Advanced Meter Infrastructure: Composite Technologies to Meet New Demands in Sales and Customer Service by SAP America, Inc.. Discover what benefits advanced meter infrastructure (AMI) brings and why, and learn how the SAP NetWeaver platform and enterprise service-oriented architecture can support more... >> Discover more offerings from SAP America, Inc..
		WebFOCUS Operational Enterprise Business Intelligence by Information Builders Inc.. WebFOCUS is a comprehensive and fully integrated enterprise business intelligence platform. It sets the standard for enterprise business intelligence by scaling to support more... >> Discover more offerings from Information Builders Inc..

Why CRM? The Business Case for Customer Relationship Management by Oracle Corporation July 2006 - (Free Research) Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction.  (WHITE PAPER) READ ABSTRACT |

Helping CRM Serve Its Purpose: How to Reduce the Increasingly Complex Risks That Threaten ROI by OnDemand Software April 2008 - (Free Research) This white paper briefly highlights CRM's recent evolution, examines the risks that accompany those developments and most important identifies the capabilities contained in an effective synchronized content development platform.  (WHITE PAPER) READ ABSTRACT |

Improve web content management with mobile marketing by OpenText January 2012 - (Free Research) This analyst report discusses how best-in-class businesses have adapted their content for improved mobile marketing.  (ANALYST REPORT) READ ABSTRACT |

CW Buyer's Guide: Customer Relations (CRM) by ComputerWeekly.com October 2011 - (Free Research) This nine-page Buyer's Guide to Customer Relationsip Management (CRM) analyses the factors CIOs and senior IT professionals will need to consider as they plan their CRM strategies.  (ESSENTIAL GUIDE) READ ABSTRACT |

Ensuring Success with On-site Testing and Targeting by WebTrends (E-mail this company) April 2013 - (Free Research) Your company's website is one of your most valuable assets, so it needs to be as effective, informative, and engaging as possible in order to provide the best customer experience. Turn to this white paper to learn the challenges behind optimizing your site and learn how you can avoid the pitfalls while implementing the most effective processes.  (WHITE PAPER) READ ABSTRACT |

Gartner Magic Quadrant reveals fragmented social CRM market by Infor CRM February 2012 - (Free Research) This tip guide provides you with Gartner's expert insights into this fragmented social CRM market and predictions for the future of social CRM from their 2011 Magic Quadrant for Social CRM.  (EGUIDE) READ ABSTRACT |

Podcast: Emerging Media Series, Issue Two: Blogs and Real Simple Syndication Report by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (PODCAST) READ ABSTRACT |

Emerging Media Series: How Blogs and Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (ANALYST REPORT) READ ABSTRACT |

Emerging Media Series: How Blogs & Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company) September 2006 - (Free Research) This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (ANALYST REPORT) READ ABSTRACT |

Podcast: Emerging Media Series II: Blogs and Real Simple Syndication Report by KnowledgeStorm, Inc (E-mail this company) September 2006 - (Free Research) This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (PODCAST) READ ABSTRACT |

Return on Information: Adding to Your ROI with Google Enterprise Search by Google Search Appliance March 2010 - (Free Research) As enterprises continue to produce, store, and make use of business content, volume grows and the investment needed to manage complexity increases. Yet much of this content remains difficult to manage and access. Read this white paper to learn how Google search solutions can boost your bottom line in today's business climate.  (WHITE PAPER) READ ABSTRACT |

Architected for Personalization: How Sitecore's coupled architecture enables individualized web experiences by SiteCore December 2012 - (Free Research) This resource examines the crucial role that content management systems (CMSs) play in delivering a personalized customer experience, and outlines key factors that your organization should consider in order to make the CMS selection process a success.  (WHITE PAPER) READ ABSTRACT |

It's all about customer satisfaction by Hewlett-Packard Limited May 2013 - (Free Research) This brief video explores how high fashion brand Valentino improved its customer relations by developing and implementing a set of fully-integrated mobile apps. Watch now to discover the new technologies that supported Valentino's CRM initiatives.  (WEBCAST) READ ABSTRACT |

The Future of Web Content Management by Ektron, Inc. May 2011 - (Free Research) When a content management team is no longer enough to successfully attract and retain customers, what does the future hold for content management? How does context fit into the picture?  (WHITE PAPER) READ ABSTRACT |

Case Study: Inland Custom Publishing Group by Pitney Bowes Business Insight March 2009 - (Free Research) With the help of Pitney Bowes MapInfo's mapping capabilities, Inland Custom Publishing was able to expand their portfolio with a new magazine targeting a local high income audience with local and regional content. Read this case study and learn how the publishers can now provide a balance of stories covering topics like local dining and the arts.  (CASE STUDY) READ ABSTRACT |

Connect social and enterprise intelligence to transform the customer experience. HP Information Management and Analytics Solution Brief by Hewlett-Packard Limited July 2012 - (Free Research) With the widespread adoption of mobile technologies and social media, businesses have been given a plethora of fresh information on customer wants and needs. Review this paper to learn about how you can utilize these new information resources to maximize customer experience and transform your business strategy for enhanced profitability.  (WHITE PAPER) READ ABSTRACT |

The secrets of effective Web content management: Best (and worst) practices by Adobe Systems, Inc. April 2013 - (Free Research) For WCM deployments to be effective, companies need to plan carefully and manage implementations properly. Access this expert handbook to dig into the key  issues involved in setting up, developing and managing effective WCM initiatives.  (EBOOK) READ ABSTRACT |

Next-Generation CRM: Driving Productivity with End-to-End Cloud Services by Microsoft October 2011 - (Free Research) The newest wave of customer relationship management (CRM) applications will leverage the power of cloud computing to offer delivery models, including services being called and delivered within the application. Access this report from IDC to explore the future of CRM application delivery.  (WHITE PAPER) READ ABSTRACT |

Sales Intelligence: The Secret to Sales Nirvana by IBM January 2009 - (Free Research) Read this paper to learn about sales intelligence-- the external sources of information that a company uses to enhance sales force effectiveness. This Aberdeen Group report offers tips from best-in-class companies, including best practices related to data quality, sales force automation, and CRM solutions.  (WHITE PAPER) READ ABSTRACT |

OSS and CRM - Integration That Pays by Comarch Telecommunications January 2009 - (Free Research) Previously, putting up with the gap between CRM and OSS worlds has been a viable - though not optimal - strategy for most operators. But now that the telecommunications industry is undergoing the "communications and content over IP" transformation, service providers are starting to redesign their business models and to rethink the infrastructure.  (WHITE PAPER) READ ABSTRACT |

Enterprise Information Management, Enterprise Content Management, Master Data Management - How Do They Fit Together by IBM January 2008 - (Free Research) Enterprise Content Management (ECM) has started to move beyond departmental deployments and into an important competence and infrastructural technology.  (WHITE PAPER) READ ABSTRACT |

Presentation Transcript: Best practices for evaluating and selecting content analytics tools by IBM June 2011 - (Free Research) In this presentation transcript with Seth Grimes, Principal Consultant at Alta Plana Corp. and originator of the Text Analytics Summit, listeners will learn about best practices for evaluating content analytics tools and choosing the technology that best meets their business requirements.  (PRESENTATION TRANSCRIPT) READ ABSTRACT |

Staples Case Study by IBM September 2011 - (Free Research) Staples set the bar for the office superstore when it first opened its doors in 1986. It now has the second-largest Internet retail revenue in the world with $10.2 billion in 2010 sales, 43% of the company's total revenue. This paper details how Staples delivered a much more personalized shopping experience to its online customers.  (CASE STUDY) READ ABSTRACT |

Smarter Service: The Contact Center of the Future by Oracle Corporation September 2012 - (Free Research) Today's consumers expect better service, better products, and better communication with retailers. Without a single view of the customer across all channels, retailers risk alienating customers and driving them to other brands. Many retailers are deploying software-as-a-service (SaaS) contact center systems to address these problems.  (EBOOK) READ ABSTRACT |

Marketing strategies to improve customer understanding by OpenText June 2012 - (Free Research) In our customer-centric market, the voice of the consumer is having a major effect on day-to-day business decisions. This expert e-guide reveals tips and advice to help readers utilize marketing strategies to best improve the customer experience and understanding.  (EGUIDE) READ ABSTRACT |

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