by IBM

March 2008 - (Free Research)
This paper explains how to excel at customer service using the best tools for the task. 
(WHITE PAPER)

Improve web content management with mobile marketing by OpenText

January 2012 - (Free Research)
This analyst report discusses how best-in-class businesses have adapted their content for improved mobile marketing. 
(ANALYST REPORT) READ ABSTRACT |

easyJet – experiences significant increase in conversions using Sitecore to personalise its home page by Sitecore

July 2012 - (Free Research)
easyJet, Europe's leading airline, was struggling with a web content management system (CMS) that couldn't offer meaningful customer personalization. Check out this brief case study to see how easyJet implemented a new CMS that allows them to personalize the homepage for every visitor and make travel planning easier for all their customers. 
(CASE STUDY) READ ABSTRACT |

Websites are Dead. Long Live Digital Presence by Limelight Networks, Inc.

October 2012 - (Free Research)
In this resource, learn why the website as you know it is dead, and find guidance to help you engage and interact with customers through your content and build a stronger digital presence. 
(WHITE PAPER) READ ABSTRACT |

Dynamic content delivery: Developing a Strategy for Middle-Mile Optimization by Limelight Networks, Inc.

May 2014 - (Free Research)
The following resource justifies the importance of middle-mile optimization when it comes to delivering an exceptional multichannel web experience. 
(RESOURCE) READ ABSTRACT |

Presentation Transcript: Best practices for evaluating and selecting content analytics tools by IBM

June 2011 - (Free Research)
In this presentation transcript with Seth Grimes, Principal Consultant at Alta Plana Corp. and originator of the Text Analytics Summit, listeners will learn about best practices for evaluating content analytics tools and choosing the technology that best meets their business requirements. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

Rethinking WCM to Engage and Retain Customers by SearchContentManagement

September 2013 - (Free Research)
Web content management is about approaching content as a tool that ties together a variety of contact points to fully engage customers. This handbook takes a look at how WCM plays a vital role in involving customers in ways that engender long-term loyalty. 
(WHITE PAPER) READ ABSTRACT |

Customer Experience Management: Digital tools to create a compelling brand experience by OpenText

May 2013 - (Free Research)
In this resource, discover what it takes to provide consistent customer experiences across multiple channels in order to increase brand loyalty, grow profit margins, and reduce costs. Also, learn how web content management (WCM) tools give you the ability to create these experiences. 
(WHITE PAPER) READ ABSTRACT |

Maximizing the Business Benefits of On Demand Web Content Management Systems by Clickability, Inc.

March 2010 - (Free Research)
Companies of all sizes are recognizing that on-demand SaaS solutions represent a viable alternative to on-premise applications; they are taking a closer look at which SaaS vendors can serve as a strategic source for their on-demand solution needs. Read this paper to find out more about the business benefits of Clickability’s On-Demand WCM Platform. 
(WHITE PAPER) READ ABSTRACT |

Secrets of Effective Web Content Management by Limelight Networks, Inc.

November 2012 - (Free Research)
Your Web presence is vital to future success, but what was once considered a well-designed website is a thing of the past. Read this essential guide to learn how mobility and customer relationship management (CRM) are impacting web content management (WCM) best practices and find out how to select the right WCM system. 
(ESSENTIAL GUIDE) READ ABSTRACT |

Case Study: Mandarin Oriental by SDL Web Content Management Solutions Division

April 2011 - (Free Research)
This Video from SDL takes a look at the ways in which up-scale hotel conglomerate, Mandarin Oriental, has implemented SDL web content management solutions to help expand their business around the world. Watch this video today to learn more. 
(VIDEO) READ ABSTRACT |

Web 2.0 Engaging Customer Passion by SDL Web Content Management Solutions Division

July 2010 - (Free Research)
This paper examines the ways in which organizations can tap into Web 2.0 interaction as part of the marketing strategy, marketing tactics and communication plan to create customer engagement by matching your visitors' passion and to figure out the "best fit" for the new opportunities that present themselves. 
(WHITE PAPER) READ ABSTRACT |

Niksun NetDetectorLIVE Data Sheet by NIKSUN

NetDetectorLive is a content and compliance monitoring appliance enabling companies to monitor content flowing in and out of their corporate networks. 
(HARDWARE PRODUCT)

EMC Documentum Archive Services for SAP by EMC Corporation

May 2008 - (Free Research)
Documentum Archive Services for SAP is a lightweight, certified SAP archiving solution, directly connected to EMC Centera and other EMC storage. 
(WHITE PAPER) READ ABSTRACT |

Business Skill Courseware by SkillSoft Corporation

SkillSoft’s Business Skills Library focuses on behavioral skills that are designed for business professionals and key to performance regardless of job responsibility, as well as the skills and knowledge that are relevant to the various areas of functional responsibility in today’s business organizations. 
(ASP & SOFTWARE PRODUCT)

Websites are Dead. Long Live Digital Presence by Limelight Networks, Inc.

September 2013 - (Free Research)
As digital channels evolve, so should your business's digital strategy – yet most businesses today still rely solely on websites to generate traffic and attract customers. In order to thrive, you need to engage and interact with customers across a variety of channels. Read on to learn how to get started crafting a strong digital presence. 
(WHITE PAPER) READ ABSTRACT |

The secrets of effective Web content management: Best (and worst) practices by SearchContentManagement

April 2013 - (Free Research)
For WCM deployments to be effective, companies need to plan carefully and manage implementations properly. Access this expert handbook to dig into the key  issues involved in setting up, developing and managing effective WCM initiatives. 
(EBOOK) READ ABSTRACT |

Unleashing Microsoft SharePoint 2010’s Web Content Management Features by AvePoint, Inc.

February 2011 - (Free Research)
In this white paper, we will discuss the requirements for dynamic websites in today’s hyper-competitive business landscape, the case for utilizing SharePoint Server 2010 for WCM, and how AvePoint’s DocAve Software Platform enhances the native WCM functionality SharePoint offers. 
(WHITE PAPER) READ ABSTRACT |

Online Content Speaks Volumes by Sitecore

July 2008 - (Free Research)
This whitepaper examines the results of a survey by Aberdeen in which 300+ executives, users, and managers of online content management systems were asked the methods they use for building their web content management and delivery models. 
(WHITE PAPER) READ ABSTRACT |

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